Enumclaw, WA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

52 / 100

Enumclaw presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Enumclaw Short-Term Rental Market Overview

Enumclaw, WA sits at the foothills of Mount Rainier, drawing outdoor enthusiasts and weekend travelers year-round — a dynamic that translates into meaningful short-term rental demand. With 67 active Airbnb listings, a 41% occupancy rate that beats the Washington state average of 36%, and an average annual revenue of $42,634, the market offers a tangible revenue base for investors willing to source deals carefully. However, average home values of $945,736 and a 148% year-over-year increase in active listings signal growing competition, making property selection and operational execution essential to strong returns.

Key Market Statistics

According to Rabbu market data, the Enumclaw short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 67
Average Daily Rate (ADR) vs. $393 state avg. $332
Average Occupancy Rate vs. 36% state avg. 41%
RevPAN ADR * Occupancy Rate $136
Average Monthly Revenue Historical 12-month average $3,552
Average Annual Revenue Historical 12-month average $42,634

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Enumclaw

Enumclaw appeals to investors seeking proximity to Mount Rainier's year-round recreation while capitalizing on occupancy rates above the state average, though high home prices and rapid supply growth demand disciplined deal sourcing.

Key investment factors

  • Proximity to Mount Rainier National Park generates consistent leisure and adventure travel demand
  • 41% average occupancy exceeds Washington's 36% state average, supporting more reliable cash flow
  • Four-bedroom properties earn $61,421 annually with the highest occupancy at 52%, offering scale for larger investments
  • Outdoor-oriented amenities like BBQ grills (73%), backyards (69%), and hot tubs (33%) command premium positioning
  • Pronounced summer seasonality — July revenue nearly 3x January — creates clear pricing optimization windows

Expert Market Assessment

"Enumclaw presents a competitive but navigable opportunity for STR investors who approach it with realistic expectations. The market's pronounced seasonality — July and August revenues near $5,776 and $5,729 respectively versus winter lows around $1,956 in February — means cash flow management across the year is critical. A RevPAN of $136 and ADR of $332 (below the $393 state average) suggest the market attracts value-oriented travelers rather than luxury seekers, which aligns with the outdoor recreation positioning. The ROI score of 52 out of 100 reflects average revenue-to-price and occupancy metrics alongside below-average growth trend and supply/demand balance, reinforcing that selective deal sourcing will separate profitable investments from marginal ones."

— Rabbu Market Analysis Team

Understanding Enumclaw's ROI Score: 52/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Enumclaw Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Average 30%
Market Growth Trend Below average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Enumclaw's ROI Score of 52 out of 100 places it in the 'Competitive Opportunity' band, reflecting average revenue-to-price and occupancy stability metrics alongside below-average marks for market growth trend and supply/demand balance. The rapid influx of new listings (148% YoY growth) is the primary headwind, compressing the supply/demand dynamic and requiring sharper deal sourcing to achieve above-market returns. Pairing this data with thorough local regulatory research and a clear property differentiation strategy will help investors identify pockets of value within the broader competitive landscape.

Short-Term Rental Regulations in Enumclaw

Understanding local STR regulations is essential before investing in Enumclaw. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Enumclaw, WA should verify whether a business license, STR permit, or registration is required by both the City of Enumclaw and Pierce or King County (depending on the parcel location). Washington State may also have state-level requirements, so investors should confirm compliance with local planning and licensing departments before listing.

Key Restrictions

Common restrictions in Washington STR markets include occupancy limits tied to bedroom count, minimum stay requirements, noise and nuisance ordinances, and parking mandates. Some jurisdictions impose caps on the number of STR permits issued, and HOA or community association rules may add additional layers of restriction that investors should review before purchasing.

Tax Obligations

Short-term rental hosts in Washington are generally subject to state sales tax, local lodging taxes, and potentially a tourism promotion area charge depending on the jurisdiction. Platforms like Airbnb often collect and remit state and local taxes on behalf of hosts, but operators should verify their specific obligations with the Washington Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Enumclaw can provide current regulatory guidance.

Short-Term Rental Financing for Enumclaw

Financing an Airbnb investment in Enumclaw requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Enumclaw Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Enumclaw's STR market is likely to see continued summer-driven demand, with peak monthly revenues estimated in the $5,200–$5,800 range during June through August. The rapid supply growth (148% YoY) could put downward pressure on occupancy and ADR if demand doesn't keep pace, so investors should anticipate occupancy settling around 38–43% market-wide. ADR may hold relatively steady or see modest 1–3% adjustments as the market absorbs new inventory, particularly among larger properties where competition is intensifying. Investors who differentiate through amenities, pricing strategy, and guest experience will be best positioned to outperform the market average."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Enumclaw, WA

What is the average Airbnb occupancy rate in Enumclaw?
The average Airbnb occupancy rate in Enumclaw is currently 41%, which outperforms the Washington state average of 36%. Occupancy varies significantly by property size — four-bedroom listings lead at 52%, while one-bedroom units average just 24%. Two- and three-bedroom properties fall in between at 46% and 44% respectively.
How much do Airbnb hosts make in Enumclaw?
Airbnb hosts in Enumclaw earn an average of $3,552 per month and $42,634 per year based on trailing 12-month booking data. Revenue varies widely by property size: one-bedroom listings average $12,439 annually, while four-bedroom properties bring in roughly $61,421 per year. Summer months are the strongest earners, with July averaging $5,776 in monthly revenue.
Is Enumclaw a good market for Airbnb investment?
Enumclaw carries a Rabbu ROI Score of 52 out of 100, categorized as a 'Competitive Opportunity.' The market benefits from above-average occupancy relative to the state and strong summer demand driven by proximity to Mount Rainier. However, average home values of $945,736 and a 148% year-over-year increase in active listings mean investors need to be selective — targeting the right property size and pricing strategy is essential to achieving solid returns.
What is the average daily rate (ADR) for Airbnb in Enumclaw?
The average daily rate for Airbnb listings in Enumclaw is $332, which is below the Washington state average of $393. ADR scales significantly with property size: one-bedroom listings average $155 per night, two-bedrooms $288, three-bedrooms $424, and four-bedrooms $428. The relatively modest jump from three to four bedrooms suggests diminishing ADR returns at larger sizes, though four-bedroom units compensate with higher occupancy.
Are short-term rentals legal in Enumclaw?
Short-term rentals operate in Enumclaw, with 67 active Airbnb listings currently in the market. However, STR regulations can vary and may require permits, business licenses, or registration with local authorities. Investors should check with the City of Enumclaw and the relevant county planning department to confirm current requirements, zoning restrictions, and any applicable tax obligations before purchasing or listing a property.
When is peak season for Airbnb in Enumclaw?
Peak season in Enumclaw runs from June through August, with July leading at $5,776 in average monthly revenue and August close behind at $5,729. This summer surge aligns with Mount Rainier recreation season. The shoulder months of May ($3,800) and September ($4,153) also perform well above the annual average, while the slowest months are January ($1,990) and February ($1,956).
How many Airbnbs are there in Enumclaw?
There are currently 67 active Airbnb listings in Enumclaw as of April 2026. The supply has grown significantly, with a 148% year-over-year increase in active listings. Three-bedroom properties make up the largest share with 19 listings, followed by two-bedrooms (16), four-bedrooms (13), and one-bedrooms (12).
How is Airbnb revenue calculated in Enumclaw?
The annual and monthly revenue figures for Enumclaw are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Enumclaw, WA market
  • Occupancy rates, average daily rates, and RevPAN trends by property size and time period
  • Monthly and annual revenue metrics based on trailing 12-month booking performance
  • Home value estimates sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings to benchmark guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions as of the dates noted; actual results may differ as market dynamics evolve. Local regulations, tax requirements, and permit rules are subject to change — investors should verify current rules with municipal and county authorities before purchasing.

Next Steps

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