Excelsior, MN Airbnb Market Data, Statistics, and Occupancy Rates

Excelsior Short-Term Rental Market Overview

Excelsior, MN is a compact lakeside market with just 23 active Airbnb listings, where average annual revenue reaches $54,721 and daily rates sit at $391—slightly below the Minnesota state average of $429. With high home values averaging nearly $1.38 million and a 169% year-over-year surge in listings, this is a market where demand is clearly growing but entry costs demand careful underwriting. Investors drawn to lake-driven leisure travel will find strong summer seasonality and limited competition, though the revenue-to-price ratio requires selective deal sourcing to make the numbers work.

Key Market Statistics

According to Rabbu market data, the Excelsior short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Excelsior

Investors are drawn to Excelsior's lakefront appeal and tight supply, which create pricing power during peak season despite high acquisition costs.

Expert Market Assessment

"Excelsior represents a competitive but niche opportunity best suited for investors who can secure properties at favorable price points relative to the $1.38 million average home value. The market's strength is its concentrated summer season—revenue nearly triples from January's $2,837 to August's $6,758—meaning cash-flow planning must account for meaningful off-peak softness. Above-average occupancy stability and a favorable supply/demand balance partially offset the below-average revenue-to-price ratio, but this is not a market where passive, set-it-and-forget-it investing will yield standout returns. Strategic amenity investment, particularly lake access and outdoor living spaces, can help differentiate a listing in a market where guests clearly prioritize lakefront experiences."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Excelsior

Average revenue by month in Excelsior

Excelsior shows pronounced seasonality: August leads at $6,758 in average monthly revenue while January trails at $2,837, a spread of nearly $3,900. The June–October stretch consistently tops $4,900, giving investors a roughly five-month window of strong cash flow before winter softness sets in.

Active Airbnb listings by property size in Excelsior

One-bedroom units dominate supply with 8 listings, followed by 6 two-bedroom properties—together accounting for the bulk of the market's 23 active listings. The absence of larger property types in the data may signal an opportunity for investors willing to offer three-plus bedroom homes, though demand for those configurations should be validated independently.

Average daily rate (ADR) by property size in Excelsior

ADR nearly doubles from one-bedroom listings at $212 to two-bedrooms at $385, indicating that the incremental bedroom commands a significant rate premium. For investors weighing renovation or acquisition costs, the jump to a second bedroom delivers outsized pricing power relative to the additional square footage.

Average RevPAN by property size in Excelsior

Two-bedroom listings deliver a RevPAN of $169 compared to $89 for one-bedrooms, reflecting both higher nightly rates and slightly better occupancy. This nearly 90% RevPAN premium makes two-bedroom configurations the clear efficiency winner on a per-available-night basis.

Average occupancy rates by property size in Excelsior

Occupancy rates are relatively consistent across property sizes, with two-bedrooms at 44% and one-bedrooms at 42%. The narrow gap suggests that demand scales with supply for both configurations, giving investors confidence that larger units won't sit empty significantly more often.

Average monthly revenue by property size in Excelsior

Two-bedroom properties average $6,719 per month—roughly 84% more than the $3,654 generated by one-bedroom listings. This significant revenue gap makes the case for targeting two-bedroom acquisitions, provided the purchase price differential doesn't erase the income advantage.

Average annual revenue by property size in Excelsior

At $80,637 annually, two-bedroom listings nearly double the $43,852 earned by one-bedroom properties. For a market with high home values, investors should focus on whether two-bedroom acquisition costs still allow for acceptable cap rates given this revenue ceiling.

Most common amenities for Airbnb listings in Excelsior

Parking and a full kitchen are virtually universal at 96% prevalence, setting the baseline expectation for Excelsior guests. Notably, 52% of listings offer lake access and 39% are waterfront—amenities that likely command rate premiums and reflect the lakeside character driving demand in this market.

Understanding Excelsior's ROI Score: 53/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Excelsior's ROI Score of 53 out of 100 places it in the 'Competitive Opportunity' band, reflecting a market where investor interest is high but entry economics require discipline. Above-average occupancy stability and a favorable supply/demand balance are genuine strengths, yet the below-average revenue-to-price ratio and modest market growth trend mean not every deal will pencil out favorably. Pairing this data with thorough local regulatory research and a clear understanding of seasonal cash-flow patterns will be essential for identifying properties that outperform the market average.

Short-Term Rental Regulations in Excelsior

Understanding local STR regulations is essential before investing in Excelsior. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Excelsior, Minnesota may be required to obtain a local permit or register their property before listing. Investors should verify current permit requirements directly with the City of Excelsior and Hennepin County, as rules can change.

Key Restrictions

Common restrictions in Minnesota lakeside communities include occupancy limits tied to bedroom count, minimum stay requirements, noise and parking regulations, and potential HOA covenants that may prohibit or limit short-term rentals. Some municipalities also impose caps on the total number of STR permits issued within their boundaries.

Tax Obligations

Short-term rental hosts in Minnesota are generally subject to state sales tax and local lodging taxes, which platforms like Airbnb often collect and remit on behalf of hosts. Investors should confirm whether Excelsior or Hennepin County levies any additional tourism or hospitality taxes.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Excelsior can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Excelsior's pronounced summer peak—August revenue averaged $6,758—suggests ADR and occupancy should continue to climb modestly during warm-weather months, with potential ADR increases of 2–4% as the market matures and listing quality improves. Winter softness (January averaged just $2,837) is unlikely to change materially, so annual revenue estimates will remain heavily weighted toward the May–September corridor. The rapid 169% listing growth bears watching: if supply outpaces demand, occupancy could dip below the current 33% annual average, making operational excellence and standout amenities increasingly important for maintaining competitive positioning."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Excelsior, MN

What is the average Airbnb occupancy rate in Excelsior?

The average occupancy rate for Airbnb listings in Excelsior is currently 33%, which falls below the Minnesota state average of 40%. However, occupancy varies significantly by property size—two-bedroom listings average 44% while one-bedrooms come in at 42%. The overall figure is pulled down by seasonal fluctuations, with summer months driving much higher occupancy than winter.

How much do Airbnb hosts make in Excelsior?

Airbnb hosts in Excelsior earn an average of $4,560 per month and approximately $54,721 annually based on trailing 12-month performance. Two-bedroom properties are the top earners, pulling in an average of $6,719 per month ($80,637 annually), while one-bedroom listings average $3,654 monthly ($43,852 annually). Revenue peaks in August at around $6,758 and dips to roughly $2,837 in January.

Is Excelsior a good market for Airbnb investment?

Excelsior scores a 53 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' category. The market offers above-average occupancy stability and a favorable supply/demand balance, but the revenue-to-price ratio is below average given home values averaging $1,377,825. Investors who can source deals below the market median or target high-performing two-bedroom configurations stand the best chance of generating attractive returns.

What is the average daily rate (ADR) for Airbnb in Excelsior?

The average daily rate in Excelsior is $391, slightly below the Minnesota state average of $429. ADR scales meaningfully with property size: one-bedroom listings average $212 per night, while two-bedrooms command $385. These rates reflect the lakeside premium guests are willing to pay, particularly during summer months.

Are short-term rentals legal in Excelsior?

Short-term rentals may be subject to local regulations in Excelsior, MN, including permit or registration requirements. Investors should contact the City of Excelsior and review Hennepin County ordinances to confirm current rules before listing a property. Regulations can include occupancy limits, parking requirements, and potential HOA restrictions.

When is peak season for Airbnb in Excelsior?

Peak season in Excelsior runs from June through August, with August delivering the highest average monthly revenue at $6,758. June ($5,575) and July ($6,213) are also strong performers. The shoulder months of May ($4,481), September ($5,118), and October ($4,994) show solid demand as well, while January through March represent the softest period.

How many Airbnbs are there in Excelsior?

There are currently 23 active Airbnb listings in Excelsior as of April 2026. The supply has grown 169% year over year, signaling rising investor interest. One-bedroom listings make up the largest share with 8 properties, followed by 6 two-bedroom listings—the remainder fall into other configurations not separately broken out.

How is Airbnb revenue calculated in Excelsior?

The annual and monthly revenue figures for Excelsior are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Excelsior, MN market
• Average daily rate, occupancy, and RevPAN metrics across property sizes
• Monthly and annual revenue trends based on trailing 12-month booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to inform property setup decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.