Farmington, ME Airbnb Market Data, Statistics, and Occupancy Rates

Farmington Short-Term Rental Market Overview

Farmington, ME is a small but intriguing short-term rental market where favorable property prices relative to revenue give investors a compelling entry point. With an average home value of $382,063 and annual revenue averaging $18,991, the revenue-to-price ratio ranks above average for the state. The market is compact — just 17 active Airbnb listings — which keeps competition low and leaves room for well-positioned properties to capture outsized demand, particularly during winter and late-summer peaks.

Key Market Statistics

According to Rabbu market data, the Farmington short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Farmington

Investors are drawn to Farmington for its above-average revenue-to-price ratio and limited competition in a scenic western Maine setting.

Expert Market Assessment

"Farmington presents a moderate-to-attractive opportunity for STR investors willing to operate in a smaller market. Revenue is heavily seasonal — the spread from a $626 low in June to a $2,852 peak in February reveals a market shaped by winter recreation and academic or event-driven demand rather than summer tourism. Investors who price competitively and target the strong winter corridor can generate meaningful cash flow, while summer months will require realistic expectations. The above-average supply/demand balance and favorable revenue-to-price dynamics offset the below-average growth trend, making this a market better suited to steady, yield-focused investors than those chasing rapid appreciation."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Farmington

Average revenue by month in Farmington

Farmington's revenue cycle is distinctly winter-heavy, with February ($2,852) and March ($2,400) delivering the highest returns, followed by a late-summer bump in August ($2,344). June marks the annual low at just $626, creating a roughly 4.5x spread between peak and trough months — a pattern investors should plan cash reserves around.

Active Airbnb listings by property size in Farmington

Supply is concentrated in one-bedroom (5 listings) and two-bedroom (6 listings) properties, with no larger configurations tracked in the current data. This narrow supply base means investors considering three-bedroom or larger properties could face less direct competition, though demand validation for bigger units would be essential.

Average daily rate (ADR) by property size in Farmington

ADR scales modestly from $128 for one-bedrooms to $134 for two-bedrooms — a gap of just $6 per night. The small premium suggests that the revenue advantage of larger units comes more from occupancy and booking frequency than from dramatically higher nightly pricing.

Average RevPAN by property size in Farmington

Two-bedroom properties generate $48 in RevPAN compared to $40 for one-bedrooms, a 20% premium that reflects both slightly higher ADR and better occupancy. For investors focused on per-night yield, the two-bedroom configuration offers a clear edge in this market.

Average occupancy rates by property size in Farmington

Two-bedroom units maintain a 36% occupancy rate versus 32% for one-bedrooms, indicating a modest but consistent demand preference for the larger format. While both figures trail Maine's 55% state average, the low listing count means individual well-managed properties have room to outperform these averages.

Average monthly revenue by property size in Farmington

The revenue gap between property sizes is substantial: two-bedrooms average $2,098 per month while one-bedrooms bring in $750 — nearly a 3x difference. This makes two-bedroom properties the clear revenue driver in Farmington's STR market.

Average annual revenue by property size in Farmington

Two-bedroom listings earn an average of $25,179 annually, compared to $9,002 for one-bedrooms. Against an average home value of $382,063, the two-bedroom configuration offers a meaningfully better return profile and should be the primary consideration for investors targeting this market.

Most common amenities for Airbnb listings in Farmington

Every Farmington listing includes a kitchen and 94% offer parking — essentials that reflect a guest base expecting self-sufficient, car-dependent stays in rural Maine. Laundry (71%), self check-in (71%), and backyards (59%) round out the top amenities, while niche features like lake access (18%) and waterfront (12%) command premium positioning for the few properties that can offer them.

Understanding Farmington's ROI Score: 72/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Farmington's ROI Score of 72 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by an above-average revenue-to-price ratio and a favorable supply/demand balance that keeps competition manageable. Occupancy stability is average and market growth trends score below average, suggesting steady rather than explosive returns. Investors should pair these metrics with thorough local regulatory research and a winter-focused revenue strategy to maximize the opportunity.

Short-Term Rental Regulations in Farmington

Understanding local STR regulations is essential before investing in Farmington. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Farmington, Maine may need to register or obtain a permit through the town or the State of Maine before listing a property. Investors should verify current requirements directly with Farmington's municipal offices and the Maine Department of Revenue Services.

Key Restrictions

Common restrictions that may apply include occupancy limits, minimum stay requirements, noise and nuisance ordinances, parking regulations, and any applicable HOA rules. Some Maine municipalities also impose caps on the number of STR permits issued, so it's wise to confirm availability before purchasing a property.

Tax Obligations

Maine requires short-term rental operators to collect and remit a state lodging tax, and platforms like Airbnb often handle tax collection on the host's behalf. Investors should also check whether any local or county-level transient occupancy taxes apply in Farmington.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Farmington can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Farmington's STR performance is expected to remain steady, with winter months continuing to drive the strongest revenue. Given below-average market growth trends, investors should anticipate modest listing growth rather than a sharp supply increase, which helps protect pricing power. Occupancy may hover around 28–33% on an annual basis, but seasonal peaks in January through March and again in July–August could push monthly rates meaningfully higher. ADR is likely to hold near $185–$200 as the market's limited supply keeps downward pricing pressure in check."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Farmington, ME

What is the average Airbnb occupancy rate in Farmington?

The average occupancy rate for Airbnb listings in Farmington is currently 30%, which sits below Maine's state average of 55%. However, the market's limited supply of just 17 listings means well-managed properties with competitive pricing and strong guest reviews can outperform this average, particularly during winter peak months.

How much do Airbnb hosts make in Farmington?

Airbnb hosts in Farmington earn an average of $1,582 per month, which translates to roughly $18,991 per year based on historical trailing 12-month data. Two-bedroom properties significantly outperform one-bedrooms, averaging $2,098 per month ($25,179 annually) compared to $750 per month ($9,002 annually) for single-bedroom units.

Is Farmington a good market for Airbnb investment?

Farmington scores 72 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. Its above-average revenue-to-price ratio and favorable supply/demand balance make it appealing for yield-oriented investors. The market does show below-average growth trends and moderate occupancy, so it's best suited for investors seeking steady returns rather than rapid market expansion.

What is the average daily rate (ADR) for Airbnb in Farmington?

The average daily rate in Farmington is $190, which is well below Maine's state average of $415. This reflects the market's inland, small-town positioning compared to premium coastal destinations. One-bedroom properties average $128 per night while two-bedrooms come in at $134, suggesting a relatively narrow price gap between sizes.

Are short-term rentals legal in Farmington?

Short-term rentals are generally permitted in Farmington, ME, though operators may need to comply with local registration or permitting requirements as well as Maine state regulations. We recommend contacting Farmington's town offices and reviewing Maine's lodging laws to confirm current rules before listing a property.

When is peak season for Airbnb in Farmington?

Peak season in Farmington centers on the winter months, with February leading at $2,852 in average revenue, followed by March ($2,400) and January ($2,387). A secondary peak occurs in late summer, with August averaging $2,344. The slowest months are May through June, when average revenue dips to around $626–$759.

How many Airbnbs are there in Farmington?

Farmington currently has 17 active Airbnb listings, with the supply concentrated in one-bedroom (5 listings) and two-bedroom (6 listings) properties. This is a notably small market, and year-over-year listing growth has been significant, suggesting the market is still in an early stage of STR development.

How is Airbnb revenue calculated in Farmington?

The annual and monthly revenue figures for Farmington are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Farmington, ME market
• Occupancy rates and average daily rate trends by property size
• Monthly and annual revenue metrics based on trailing 12-month booking data
• Home value benchmarks sourced from Zillow Home Value Index (ZHVI)
• Amenity prevalence and property size distribution across active listings

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, permit availability, and tax obligations can change — always verify with municipal authorities before investing.