Farmington, MI Airbnb Market Data, Statistics, and Occupancy Rates

Farmington Short-Term Rental Market Overview

Farmington, MI is a compact short-term rental market with just 36 active Airbnb listings and average annual revenue of $19,231 per property. With an ADR of $170—well below Michigan's $350 state average—the market offers accessible entry pricing alongside average home values of $415,673. A favorable supply/demand balance and year-over-year listing growth of 106% suggest the market is still maturing, creating potential for early-mover advantages.

Key Market Statistics

According to Rabbu market data, the Farmington short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Farmington

Farmington appeals to investors seeking a low-competition suburban market near Detroit with favorable supply/demand dynamics and room for operational differentiation.

Expert Market Assessment

"Farmington presents a moderate opportunity for STR investors willing to navigate below-average occupancy in exchange for limited competition and a strong supply/demand balance. Revenue is heavily seasonal—July peaks at $2,353 while February dips to just $848—so investors need to budget for lean winter months. Three-bedroom properties meaningfully outperform smaller units across every metric, making them the clearest path to viable returns. The market's small size means a few well-positioned, amenity-rich listings could capture outsized share of available demand."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Farmington

Average revenue by month in Farmington

Farmington shows pronounced seasonality, with July ($2,353) delivering nearly three times the revenue of February ($848). The summer corridor from June through September consistently exceeds $1,800 per month, while the December–March stretch stays below $1,530—investors should plan cash reserves to bridge the slower winter months.

Active Airbnb listings by property size in Farmington

One-bedroom units dominate Farmington's supply with 20 of the 36 active listings (56%), followed by 3-bedrooms (8 listings) and 2-bedrooms (6 listings). The relatively thin supply of 2- and 3-bedroom properties could signal an opportunity for investors willing to offer larger accommodations in a market where most hosts default to smaller units.

Average daily rate (ADR) by property size in Farmington

ADR more than doubles from 1-bedroom ($107) to 3-bedroom ($240) listings, with 2-bedrooms sitting at $165. The premium for stepping up to a 3-bedroom property is substantial and, combined with higher occupancy, suggests the extra acquisition and furnishing costs can be justified by meaningfully stronger nightly rates.

Average RevPAN by property size in Farmington

Three-bedroom properties lead decisively with a RevPAN of $89, more than triple the $27 earned by 1-bedroom units and well above the $39 for 2-bedrooms. This gap reflects both the higher ADR and stronger occupancy that larger properties command in Farmington, making them the clear revenue efficiency winners.

Average occupancy rates by property size in Farmington

Three-bedroom listings achieve the highest occupancy at 37%, while 1-bedroom (25%) and 2-bedroom (24%) properties trail significantly. The 13-percentage-point gap between 3-bedrooms and smaller units indicates that guest demand in Farmington skews toward more spacious accommodations, offering better cash-flow consistency for larger properties.

Average monthly revenue by property size in Farmington

Monthly revenue climbs sharply with size: 1-bedrooms average $1,104, 2-bedrooms earn $1,195, and 3-bedroom properties pull in $2,789—more than 2.3 times the revenue of a typical 1-bedroom. The relatively modest gap between 1- and 2-bedroom earnings suggests the real revenue jump occurs when stepping up to a 3-bedroom configuration.

Average annual revenue by property size in Farmington

At $33,473 in annual revenue, 3-bedroom properties generate roughly 2.5 times what 1-bedrooms earn ($13,248) and more than double the 2-bedroom figure ($14,348). For investors evaluating return potential against acquisition costs, the 3-bedroom segment offers the strongest case for revenue generation in this market.

Most common amenities for Airbnb listings in Farmington

Parking (97%), washer (97%), and dryer (94%) are near-universal in Farmington listings, reflecting the suburban, residential nature of the market. The high prevalence of workspace (92%) and kitchen (92%) amenities signals that guests expect home-like functionality—and differentiators like hot tubs (14%) or pools (8%) remain rare enough to set a listing apart.

Understanding Farmington's ROI Score: 63/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Farmington's ROI score of 63 out of 100 places it in the "Attractive Opportunity" band, driven by an above-average supply/demand balance and average revenue-to-price ratio, though below-average occupancy stability tempers the overall score. The market's small listing count and rapid growth suggest supply hasn't yet saturated demand, but investors should watch occupancy trends closely as new listings enter. Pairing this data with thorough local regulatory research and a focus on 3-bedroom properties can help maximize the opportunity.

Short-Term Rental Regulations in Farmington

Understanding local STR regulations is essential before investing in Farmington. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Farmington, Michigan may need to obtain a permit or register their property with the city before hosting guests. Investors should verify current requirements directly with Farmington city offices and the State of Michigan, as rules can change.

Key Restrictions

Common restrictions in suburban Michigan markets can include occupancy limits tied to property size, noise and nuisance ordinances, parking requirements for guests, and potential HOA restrictions that may prohibit or limit short-term rentals. Some municipalities also impose minimum-stay requirements or cap the number of active STR permits, so confirming local rules before purchasing is essential.

Tax Obligations

Michigan imposes a state sales tax and a use tax that may apply to short-term rental income, and some localities collect additional lodging or occupancy taxes. Many booking platforms handle tax collection automatically, but hosts should confirm their obligations with a tax professional to ensure compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Farmington can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Farmington's STR market is expected to see continued supply growth as more hosts enter this relatively small market. Seasonal revenue patterns point to summer months driving the bulk of earnings, with July historically peaking near $2,353 in average monthly revenue. ADR could see modest increases in the 2–4% range if demand keeps pace with new listings, though occupancy—currently at 27%—may remain in the mid-20s to low-30s range absent a significant shift in local demand drivers. Investors should plan cash-flow projections around soft winter months where revenue can dip below $1,000."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Farmington, MI

What is the average Airbnb occupancy rate in Farmington?

The average Airbnb occupancy rate in Farmington is currently 27%, which falls below the Michigan state average of 42%. Occupancy varies by property size—3-bedroom listings achieve the highest rate at 37%, while 1- and 2-bedroom units hover around 24–25%. Seasonal demand plays a significant role, with summer months driving higher booking activity.

How much do Airbnb hosts make in Farmington?

Airbnb hosts in Farmington earn an average of $1,602 per month and approximately $19,231 per year based on the trailing 12 months of booking data. Revenue varies significantly by property size: 3-bedroom listings average $2,789 per month ($33,473 annually), while 1-bedroom units bring in around $1,104 per month ($13,248 annually). Peak summer months can push monthly revenue above $2,000 for the market overall.

Is Farmington a good market for Airbnb investment?

Farmington earns an ROI score of 63 out of 100, placing it in the "Attractive Opportunity" category. The market benefits from an above-average supply/demand balance and average revenue-to-price ratio, though occupancy stability is below average. With only 36 active listings and year-over-year listing growth of 106%, the market is still developing—offering potential for well-managed properties to capture meaningful market share. Investors should target 3-bedroom properties for the best revenue potential and plan for seasonal cash-flow variability.

What is the average daily rate (ADR) for Airbnb in Farmington?

The average daily rate for Airbnb listings in Farmington is $170, which is considerably lower than the Michigan state average of $350. ADR scales with property size: 1-bedroom units average $107, 2-bedrooms come in at $165, and 3-bedroom properties command $240 per night. These rates reflect the suburban, residential character of the Farmington market.

Are short-term rentals legal in Farmington?

Short-term rentals may be permitted in Farmington, MI, but operators should verify current local regulations, permit requirements, and any HOA restrictions before listing a property. Michigan does not have a statewide ban on short-term rentals, but individual municipalities can impose their own rules regarding permits, zoning, occupancy limits, and more. Consulting with Farmington city officials and a local real estate attorney is strongly recommended.

When is peak season for Airbnb in Farmington?

Peak season for Airbnb in Farmington runs from June through August, with July being the strongest month at an average revenue of $2,353. The summer months of June ($2,032) and August ($2,202) also perform well above the annual average. The slowest period is winter—February averages just $848 in revenue—so investors should plan for meaningful seasonal swings.

How many Airbnbs are there in Farmington?

Farmington currently has 36 active Airbnb listings as of April 2026. The market is dominated by 1-bedroom properties (20 listings), followed by 3-bedrooms (8 listings) and 2-bedrooms (6 listings). Year-over-year listing growth of 106% indicates the supply is expanding rapidly, though it remains a small and relatively uncrowded market.

How is Airbnb revenue calculated in Farmington?

The annual and monthly revenue figures for Farmington are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue metrics based on trailing 12-month booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Data compiled from Rabbu proprietary analytics and third-party providers for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of the stated date and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.