Fayetteville, GA Airbnb Market Data, Statistics, and Occupancy Rates

Fayetteville Short-Term Rental Market Overview

Fayetteville, GA is a small but growing short-term rental market south of Atlanta, with 64 active Airbnb listings and a 137% year-over-year increase in supply. The market delivers an average annual revenue of $24,986 per listing, with a 41% occupancy rate that outpaces the Georgia state average of 32%. While home values averaging $683,896 create a tighter revenue-to-price ratio, the area's proximity to Atlanta and strong occupancy signal genuine guest demand worth investigating.

Key Market Statistics

According to Rabbu market data, the Fayetteville short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Fayetteville

Fayetteville attracts investor attention thanks to its above-state-average occupancy, proximity to the Atlanta metro, and relatively low supply count that still offers room for well-positioned properties.

Expert Market Assessment

"Fayetteville represents a competitive opportunity where deal selection matters more than in higher-scoring markets. The 3-bedroom segment stands out with 56% occupancy and $2,809 in average monthly revenue, significantly outperforming other property sizes. Seasonality is moderate — revenue peaks in June at $2,445 and dips to $1,534 in February, creating a manageable spread that doesn't leave hosts stranded in off-peak months. However, the below-average revenue-to-price ratio (driven by $683,896 average home values) means investors need to be disciplined about acquisition price to make the numbers work."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Fayetteville

Average revenue by month in Fayetteville

Revenue in Fayetteville peaks in June at $2,445 and bottoms out in February at $1,534, creating a roughly 60% spread between the strongest and weakest months. The summer stretch from June through September consistently delivers above-average returns, while winter months show a noticeable but not dramatic dip, pointing to moderate seasonality that keeps cash flow relatively stable year-round.

Active Airbnb listings by property size in Fayetteville

Three-bedroom properties account for the largest share of Fayetteville's 64 active listings at 19 units, closely followed by 1-bedrooms at 17. Four-bedroom listings are the least represented with just 9 units, which could signal either lower demand or a potential gap for investors willing to target group and family travelers.

Average daily rate (ADR) by property size in Fayetteville

ADR climbs sharply with property size in Fayetteville — from $133 for 2-bedroom units up to $302 for 4-bedroom homes. Notably, 1-bedroom listings actually command a higher nightly rate ($141) than 2-bedrooms, suggesting the 2-bedroom segment may face pricing pressure or positioning challenges relative to other sizes.

Average RevPAN by property size in Fayetteville

Three-bedroom properties deliver the strongest RevPAN at $141, well ahead of 4-bedrooms at $100 and 1-bedrooms at $63. Two-bedroom listings lag significantly at just $25 per available night, driven by their low 19% occupancy rate, making them the least efficient configuration in this market.

Average occupancy rates by property size in Fayetteville

Occupancy varies dramatically by property size in Fayetteville, with 3-bedroom units leading at 56% and 1-bedrooms following at 45%. Two-bedroom properties trail at just 19% — a stark contrast that suggests oversaturation or poor demand fit in that segment, while 4-bedrooms sit at a moderate 33%.

Average monthly revenue by property size in Fayetteville

Three-bedroom listings dominate monthly revenue at $2,809, nearly doubling the $1,415 generated by 2-bedroom units and almost tripling the $991 from 1-bedrooms. Four-bedroom properties earn $1,835 per month — respectable but well below 3-bedrooms, largely due to their lower occupancy rate pulling down overall revenue despite the highest ADR.

Average annual revenue by property size in Fayetteville

At $33,713 per year, 3-bedroom properties in Fayetteville generate roughly 35% more annual revenue than the market average and nearly three times what 1-bedroom units produce ($11,901). This makes the 3-bedroom configuration the clearest path to stronger returns, though investors should weigh acquisition costs carefully given average home values of $683,896.

Most common amenities for Airbnb listings in Fayetteville

Parking leads amenity prevalence at 97%, followed by kitchen (92%) and washer/dryer (91%/86%), reflecting guest expectations for home-like convenience in a suburban market. A dedicated workspace appears in 70% of listings — unusually high and indicative of remote-work demand — while differentiators like pools (22%) and hot tubs (8%) remain relatively rare, presenting potential opportunities for listings looking to stand out.

Understanding Fayetteville's ROI Score: 50/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Fayetteville's ROI Score of 50 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has real demand but requires more careful deal sourcing to achieve strong returns. The below-average revenue-to-price ratio and below-average occupancy stability are the primary factors holding the score back, while market growth trend and supply/demand balance rate as average. Investors should pair these data points with thorough local regulatory research and focus on property types — particularly 3-bedrooms — that demonstrably outperform the market average.

Short-Term Rental Regulations in Fayetteville

Understanding local STR regulations is essential before investing in Fayetteville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Fayetteville, Georgia may need to obtain a business license or STR-specific permit from the City of Fayetteville or Fayette County before listing their property. Investors should verify current permit and registration requirements directly with local government offices, as rules can change with limited notice.

Key Restrictions

Common restrictions that may apply include occupancy limits per property, minimum stay requirements, noise ordinances, and off-street parking mandates. Properties within homeowners associations may face additional covenants that limit or prohibit short-term rental activity, so reviewing HOA bylaws before purchasing is essential.

Tax Obligations

STR hosts in Georgia are typically subject to state and local occupancy taxes, which platforms like Airbnb often collect and remit on behalf of hosts. Investors should confirm whether any additional county-level hotel/motel taxes apply in Fayette County and ensure they are meeting all filing obligations.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Fayetteville can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Fayetteville's STR market is likely to see continued supply growth as investor interest follows the 137% listing increase already observed. Occupancy may face modest downward pressure as new inventory enters the market, though stable demand from the greater Atlanta metro area should help keep rates in the 38–44% range. ADR could see incremental gains of 1–3% as hosts refine pricing strategies, and summer months are expected to remain the strongest revenue period. Investors should monitor the supply-demand balance closely, as rapid listing growth in a small market can shift dynamics quickly."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Fayetteville, GA

What is the average Airbnb occupancy rate in Fayetteville?

The average Airbnb occupancy rate in Fayetteville, GA is currently 41%, which is notably higher than the Georgia state average of 32%. Occupancy varies significantly by property size — 3-bedroom listings lead at 56%, while 2-bedroom properties sit much lower at 19%. Investors targeting higher occupancy should pay close attention to property configuration and guest targeting.

How much do Airbnb hosts make in Fayetteville?

On average, Airbnb hosts in Fayetteville earn approximately $2,082 per month or $24,986 per year based on the trailing 12 months of booking data. Earnings vary considerably by property size: 3-bedroom listings average $33,713 annually, while 1-bedroom units bring in around $11,901. Revenue also fluctuates seasonally, with summer months like June generating the highest returns at around $2,445 per month.

Is Fayetteville a good market for Airbnb investment?

Fayetteville scores 50 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' category. The market benefits from occupancy rates above the state average and steady demand driven by its proximity to Atlanta. However, higher home values (averaging $683,896) create a tighter revenue-to-price ratio, meaning investors need to be selective about acquisition price and property type. Three-bedroom properties currently offer the strongest return profile in this market.

What is the average daily rate (ADR) for Airbnb in Fayetteville?

The average daily rate for Airbnb listings in Fayetteville is $244, which comes in below the Georgia state average of $299. ADR scales with property size, ranging from $133 for 2-bedroom listings up to $302 for 4-bedroom properties. Three-bedroom units command $254 per night and pair that with the market's highest occupancy, making them particularly compelling from a revenue standpoint.

Are short-term rentals legal in Fayetteville?

Short-term rentals are generally permitted in the Fayetteville, GA area, though operators may need to obtain appropriate permits or business licenses from local authorities. Regulations can include occupancy limits, parking requirements, and noise restrictions. We recommend verifying current rules directly with the City of Fayetteville or Fayette County planning department before making an investment, as local STR policies can evolve.

When is peak season for Airbnb in Fayetteville?

Peak season for Airbnb in Fayetteville runs from June through September, with June topping the chart at $2,445 in average monthly revenue. The slowest month is February at $1,534. The spread between peak and off-peak is moderate — roughly a $900 difference — suggesting the market maintains reasonable demand year-round rather than being purely seasonal.

How many Airbnbs are there in Fayetteville?

There are currently 64 active Airbnb listings in Fayetteville, GA. The market has experienced significant growth, with listings increasing 137% year over year. Supply is distributed across property sizes, with 3-bedroom units making up the largest share at 19 listings, followed by 1-bedroom (17), 2-bedroom (13), and 4-bedroom (9) properties.

How is Airbnb revenue calculated in Fayetteville?

The annual and monthly revenue figures for Fayetteville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder into a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and how well the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Average daily rates, occupancy rates, and RevPAN metrics across bedroom configurations
• Monthly and annual revenue trends based on trailing 12-month historical booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to identify guest expectations and competitive gaps

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, HOA restrictions, and tax obligations vary and should be independently verified before investing.