Fayetteville, TX Airbnb Market Data, Statistics, and Occupancy Rates

Fayetteville Short-Term Rental Market Overview

Fayetteville, TX is a tiny rural market in Texas with just 36 active Airbnb listings and an average annual revenue of $20,414 per property. The market's 13% occupancy rate — well below the 33% state average — and high average home values of $1,271,790 create a challenging revenue-to-price ratio. While the $372 ADR exceeds the Texas state average of $276, the low booking frequency limits overall income potential, making this a niche market that demands careful, property-level analysis before committing capital.

Key Market Statistics

According to Rabbu market data, the Fayetteville short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Fayetteville

Investors eyeing Fayetteville should weigh the market's premium nightly rates and rural Texas charm against persistently low occupancy and elevated property acquisition costs.

Expert Market Assessment

"Based on a ROI score of 20 out of 100, Fayetteville presents limited investment potential and carries above-average risk relative to other Texas STR markets. Revenue concentrates heavily in spring (March–April) and early fall (September–October), with significant softness during winter and summer months that drags the annual average down. The combination of below-average occupancy stability and a weak revenue-to-price ratio means only investors who secure properties well below the $1.27M market average — or who can command outsized nightly rates through exceptional property quality — are likely to see attractive returns."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Fayetteville

Average revenue by month in Fayetteville

Fayetteville's revenue shows pronounced seasonality, with March ($3,290) and April ($2,633) forming a strong spring peak and September–October providing a secondary surge around $2,500. The winter months of January ($913) and December ($1,070) represent the low point, creating roughly a 3.6× spread between peak and trough that investors should plan cash reserves around.

Active Airbnb listings by property size in Fayetteville

Supply is fairly evenly distributed across the 36 active listings, with 1-bedrooms (10 listings) leading slightly and 4-bedrooms (6 listings) being the scarcest. The relatively thin inventory in larger sizes could represent reduced competition for group-oriented properties that tend to generate higher revenue.

Average daily rate (ADR) by property size in Fayetteville

ADR scales consistently with property size, from $167 for 1-bedroom units up to $488 for 4-bedroom properties — nearly a 3× premium. The jump from 2-bedrooms ($322) to 3-bedrooms ($445) is particularly steep, suggesting strong pricing power for properties that can accommodate larger groups.

Average RevPAN by property size in Fayetteville

RevPAN is tightly clustered for 1- and 2-bedroom listings ($34 and $33, respectively), while 3- and 4-bedroom properties edge ahead at $45 and $46. The modest RevPAN gap between sizes reflects uniformly low occupancy across the market, though larger properties squeeze out more revenue per available night thanks to their higher nightly rates.

Average occupancy rates by property size in Fayetteville

One-bedroom listings lead occupancy at 21%, while 2-, 3-, and 4-bedroom properties all sit at a flat 10%. Every size category falls well below the state average of 33%, signaling that cash-flow consistency will be a challenge regardless of property configuration.

Average monthly revenue by property size in Fayetteville

Four-bedroom properties are the clear revenue leaders at $2,987 per month, nearly double the next-best category (2-bedrooms at $1,583). One-bedroom listings trail at $1,079 monthly, and interestingly 3-bedrooms ($1,425) underperform 2-bedrooms despite commanding higher ADR, likely due to comparable occupancy rates.

Average annual revenue by property size in Fayetteville

At $35,844 in annual revenue, 4-bedroom properties roughly double the market average and represent the strongest earning potential in Fayetteville. Smaller configurations generate between $12,953 (1-bedroom) and $19,006 (2-bedrooms), making the larger-property premium significant for investors who can manage acquisition costs.

Most common amenities for Airbnb listings in Fayetteville

Parking (97%) and kitchens (94%) are near-universal, while outdoor-oriented amenities like outdoor furniture (81%), backyards (72%), and BBQ grills (69%) dominate — consistent with the rural escape appeal of Fayetteville. Differentiators like pools (19%) and hot tubs (8%) remain rare, suggesting an opportunity for investors to stand out and potentially command higher occupancy by adding these features.

Understanding Fayetteville's ROI Score: 20/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Fayetteville's ROI score of 20 out of 100 places it in the "Limited" investment potential band, driven primarily by below-average revenue-to-price ratio and below-average occupancy stability — the two most heavily weighted factors in the calculation. Market growth trend and supply/demand balance both rate as average, offering a modest counterbalance but not enough to offset the core challenges. Investors considering this market should pair these data points with thorough local regulatory research and a property-specific financial analysis before moving forward.

Short-Term Rental Regulations in Fayetteville

Understanding local STR regulations is essential before investing in Fayetteville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Fayetteville, Texas may need to register or obtain a permit through the city or Fayette County before listing their property. Investors should verify current requirements directly with local authorities, as small Texas municipalities can update STR rules with limited advance notice.

Key Restrictions

Common restrictions that may apply include occupancy limits per bedroom, minimum-stay requirements, noise and nuisance ordinances, parking mandates, and HOA covenants that could prohibit or limit short-term rentals. Because Fayetteville is a small community, neighborhood-level rules and deed restrictions can carry significant weight alongside any municipal regulations.

Tax Obligations

Texas requires short-term rental operators to collect and remit a 6% state hotel occupancy tax, and Fayette County or the city may impose an additional local occupancy tax. Many booking platforms handle tax collection automatically, but hosts should confirm compliance with both state and local tax obligations.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Fayetteville can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"With a 125% year-over-year increase in active listings, supply in Fayetteville is growing quickly, which could put additional pressure on an already thin occupancy rate unless demand keeps pace. Over the next 12–18 months, expect occupancy to remain in the 10–15% range unless event-driven demand strengthens during peak months like March and October. ADR may hold steady given the rural, premium-property nature of the market, but meaningful revenue improvement will likely depend on individual operators differentiating their listings with standout amenities or targeted marketing to weekend getaway travelers."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Fayetteville, TX

What is the average Airbnb occupancy rate in Fayetteville?

The average Airbnb occupancy rate in Fayetteville is currently 13%, which falls well below the Texas state average of 33%. Occupancy varies by property size, with 1-bedroom listings achieving the highest rate at 21%, while 2-, 3-, and 4-bedroom properties each average around 10%. This low overall occupancy reflects the seasonal, event-driven nature of demand in this small rural market.

How much do Airbnb hosts make in Fayetteville?

Airbnb hosts in Fayetteville earn an average of $1,701 per month or approximately $20,414 per year based on the trailing 12 months of booking data. Earnings vary significantly by property size: 4-bedroom properties lead with about $2,987 per month ($35,844 annually), while 1-bedroom listings average around $1,079 per month ($12,953 annually). Revenue also fluctuates sharply by season, with March being the strongest month at $3,290 average revenue.

Is Fayetteville a good market for Airbnb investment?

Fayetteville currently scores 20 out of 100 on Rabbu's ROI Score, indicating limited investment potential. The market's below-average revenue-to-price ratio and low occupancy stability make it a higher-risk choice compared to many other Texas markets. That said, the premium ADR of $372 and small supply of just 36 listings could present niche opportunities for investors who find well-priced properties and can attract group or event-driven bookings, particularly during the strong spring and fall seasons.

What is the average daily rate (ADR) for Airbnb in Fayetteville?

The average daily rate for Airbnb listings in Fayetteville is $372, which is notably higher than the $276 Texas state average. ADR scales with property size: 1-bedroom listings average $167 per night, 2-bedrooms average $322, 3-bedrooms come in at $445, and 4-bedroom properties command the highest rate at $488 per night. These premium rates reflect the rural retreat character of the market.

Are short-term rentals legal in Fayetteville?

Short-term rentals are generally permitted in Fayetteville, TX, though operators should verify whether local permits, registrations, or specific zoning requirements apply. As a small Texas municipality, rules may be less formalized than in larger cities, but investors should check with Fayetteville city officials and review any HOA or deed restrictions that could affect their property before listing.

When is peak season for Airbnb in Fayetteville?

Peak season in Fayetteville occurs in spring and early fall. March is the strongest month with average revenue of $3,290, followed by April at $2,633, then September ($2,543) and October ($2,457). The slowest months are January ($913) and February ($1,011), meaning the spread between peak and off-peak revenue is substantial — roughly 3.6× from the lowest to the highest month.

How many Airbnbs are there in Fayetteville?

There are currently 36 active Airbnb listings in Fayetteville as of April 2026. The supply is relatively evenly distributed across property sizes: 10 one-bedroom listings, 9 two-bedrooms, 7 three-bedrooms, and 6 four-bedroom properties. Notably, the market has seen 125% year-over-year growth in active listings, indicating rapidly increasing supply in this small market.

How is Airbnb revenue calculated in Fayetteville?

The annual and monthly revenue figures for Fayetteville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Fayetteville and surrounding areas
• Average daily rates, occupancy rates, and RevPAN metrics across property sizes
• Monthly and annual revenue trends based on trailing 12-month booking data
• Home value data sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to benchmark guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.