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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Ferndale offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Ferndale, WA is a small but growing short-term rental market with 31 active Airbnb listings and notable year-over-year listing growth of 93%. With an average annual revenue of $25,402 and an ADR of $164—well below the Washington state average of $393—Ferndale positions itself as an accessible entry point for investors looking at the Pacific Northwest. The market's ROI score of 55 out of 100 reflects attractive potential tempered by a below-average revenue-to-price ratio, given average home values around $823,331.
According to Rabbu market data, the Ferndale short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 31 |
| Average Daily Rate (ADR) | vs. $393 state avg. | $164 |
| Average Occupancy Rate | vs. 36% state avg. | 33% |
| RevPAN | ADR * Occupancy Rate | $54 |
| Average Monthly Revenue | Historical 12-month average | $2,116 |
| Average Annual Revenue | Historical 12-month average | $25,402 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Ferndale appeals to investors seeking an affordable Pacific Northwest entry point with demonstrated market growth and proximity to outdoor recreation and waterfront amenities.
Key investment factors
"Ferndale presents a moderate opportunity for STR investors willing to navigate a market that's still maturing. Revenue is highly seasonal—August's $3,459 average dwarfs November's $1,557—so investors should plan for meaningful cash flow swings between summer and winter. The 3-bedroom segment stands out with 45% occupancy and $105 RevPAN, substantially outperforming smaller units and offering the clearest path to viable returns. While the below-average revenue-to-price ratio warrants caution, the market's above-average growth trajectory and compact supply of just 31 listings suggest that well-positioned properties can capture outsized demand as the area gains recognition."
— Rabbu Market Analysis Team
Ferndale exhibits strong seasonality, with August ($3,459) and July ($3,272) delivering peak revenue roughly double that of the slowest months like November ($1,557) and October ($1,596). March and September provide moderate shoulder-season income around $2,177–$2,184, giving investors a slightly extended earning window beyond the core summer months.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,724 |
| February |
|
$1,853 |
| March |
|
$2,177 |
| April |
|
$1,608 |
| May |
|
$1,779 |
| June |
|
$2,169 |
| July |
|
$3,272 |
| August |
|
$3,459 |
| September |
|
$2,184 |
| October |
|
$1,596 |
| November |
|
$1,557 |
| December |
|
$2,020 |
Supply across Ferndale's 31 listings is relatively evenly distributed, with 1-bedrooms (9) and 2-bedrooms (8) slightly leading, followed by studios and 3-bedrooms at 6 each. The balanced inventory means no single property size dominates, though the strong revenue performance of 3-bedroom units against comparable supply levels could signal an underserved niche.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
6 |
| 1 bedroom |
|
9 |
| 2 bedrooms |
|
8 |
| 3 bedrooms |
|
6 |
ADR scales meaningfully with size in Ferndale—3-bedroom properties command $233 per night compared to just $104 for 1-bedrooms, more than doubling the nightly rate. The jump from 1-bedroom to 2-bedroom ($104 to $188) is particularly steep, suggesting that the extra space carries significant pricing power in this market.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$116 |
| 1 bedroom |
|
$104 |
| 2 bedrooms |
|
$188 |
| 3 bedrooms |
|
$233 |
Three-bedroom properties deliver the strongest RevPAN at $105, roughly triple the $33–$34 range seen in studios and 1-bedrooms. Two-bedroom units land at $54, matching the market average, which underscores that larger properties capture both higher rates and better occupancy-adjusted returns in Ferndale.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$34 |
| 1 bedroom |
|
$33 |
| 2 bedrooms |
|
$54 |
| 3 bedrooms |
|
$105 |
Three-bedroom listings lead occupancy at 45%, well ahead of studios (30%), 1-bedrooms (32%), and 2-bedrooms (29%). This gap suggests that larger properties in Ferndale attract more consistent bookings—likely from families or groups—making them the most reliable configuration for steady cash flow.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
30% |
| 1 bedroom |
|
32% |
| 2 bedrooms |
|
29% |
| 3 bedrooms |
|
45% |
Monthly revenue in Ferndale rises sharply with property size, from $1,086 for 1-bedrooms to $3,692 for 3-bedroom listings—a more than threefold increase. Studios ($1,412) actually outpace 1-bedrooms, possibly due to higher nightly rates, but both trail significantly behind the 2-bedroom ($2,388) and 3-bedroom tiers.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$1,412 |
| 1 bedroom |
|
$1,086 |
| 2 bedrooms |
|
$2,388 |
| 3 bedrooms |
|
$3,692 |
Three-bedroom properties are the clear revenue leaders in Ferndale, generating $44,305 annually—nearly 3.4 times the $13,041 earned by 1-bedroom units. Two-bedroom listings produce $28,665 per year, making them a solid middle-ground option, while studios at $16,946 outperform 1-bedrooms despite their smaller footprint.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$16,946 |
| 1 bedroom |
|
$13,041 |
| 2 bedrooms |
|
$28,665 |
| 3 bedrooms |
|
$44,305 |
Every active listing in Ferndale offers parking (100%), reflecting the car-dependent nature of this rural Washington market, while kitchens (84%) and self check-in (77%) round out the top three. Outdoor amenities like patios (55%), backyards (52%), and BBQ grills (42%) are well-represented, signaling that guests expect a nature-oriented, self-sufficient stay experience—and that waterfront or beach access (23% and 19%) can serve as meaningful differentiators.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
84% |
| Self Check-in |
|
77% |
| Washer |
|
71% |
| Dryer |
|
68% |
| Patio or Balcony |
|
55% |
| Backyard |
|
52% |
| Pets |
|
48% |
| Outdoor Furniture |
|
48% |
| BBQ Grill |
|
42% |
| Workspace |
|
26% |
| Waterfront |
|
23% |
| Beach Access |
|
19% |
| Lake Access |
|
3% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Ferndale Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
Ferndale's ROI score of 55 out of 100 places it in the "Attractive Opportunity" band, reflecting a market with genuine upside but meaningful caveats. The below-average revenue-to-price ratio—driven by home values averaging $823,331 against $25,402 in annual revenue—is the primary drag, while average occupancy stability and above-average market growth help balance the picture. Investors should pair this score with thorough local regulatory research and target higher-performing property configurations like 3-bedrooms to maximize return potential.
Understanding local STR regulations is essential before investing in Ferndale. Here's the current regulatory landscape:
Short-term rental operators in Ferndale, WA may be required to obtain a business license or STR permit through the City of Ferndale and comply with Washington state regulations. Investors should verify current requirements directly with Ferndale's planning or permitting department before listing a property.
Common restrictions in Washington markets can include occupancy limits, minimum stay requirements, noise ordinances, designated parking mandates, and potential HOA rules that may prohibit or limit short-term rentals. Some jurisdictions also cap the number of STR permits issued, so confirming availability early in the acquisition process is advisable.
Washington state levies a lodging tax and sales tax on short-term rentals, and Whatcom County may impose additional local lodging taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with a tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ferndale can provide current regulatory guidance.
Financing an Airbnb investment in Ferndale requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Ferndale's STR market is likely to benefit from its above-average market growth trend, as the 93% year-over-year increase in active listings signals rising investor and traveler interest. Summer months should continue anchoring revenue—August alone averaged $3,459—while shoulder months like March, June, and September offer secondary peaks that could help stabilize cash flow. Occupancy rates may settle in the 32–36% range annually as new supply absorbs, with ADR potentially edging up 2–4% if demand keeps pace with the expanding inventory. Investors should treat these estimates as directional and monitor local conditions closely."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; investors should verify current rules with municipal authorities before acquiring or listing a property. Individual property results will vary based on location, condition, pricing strategy, and management quality.
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