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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Ferryville shows standout short-term rental potential based on its current revenue, occupancy, and pricing trends.
Ferryville, WI stands out as a compelling short-term rental market with an ROI score of 91 out of 100, driven by above-average revenue-to-price ratios and solid occupancy stability. With just 22 active Airbnb listings and average annual revenue of $47,118 against a home value of roughly $391,000, the yield math is attractive for a small-town Wisconsin market. The Mississippi River bluffs setting and limited supply create a niche opportunity where well-managed properties can capture strong seasonal demand without fierce competition.
According to Rabbu market data, the Ferryville short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 22 |
| Average Daily Rate (ADR) | vs. $368 state avg. | $235 |
| Average Occupancy Rate | vs. 38% state avg. | 29% |
| RevPAN | ADR * Occupancy Rate | $68 |
| Average Monthly Revenue | Historical 12-month average | $3,926 |
| Average Annual Revenue | Historical 12-month average | $47,118 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Ferryville's combination of favorable revenue-to-price dynamics, limited listing supply, and strong seasonal demand makes it an appealing entry point for STR investors seeking high-yield rural markets.
Key investment factors
"Ferryville earns a "Standout Opportunity" designation, and the data supports it. The market delivers meaningful revenue relative to property costs, with above-average marks across all four ROI calculation factors — revenue-to-price, occupancy stability, growth trend, and supply/demand balance. Seasonality is pronounced: August peaks near $6,922 in average monthly revenue while February dips to around $1,617, so investors should plan cash reserves for the quieter winter months. With a tight supply of just 22 listings split between 2- and 3-bedroom properties, there's room for differentiated offerings to capture outsized returns."
— Rabbu Market Analysis Team
Ferryville's revenue cycle is sharply seasonal, with August ($6,922) and July ($6,704) generating more than three times the revenue of the winter trough in February ($1,617). A notable autumn bump in October ($5,664) extends the profitable window beyond the typical summer peak, giving investors roughly five strong earning months from June through October.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,978 |
| February |
|
$1,617 |
| March |
|
$3,157 |
| April |
|
$2,490 |
| May |
|
$3,412 |
| June |
|
$3,895 |
| July |
|
$6,704 |
| August |
|
$6,922 |
| September |
|
$5,320 |
| October |
|
$5,664 |
| November |
|
$3,720 |
| December |
|
$2,233 |
Supply is concentrated in just two configurations: 2-bedroom listings (10) and 3-bedroom listings (7), with no data on studio, 1-bedroom, or 4+ bedroom properties. This narrow supply mix could signal an opportunity for investors willing to bring larger or more unique property types to market.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
10 |
| 3 bedrooms |
|
7 |
Three-bedroom properties command a $48 nightly premium over 2-bedrooms, with ADRs of $269 versus $221. Given that the jump to 3 bedrooms nearly doubles RevPAN, the incremental cost of a larger property appears well justified by higher nightly rates.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$221 |
| 3 bedrooms |
|
$269 |
Three-bedroom units deliver a RevPAN of $111 — nearly double the $56 earned by 2-bedroom properties — making them the clear winner on a revenue-per-available-night basis. This gap is driven by both higher ADR and substantially better occupancy rates for the larger configuration.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$56 |
| 3 bedrooms |
|
$111 |
Three-bedroom properties maintain a 41% occupancy rate compared to just 26% for 2-bedrooms, suggesting that guest groups in Ferryville tend to favor more spacious accommodations. The 15-percentage-point gap means 3-bedroom investors can expect meaningfully steadier booking flow and more predictable cash flow.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
26% |
| 3 bedrooms |
|
41% |
Monthly revenue for 3-bedroom properties averages $4,776, outpacing 2-bedroom units by roughly $1,000 per month at $3,752. This consistent premium translates to meaningfully better returns for investors who opt for the larger property size.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$3,752 |
| 3 bedrooms |
|
$4,776 |
On an annual basis, 3-bedroom properties generate approximately $57,314 compared to $45,033 for 2-bedrooms — a $12,000+ gap that strengthens the case for targeting larger units. Investors should weigh this revenue advantage against the typically higher acquisition and maintenance costs of 3-bedroom homes.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$45,033 |
| 3 bedrooms |
|
$57,314 |
Every listing in Ferryville offers a kitchen, parking, and self check-in, establishing these as baseline expectations rather than differentiators. Standout amenities like BBQ grills (96%), backyards (86%), and hot tubs (68%) reflect a market oriented toward outdoor leisure guests, while pet-friendliness at 77% signals a road-trip and family-travel audience that investors should cater to.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
100% |
| Self Check-in |
|
100% |
| BBQ Grill |
|
96% |
| Backyard |
|
86% |
| Dryer |
|
86% |
| Patio or Balcony |
|
86% |
| Washer |
|
86% |
| Outdoor Furniture |
|
77% |
| Pets |
|
77% |
| Hot Tub |
|
68% |
| Workspace |
|
27% |
| EV Charger |
|
14% |
| Sauna |
|
5% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Ferryville Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Above average | 15% |
Ferryville's ROI score of 91 out of 100 places it firmly in the "Standout Opportunity" band, with all four calculation factors — revenue-to-price ratio, occupancy stability, market growth trend, and supply/demand balance — rated above average. This rare across-the-board strength suggests a market where revenue potential aligns well with property costs and where demand is outpacing the still-limited supply. Investors should pair this score with local regulatory research and on-the-ground due diligence to confirm the opportunity fits their portfolio strategy.
Understanding local STR regulations is essential before investing in Ferryville. Here's the current regulatory landscape:
Short-term rental operators in Ferryville, Wisconsin may need to obtain a Tourist Rooming House license through the state's Department of Agriculture, Trade and Consumer Protection, in addition to any local permits required by Crawford County or the Village of Ferryville. Investors should verify current requirements directly with local authorities before listing a property.
Common STR restrictions in Wisconsin communities can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. Some areas also impose caps on the number of permits issued, and properties governed by HOAs may have additional covenants that restrict or prohibit short-term rentals.
Wisconsin imposes a state sales tax and a room tax on short-term rental accommodations, and Crawford County or Ferryville may levy an additional local room tax. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligation with a tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ferryville can provide current regulatory guidance.
Financing an Airbnb investment in Ferryville requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Ferryville's STR market is expected to continue benefiting from growing outdoor recreation and rural tourism demand. Seasonal patterns suggest ADR could edge up 3–5% during peak summer months as supply remains constrained at roughly two dozen listings. Occupancy is likely to hold in the 28–32% range annually, with summer months pulling well above that average. The 267% year-over-year growth in active listings signals rising investor interest, so early movers may capture the strongest positioning before the market matures."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, permit requirements, and tax obligations vary and should be independently verified before investing.
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