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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Flagstaff offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Flagstaff stands out as a mountain-town market where short-term rental demand follows clear seasonal rhythms, driven by its proximity to outdoor recreation, Northern Arizona University, and summer escape traffic from the Phoenix metro. With 1,016 active listings, an average daily rate of $226, and average annual revenue of $36,360, the market rewards operators who can capitalize on its warmer-month surge while managing leaner winter periods. Above-average occupancy stability helps offset a revenue-to-price ratio that trails the state, making property selection and pricing strategy especially important here.
According to Rabbu market data, the Flagstaff short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 1,016 |
| Average Daily Rate (ADR) | vs. $434 state avg. | $226 |
| Average Occupancy Rate | vs. 53% state avg. | 35% |
| RevPAN | ADR * Occupancy Rate | $78 |
| Average Monthly Revenue | Historical 12-month average | $3,030 |
| Average Annual Revenue | Historical 12-month average | $36,360 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Flagstaff's blend of year-round tourism appeal, university-driven demand, and outdoor recreation traffic creates a diversified guest base that supports consistent booking activity across multiple seasons.
Key investment factors
"Flagstaff presents an attractive—though not effortless—opportunity for STR investors. Revenue peaks convincingly in the summer months, with July topping $3,768 in average monthly revenue, while January and February dip below $2,100, creating a meaningful seasonal spread that investors need to plan around. The market's above-average occupancy stability and balanced supply-demand dynamics help cushion against downturns, but a below-average revenue-to-price ratio (average home values near $990,362 against $36,360 in annual revenue) means gross yield alone won't wow underwriters. Investors who target larger properties or differentiate with sought-after amenities stand the best chance of outperforming the market average."
— Rabbu Market Analysis Team
Flagstaff's revenue seasonality is pronounced: July leads at $3,768, while January bottoms out at $2,035—a spread of roughly $1,700. The May-through-October stretch consistently delivers above-average monthly revenue, making summer and early fall the critical earning window for investors in this market.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,035 |
| February |
|
$1,998 |
| March |
|
$3,620 |
| April |
|
$2,998 |
| May |
|
$3,414 |
| June |
|
$3,376 |
| July |
|
$3,768 |
| August |
|
$3,469 |
| September |
|
$3,075 |
| October |
|
$3,073 |
| November |
|
$2,432 |
| December |
|
$3,098 |
Supply is concentrated among 1-, 2-, and 3-bedroom properties, each hovering around 245–252 listings, while studios and 6+ bedroom homes account for just 31 listings apiece. The relative scarcity of larger properties (5-bedroom at 56 listings, 6+ at 31) could signal a supply gap worth targeting, especially given their much higher revenue potential.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
31 |
| 1 bedroom |
|
252 |
| 2 bedrooms |
|
245 |
| 3 bedrooms |
|
247 |
| 4 bedrooms |
|
154 |
| 5 bedrooms |
|
56 |
| 6+ bedrooms |
|
31 |
ADR climbs steeply with size, from $117 for studios to $793 for 6+ bedroom homes—nearly a 7x premium. The sharpest jumps occur at the upper end, with 5-bedroom properties commanding $443 and 6+ bedrooms nearly doubling that, suggesting strong group-travel and event demand in Flagstaff.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$117 |
| 1 bedroom |
|
$120 |
| 2 bedrooms |
|
$167 |
| 3 bedrooms |
|
$235 |
| 4 bedrooms |
|
$309 |
| 5 bedrooms |
|
$443 |
| 6+ bedrooms |
|
$793 |
Revenue per available night scales dramatically with property size, from just $29 for studios to $339 for 6+ bedroom homes. Five-bedroom properties hit $196 in RevPAN—more than double the 3-bedroom figure of $77—indicating that larger homes convert their higher ADR into meaningful per-night revenue even after accounting for occupancy.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$29 |
| 1 bedroom |
|
$40 |
| 2 bedrooms |
|
$58 |
| 3 bedrooms |
|
$77 |
| 4 bedrooms |
|
$113 |
| 5 bedrooms |
|
$196 |
| 6+ bedrooms |
|
$339 |
Occupancy rates are fairly compressed across most sizes (25%–36%), but 5-bedroom and 6+ bedroom properties break out at 44% and 43% respectively. Studios lag at 25%, suggesting that smaller units face stiffer competition or weaker demand, while larger homes benefit from group-travel bookings that keep calendars fuller.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
25% |
| 1 bedroom |
|
33% |
| 2 bedrooms |
|
35% |
| 3 bedrooms |
|
33% |
| 4 bedrooms |
|
36% |
| 5 bedrooms |
|
44% |
| 6+ bedrooms |
|
43% |
Monthly revenue ranges from $1,499 for studios to $11,268 for 6+ bedroom properties, with a clear inflection point at the 4-bedroom level ($4,397) where earnings meaningfully separate from smaller configurations. Investors focused on maximizing gross revenue should look at 5-bedroom ($6,467/month) and larger properties, which earn three to four times what a 1-bedroom generates.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$1,499 |
| 1 bedroom |
|
$1,875 |
| 2 bedrooms |
|
$2,715 |
| 3 bedrooms |
|
$3,350 |
| 4 bedrooms |
|
$4,397 |
| 5 bedrooms |
|
$6,467 |
| 6+ bedrooms |
|
$11,268 |
Annual revenue potential tops out at $135,219 for 6+ bedroom homes, a figure that dwarfs the studio average of $17,994. Even moving from a 3-bedroom ($40,203) to a 4-bedroom ($52,773) adds over $12,500 in annual income, making the step-up to larger properties a compelling consideration for investors who can absorb higher acquisition costs.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$17,994 |
| 1 bedroom |
|
$22,507 |
| 2 bedrooms |
|
$32,589 |
| 3 bedrooms |
|
$40,203 |
| 4 bedrooms |
|
$52,773 |
| 5 bedrooms |
|
$77,614 |
| 6+ bedrooms |
|
$135,219 |
Parking (96%) and kitchens (95%) are near-universal, while self check-in (92%) has become a baseline expectation in Flagstaff. Outdoor-focused amenities like patios (74%), BBQ grills (70%), and backyards (64%) reflect the market's mountain-lifestyle appeal, and the 25% prevalence of hot tubs suggests that adding one could serve as a meaningful differentiator for listings that don't yet offer it.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
96% |
| Kitchen |
|
95% |
| Self Check-in |
|
92% |
| Washer |
|
84% |
| Dryer |
|
83% |
| Patio or Balcony |
|
74% |
| BBQ Grill |
|
70% |
| Outdoor Furniture |
|
67% |
| Backyard |
|
64% |
| Workspace |
|
61% |
| Pets |
|
38% |
| Hot Tub |
|
25% |
| EV Charger |
|
9% |
| Gym |
|
7% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Flagstaff Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Flagstaff's ROI score of 56 out of 100 places it in the 'Attractive Opportunity' band, indicating a market with genuine upside but some constraints investors should understand. The score is buoyed by above-average occupancy stability and balanced supply-demand dynamics, while the below-average revenue-to-price ratio—driven by home values near $990,000—pulls the overall score down. Pairing this data with thorough local regulatory research and a focus on larger, amenity-rich properties can help investors capture more of the market's earning potential.
Understanding local STR regulations is essential before investing in Flagstaff. Here's the current regulatory landscape:
The City of Flagstaff and the State of Arizona may require short-term rental operators to obtain a business license, transaction privilege tax (TPT) license, or other local permits before listing a property. Investors should verify current registration and permitting requirements directly with the City of Flagstaff and the Arizona Department of Revenue.
Common restrictions that may apply in Flagstaff include occupancy limits, noise ordinances, parking requirements, and minimum-stay mandates. HOA covenants can impose additional limitations, including outright bans on short-term rentals, so reviewing CC&Rs before purchasing is essential. Some Arizona municipalities also cap the number of STR permits or restrict non-owner-occupied rentals in certain zones.
Short-term rental hosts in Arizona are generally subject to transaction privilege tax, county excise tax, and local lodging or bed taxes. Major booking platforms often collect and remit state-level taxes on behalf of hosts, but operators should confirm whether city-level obligations require separate filings with Flagstaff's tax office.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Flagstaff can provide current regulatory guidance.
Financing an Airbnb investment in Flagstaff requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Flagstaff's STR market is expected to maintain its established seasonal pattern, with peak revenues concentrated from May through October and a softer stretch through January and February. Listing growth has been brisk at 129% year-over-year, so new supply could temper ADR gains—expect modest increases in the 1–3% range rather than dramatic jumps. Occupancy should hold relatively steady around 33–36% for most property sizes, with larger homes continuing to outperform. Investors entering now should budget conservatively for the winter months and treat summer as the primary revenue engine."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance and market conditions as of April 2026; conditions may have changed since the analysis date. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making investment decisions.
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