Fort Pierce, FL Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

53 / 100

Fort Pierce presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Fort Pierce Short-Term Rental Market Overview

Fort Pierce offers a moderately competitive short-term rental landscape, with 268 active Airbnb listings generating an average annual revenue of $25,193 per property. At an average daily rate of $244 — roughly half the Florida state average — the market provides a lower barrier to entry for investors, though occupancy sits at 52%, just below the state benchmark of 54%. With average home values around $402,385 and an above-average market growth trend, Fort Pierce rewards investors who can source deals selectively and capitalize on its coastal appeal.

Key Market Statistics

According to Rabbu market data, the Fort Pierce short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 268
Average Daily Rate (ADR) vs. $498 state avg. $244
Average Occupancy Rate vs. 54% state avg. 52%
RevPAN ADR * Occupancy Rate $127
Average Monthly Revenue Historical 12-month average $2,099
Average Annual Revenue Historical 12-month average $25,193

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Fort Pierce

Fort Pierce attracts STR investors with its relatively affordable coastal real estate, growing visitor demand, and a rate structure that undercuts pricier Florida markets while still delivering meaningful revenue.

Key investment factors

  • Coastal location with 47% of listings offering beach access and 36% waterfront positioning
  • Average home values of $402,385 sit well below many comparable Florida coastal markets
  • Above-average market growth trend signals rising demand and expanding visitor interest
  • Four-bedroom properties deliver the strongest annual revenue at $47,134, offering a clear premium tier
  • Year-round revenue stream with a pronounced winter peak reaching $3,602 in March

Expert Market Assessment

"Fort Pierce presents a competitive opportunity where selective deal sourcing matters more than in emerging markets. Revenue peaks sharply during the winter months — March tops out at $3,602 while September dips to $1,277 — creating a pronounced seasonal curve that investors need to plan around. The market's growth trajectory is encouraging, but a tighter supply/demand balance means properties need to stand out through pricing, amenities, or location to capture bookings consistently. Investors targeting four-bedroom homes may find the strongest return profile, with annual revenue nearly double the market average."

— Rabbu Market Analysis Team

Understanding Fort Pierce's ROI Score: 53/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Fort Pierce Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Fort Pierce's ROI Score of 53 out of 100 places it in the 'Competitive Opportunity' band, reflecting average revenue-to-price and occupancy fundamentals paired with above-average market growth. The below-average supply/demand balance indicates that investor interest is strong and competition is building, making careful deal selection and operational execution critical. Pairing this data with thorough local regulatory research and a clear property strategy will help investors identify the pockets of opportunity this market still offers.

Short-Term Rental Regulations in Fort Pierce

Understanding local STR regulations is essential before investing in Fort Pierce. Here's the current regulatory landscape:

Permit Requirements

Fort Pierce, Florida may require short-term rental operators to obtain a local business tax receipt and register with the Florida Department of Business and Professional Regulation (DBPR) for a vacation rental license. Investors should verify current permit and registration requirements directly with both the City of Fort Pierce and the State of Florida before listing a property.

Key Restrictions

Common restrictions in Florida STR markets can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA or condo association rules may impose additional limitations, including outright bans on short-term rentals, so reviewing governing documents is essential before purchasing.

Tax Obligations

Short-term rental hosts in Florida are typically subject to the state's transient rental tax as well as any applicable county tourist development taxes. Many booking platforms collect and remit these taxes on behalf of hosts, but operators should confirm their specific obligations with the Florida Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Fort Pierce can provide current regulatory guidance.

Short-Term Rental Financing for Fort Pierce

Financing an Airbnb investment in Fort Pierce requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Fort Pierce Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Fort Pierce is expected to maintain steady seasonal demand, with peak revenue concentrated in the February–March window and softer months from September through October. The above-average market growth trend suggests listing demand and visitor interest are still expanding, though the below-average supply/demand balance means competition could tighten further. Investors should anticipate ADR holding near current levels or rising modestly by 1–3%, while occupancy may fluctuate between 50–55% depending on property quality and pricing strategy."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Fort Pierce, FL

What is the average Airbnb occupancy rate in Fort Pierce?
The average Airbnb occupancy rate in Fort Pierce is currently 52%, which trails the Florida state average of 54% by a small margin. Occupancy varies meaningfully by property size — two-bedroom units lead at 58%, while four-bedroom properties see around 43%. Seasonality also plays a role, with higher occupancy during the winter months when snowbird and vacation demand peaks.
How much do Airbnb hosts make in Fort Pierce?
On average, Airbnb hosts in Fort Pierce earn approximately $2,099 per month or $25,193 per year based on trailing 12-month booking data. Revenue varies significantly by property size: one-bedroom listings average $19,189 annually, while four-bedroom properties lead the market at $47,134 per year. Monthly income ranges from a low of $1,277 in September to a peak of $3,602 in March.
Is Fort Pierce a good market for Airbnb investment?
Fort Pierce scores a 53 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' category. The market features average revenue-to-price and occupancy metrics paired with above-average growth, but a tighter supply/demand balance means investors need to be more strategic about deal selection. With home values averaging $402,385 and ADR at $244 — well below the Florida state average — the entry point is accessible, though returns depend heavily on property type, location, and management quality.
What is the average daily rate (ADR) for Airbnb in Fort Pierce?
The average daily rate for Airbnb listings in Fort Pierce is $244, which is considerably lower than the Florida state average of $498. ADR scales with property size: one-bedroom units average $163, two-bedrooms reach $234, and larger four- and five-bedroom homes command $386 and $730 respectively. This pricing structure positions Fort Pierce as a more affordable coastal option for guests, which can help sustain booking volume.
Are short-term rentals legal in Fort Pierce?
Short-term rentals are generally permitted in Fort Pierce, Florida, though operators typically need to comply with state-level vacation rental licensing through the Florida DBPR and may need local business tax registration. Regulations can vary by zoning district and property type, and HOA or condo association rules may impose additional restrictions. Investors should verify all current requirements with the City of Fort Pierce and the State of Florida before purchasing or listing a property.
When is peak season for Airbnb in Fort Pierce?
Peak season for Airbnb rentals in Fort Pierce runs from January through March, with March delivering the highest average monthly revenue at $3,602 and February close behind at $3,094. This aligns with Florida's traditional snowbird and spring break season. The slowest period falls in September, when average revenue drops to $1,277, creating a roughly 2.8x spread between peak and off-peak months.
How many Airbnbs are there in Fort Pierce?
Fort Pierce currently has 268 active Airbnb listings. One-bedroom properties make up the largest share with 105 listings, followed by two-bedrooms at 78 and three-bedrooms at 48. Larger properties are far less common — just 24 four-bedroom and 5 five-bedroom listings — which could represent an opportunity for investors willing to target the higher-revenue end of the market.
How is Airbnb revenue calculated in Fort Pierce?
The annual and monthly revenue figures for Fort Pierce are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market and property size
  • Average daily rate, occupancy, and RevPAN metrics benchmarked against state averages
  • Monthly and annual revenue trends based on trailing 12-month booking data
  • Popular amenity prevalence across active listings to inform property setup decisions
  • Home value data from Zillow Home Value Index (ZHVI) for investment context

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current market snapshots; conditions may have shifted since the most recent update. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making investment decisions.

Next Steps

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