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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Fuquay Varina presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Fuquay Varina, NC is a growing suburb south of Raleigh where short-term rental supply has surged 107% year over year, signaling strong investor interest in the area. With 50 active Airbnb listings generating an average annual revenue of $24,375 and an ADR of $187—below the $262 state average—this market offers accessible entry pricing but demands careful deal selection. The ROI score of 54 out of 100 reflects a competitive landscape where revenue-to-price ratios run below average against home values averaging $592,321.
According to Rabbu market data, the Fuquay Varina short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 50 |
| Average Daily Rate (ADR) | vs. $262 state avg. | $187 |
| Average Occupancy Rate | vs. 34% state avg. | 31% |
| RevPAN | ADR * Occupancy Rate | $58 |
| Average Monthly Revenue | Historical 12-month average | $2,031 |
| Average Annual Revenue | Historical 12-month average | $24,375 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors are drawn to Fuquay Varina for its proximity to the Raleigh metro, rapidly growing population base, and relatively moderate property costs compared to downtown Triangle markets.
Key investment factors
"Fuquay Varina presents a moderate opportunity for STR investors willing to be selective. The market's 31% average occupancy rate sits slightly below the 34% state average, and the below-average revenue-to-price ratio means cash flow will depend heavily on property selection and operational efficiency. Seasonality is relatively mild—revenue ranges from about $1,451 in January to $2,334 in July, a spread of roughly 60%—which provides some income consistency outside peak months. Investors who focus on well-amenitized 3- or 4-bedroom properties and target the summer-through-fall peak are best positioned to outperform the market average."
— Rabbu Market Analysis Team
Revenue peaks in July and August at around $2,334 and $2,330, then dips to a low of $1,451 in January—a spread of about $880 between the best and weakest months. This relatively compressed seasonal range means investors can expect some income year-round rather than relying on a narrow peak window.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,451 |
| February |
|
$1,541 |
| March |
|
$2,065 |
| April |
|
$2,104 |
| May |
|
$2,196 |
| June |
|
$2,153 |
| July |
|
$2,334 |
| August |
|
$2,330 |
| September |
|
$2,026 |
| October |
|
$2,191 |
| November |
|
$2,131 |
| December |
|
$1,848 |
Three-bedroom properties dominate supply with 18 listings (36% of the market), followed by 2-bedrooms at 12 and 1-bedrooms at 8, while 4-bedroom homes are least represented at just 7 listings. The limited 4-bedroom supply paired with their high ADR could signal an underserved niche for investors willing to acquire larger properties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
8 |
| 2 bedrooms |
|
12 |
| 3 bedrooms |
|
18 |
| 4 bedrooms |
|
7 |
ADR jumps sharply with size—from $80 for 1-bedroom units to $361 for 4-bedroom properties, more than a 4x increase. The steepest premium appears at the 4-bedroom level, where nightly rates more than double those of 3-bedroom listings ($175), suggesting strong pricing power for group-friendly homes.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$80 |
| 2 bedrooms |
|
$151 |
| 3 bedrooms |
|
$175 |
| 4 bedrooms |
|
$361 |
Three-bedroom properties deliver the strongest RevPAN at $65 per available night, edging out 4-bedrooms ($58) despite the latter's much higher ADR, because 3-bedroom occupancy is significantly better. One-bedroom units lag at just $21 RevPAN, making them the least efficient size from a per-night revenue standpoint.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$21 |
| 2 bedrooms |
|
$49 |
| 3 bedrooms |
|
$65 |
| 4 bedrooms |
|
$58 |
Three-bedroom listings lead in occupancy at 38%, followed by 2-bedrooms at 33% and 1-bedrooms at 27%, while 4-bedroom properties fill just 16% of available nights. The sharp occupancy drop for 4-bedroom homes suggests they may rely on fewer, higher-value bookings rather than consistent nightly demand.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
27% |
| 2 bedrooms |
|
33% |
| 3 bedrooms |
|
38% |
| 4 bedrooms |
|
16% |
Four-bedroom properties top monthly revenue at $3,447, nearly 55% more than 3-bedroom units ($2,225), despite dramatically lower occupancy. Meanwhile, 1-bedroom listings bring in just $564 per month, making them difficult to justify as standalone investment properties in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$564 |
| 2 bedrooms |
|
$1,967 |
| 3 bedrooms |
|
$2,225 |
| 4 bedrooms |
|
$3,447 |
Annual revenue scales significantly with size: 4-bedroom homes generate $41,364 per year versus $26,706 for 3-bedrooms and just $6,773 for 1-bedrooms. Investors weighing acquisition costs against revenue potential will find the strongest dollar returns in 4-bedroom configurations, though 3-bedrooms offer a more balanced risk profile given their higher occupancy.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$6,773 |
| 2 bedrooms |
|
$23,612 |
| 3 bedrooms |
|
$26,706 |
| 4 bedrooms |
|
$41,364 |
Parking (98%), self check-in (94%), and a full kitchen (92%) are near-universal among Fuquay Varina listings, reflecting guest expectations for a home-like, hassle-free stay. A dedicated workspace (62%) and pet-friendliness (56%) appear on a majority of listings, signaling that hosts are catering to remote workers and traveling pet owners—differentiators like hot tubs and pools remain rare at just 8%, presenting a potential competitive edge.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
98% |
| Self Check-in |
|
94% |
| Kitchen |
|
92% |
| Washer |
|
88% |
| Dryer |
|
84% |
| Backyard |
|
68% |
| Workspace |
|
62% |
| Outdoor Furniture |
|
62% |
| Pets |
|
56% |
| Patio or Balcony |
|
52% |
| BBQ Grill |
|
42% |
| Hot Tub |
|
8% |
| Pool |
|
8% |
| Gym |
|
6% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Fuquay Varina Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Fuquay Varina's ROI score of 54 out of 100 places it in the Competitive Opportunity band, meaning investor demand and market interest are real but returns require thoughtful execution. The below-average revenue-to-price ratio is the primary headwind, reflecting $592,321 average home values against $24,375 in annual revenue, while occupancy stability and market growth trends rate as average. Pairing these metrics with thorough local regulatory research and targeting higher-performing property sizes can help investors identify deals that outperform the market median.
Understanding local STR regulations is essential before investing in Fuquay Varina. Here's the current regulatory landscape:
Fuquay Varina, North Carolina may require short-term rental operators to obtain a permit or business registration before listing a property. Investors should verify current requirements directly with the Town of Fuquay-Varina and Wake County authorities, as local rules can change.
Common restrictions in North Carolina communities like Fuquay Varina can include occupancy limits, minimum stay requirements, noise ordinances, and parking mandates. HOA rules may impose additional limitations, so it's essential to review any covenants or deed restrictions on a prospective property before purchasing.
Short-term rental hosts in North Carolina are typically subject to state and local occupancy taxes, as well as state sales tax. Many booking platforms collect and remit some or all of these taxes on behalf of hosts, but operators should confirm their specific obligations with the North Carolina Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Fuquay Varina can provide current regulatory guidance.
Financing an Airbnb investment in Fuquay Varina requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Fuquay Varina's rapid supply growth is likely to moderate as the market matures, which could help stabilize occupancy rates around 30–35%. Seasonal revenue patterns suggest summer months will continue to outperform winter, with peak monthly earnings in the $2,200–$2,350 range during July and August. ADR may see modest increases of 1–3% as the Raleigh metro area continues to attract new residents and visitors, though investors should anticipate tighter competition as listing counts climb. Targeting 3-bedroom properties or larger configurations could help capture above-average returns as demand diversifies."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots; market conditions can shift due to regulatory changes, economic factors, or seasonal variation. Individual property results will vary based on location, quality, amenities, pricing strategy, and management approach.
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