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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Galena offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Galena, IL stands out as a charming getaway destination where short-term rental investors can tap into strong revenue relative to local property values. With an average annual revenue of $38,952 against home values averaging $453,126, the market's above-average revenue-to-price ratio creates a compelling entry point. The 341 active listings reflect a growing but still manageable competitive landscape, and the town's appeal as a historic tourism hub drives reliable seasonal demand.
According to Rabbu market data, the Galena short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 341 |
| Average Daily Rate (ADR) | vs. $319 state avg. | $293 |
| Average Occupancy Rate | vs. 33% state avg. | 24% |
| RevPAN | ADR * Occupancy Rate | $70 |
| Average Monthly Revenue | Historical 12-month average | $3,246 |
| Average Annual Revenue | Historical 12-month average | $38,952 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Galena's favorable revenue-to-price ratio and consistent weekend tourism demand make it a compelling market for investors seeking yield from a smaller, leisure-driven destination.
Key investment factors
"Galena represents an attractive opportunity for STR investors, particularly those willing to invest in larger properties that capture premium nightly rates. Seasonality is pronounced — August peaks near $5,323 in average monthly revenue while April dips to around $1,849 — so cash flow planning around these swings is essential. The market's 24% average occupancy trails the 33% Illinois state average, but this is offset by a solid $293 ADR that keeps RevPAN competitive at $70 per night. Investors who pair strong amenity packages with strategic pricing during peak months can position themselves well in this leisure-focused destination."
— Rabbu Market Analysis Team
Galena's revenue cycle peaks sharply in summer, with August ($5,323) and July ($5,118) generating more than double the income of winter months like January ($2,102) and February ($2,109). October provides a notable secondary peak at $4,159, while April is the softest month at $1,849 — a spread that underscores the importance of pricing and cash-flow planning around seasonal swings.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,102 |
| February |
|
$2,109 |
| March |
|
$2,435 |
| April |
|
$1,849 |
| May |
|
$2,629 |
| June |
|
$3,580 |
| July |
|
$5,118 |
| August |
|
$5,323 |
| September |
|
$3,874 |
| October |
|
$4,159 |
| November |
|
$2,850 |
| December |
|
$2,918 |
Two-bedroom properties dominate Galena's supply with 85 listings, followed by 3-bedrooms (69) and 1-bedrooms (65), suggesting the market caters heavily to couples and small groups. Larger configurations — 5-bedroom (34 listings) and 6+ bedroom (18 listings) — are relatively scarce, which may present an opportunity for investors willing to acquire group-sized homes with less direct competition.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
13 |
| 1 bedroom |
|
65 |
| 2 bedrooms |
|
85 |
| 3 bedrooms |
|
69 |
| 4 bedrooms |
|
57 |
| 5 bedrooms |
|
34 |
| 6+ bedrooms |
|
18 |
ADR in Galena scales steeply with size, from $153 for studios to $601 for 6+ bedroom properties, reflecting strong group-travel premiums. The jump from 3-bedroom ($268) to 4-bedroom ($397) is particularly pronounced at nearly 50%, suggesting that the extra bedroom unlocks significantly higher nightly pricing power.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$153 |
| 1 bedroom |
|
$170 |
| 2 bedrooms |
|
$216 |
| 3 bedrooms |
|
$268 |
| 4 bedrooms |
|
$397 |
| 5 bedrooms |
|
$490 |
| 6+ bedrooms |
|
$601 |
Revenue per available night climbs consistently with size, but 6+ bedroom properties stand out at $191 — nearly double the $106 RevPAN of 4-bedroom units. Studios lag significantly at $22, indicating that smaller units struggle to convert their lower rates into meaningful per-night revenue after factoring in occupancy.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$22 |
| 1 bedroom |
|
$40 |
| 2 bedrooms |
|
$46 |
| 3 bedrooms |
|
$64 |
| 4 bedrooms |
|
$106 |
| 5 bedrooms |
|
$119 |
| 6+ bedrooms |
|
$191 |
Occupancy is relatively flat across most property sizes, ranging from 22% to 27% for 1- through 5-bedroom listings, but 6+ bedroom properties break away at 32% — the highest in the market. Studios are the clear outlier at just 15%, suggesting limited demand for the smallest units in a destination where groups and families drive most bookings.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
15% |
| 1 bedroom |
|
24% |
| 2 bedrooms |
|
22% |
| 3 bedrooms |
|
24% |
| 4 bedrooms |
|
27% |
| 5 bedrooms |
|
24% |
| 6+ bedrooms |
|
32% |
Monthly revenue increases meaningfully with property size, from $1,888 for studios up to $7,467 for 6+ bedroom homes — nearly a 4x difference. The step up from 3-bedroom ($3,229) to 4-bedroom ($5,201) represents a roughly 61% jump, making the 4-bedroom category a strong performer relative to likely incremental acquisition costs.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$1,888 |
| 1 bedroom |
|
$2,159 |
| 2 bedrooms |
|
$2,124 |
| 3 bedrooms |
|
$3,229 |
| 4 bedrooms |
|
$5,201 |
| 5 bedrooms |
|
$5,981 |
| 6+ bedrooms |
|
$7,467 |
At the top end, 6+ bedroom properties generate an average of $89,604 annually, while 5-bedroom homes earn $71,777 — both figures that can support meaningful cash flow against Galena's average home values. Smaller units in the 1- and 2-bedroom range cluster around $25,000–$26,000, which may work for lower-cost properties but leaves thinner margins on higher-priced homes.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$22,660 |
| 1 bedroom |
|
$25,909 |
| 2 bedrooms |
|
$25,493 |
| 3 bedrooms |
|
$38,752 |
| 4 bedrooms |
|
$62,412 |
| 5 bedrooms |
|
$71,777 |
| 6+ bedrooms |
|
$89,604 |
Parking (98%), kitchens (96%), and self check-in (93%) are near-universal in Galena's listings, reflecting a market where guests expect a self-sufficient, drive-in vacation experience. Differentiators like hot tubs (35%) and lake access (35%) are present in roughly a third of listings, giving investors who add these features a potential competitive edge in attracting bookings.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
98% |
| Kitchen |
|
96% |
| Self Check-in |
|
93% |
| Washer |
|
86% |
| Dryer |
|
86% |
| BBQ Grill |
|
67% |
| Pool |
|
63% |
| Outdoor Furniture |
|
61% |
| Patio or Balcony |
|
61% |
| Backyard |
|
59% |
| Gym |
|
57% |
| Workspace |
|
41% |
| Hot Tub |
|
35% |
| Lake Access |
|
35% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Galena Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Average | 15% |
Galena's ROI Score of 66 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio that signals rental income is healthy relative to acquisition costs. Occupancy stability and supply/demand balance both register as average, while market growth trends score below average — a reminder that recent listing growth (159% year-over-year) may be introducing competitive pressure. Pairing this data with thorough local regulatory research and a clear seasonal pricing strategy will help investors make well-informed decisions in this market.
Understanding local STR regulations is essential before investing in Galena. Here's the current regulatory landscape:
Operators in Galena, IL should check with the City of Galena and Jo Daviess County for any short-term rental permit or registration requirements, as local rules can change. Consulting the city clerk's office or a local attorney before purchasing is strongly recommended.
Common restrictions in markets like Galena may include occupancy limits per property, minimum stay requirements, noise ordinances, parking mandates, and potential HOA restrictions in certain subdivisions. Investors should also be aware that some municipalities impose caps on the total number of STR permits issued in a given area.
Short-term rental operators in Illinois are generally subject to state and local occupancy taxes, and platforms like Airbnb often collect and remit a portion of these on behalf of hosts. It's wise to confirm your specific obligations with a tax professional, as Jo Daviess County or the City of Galena may levy additional tourism or lodging taxes.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Galena can provide current regulatory guidance.
Financing an Airbnb investment in Galena requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Galena's STR market is expected to continue riding its seasonal rhythms, with summer months likely pushing average monthly revenues above $5,000 and shoulder seasons settling in the $2,000–$3,000 range. While market growth trend scores below average, suggesting the pace of expansion may be moderating, occupancy should remain relatively stable in the 22–27% band across most property sizes. Investors entering now may benefit from still-favorable pricing before additional supply fully saturates the market. ADR could see modest increases of 2–4% as hosts continue upgrading amenities and targeting the weekend getaway demographic."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent regulatory or market shifts. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.
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