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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Ghent offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Ghent, NY, is a small but compelling short-term rental market in the Hudson Valley, where a limited supply of just 21 active Airbnb listings meets robust nightly rates averaging $510 — well above the $381 state average. With average annual revenue reaching $61,486 and a pronounced summer peak, the market appeals to investors seeking a rural-luxury retreat play with strong per-night pricing power. The ROI score of 63 out of 100 signals an attractive opportunity, though the 28% average occupancy rate (below the 40% state average) means revenue is concentrated in high-demand months rather than spread evenly across the calendar.
According to Rabbu market data, the Ghent short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 21 |
| Average Daily Rate (ADR) | vs. $381 state avg. | $510 |
| Average Occupancy Rate | vs. 40% state avg. | 28% |
| RevPAN | ADR * Occupancy Rate | $144 |
| Average Monthly Revenue | Historical 12-month average | $5,123 |
| Average Annual Revenue | Historical 12-month average | $61,486 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Ghent attracts STR investors because its premium nightly rates and scenic Hudson Valley location create meaningful revenue potential despite a compact booking season.
Key investment factors
"Ghent represents a moderately strong opportunity for investors comfortable with seasonal revenue patterns. The market's peak months — July ($8,320) and August ($9,309) — generate roughly three times the revenue of the quieter winter months like January ($2,983), meaning cash flow planning needs to account for significant swings. That said, the premium ADR of $510 and a RevPAN of $144 provide a solid foundation, and the small competitive set of 21 listings gives operators room to differentiate. Investors who pair high-quality amenities with strategic shoulder-season pricing stand to capture more of the year's available demand."
— Rabbu Market Analysis Team
Ghent's revenue cycle is sharply seasonal: August leads at $9,309 and July follows at $8,320, while the slowest month — January at $2,983 — earns roughly a third of peak. Investors should expect about 45% of annual revenue to come from the June-through-September window.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,983 |
| February |
|
$3,494 |
| March |
|
$3,047 |
| April |
|
$3,265 |
| May |
|
$4,811 |
| June |
|
$5,179 |
| July |
|
$8,320 |
| August |
|
$9,309 |
| September |
|
$5,926 |
| October |
|
$5,710 |
| November |
|
$4,858 |
| December |
|
$4,580 |
The entire reportable supply in Ghent consists of 4-bedroom properties (7 listings), indicating that larger homes designed for group and family stays define this market. This concentration could signal an opening for smaller or uniquely positioned properties, though demand preferences clearly favor spacious accommodations.
| Size | Trend | Value |
|---|---|---|
| 4 bedrooms |
|
7 |
Four-bedroom properties in Ghent command an average daily rate of $663, well above the market-wide ADR of $510. This premium reflects strong guest willingness to pay for larger group-friendly spaces in the Hudson Valley countryside.
| Size | Trend | Value |
|---|---|---|
| 4 bedrooms |
|
$663 |
Four-bedroom listings deliver a RevPAN of $196, which accounts for the interplay between the high $663 ADR and the 30% occupancy rate. While per-night pricing is strong, the relatively modest occupancy pulls effective revenue per available night below what the ADR alone might suggest.
| Size | Trend | Value |
|---|---|---|
| 4 bedrooms |
|
$196 |
Four-bedroom properties average a 30% occupancy rate, slightly above the market-wide 28% figure. This level is consistent with a vacation-rental market where bookings cluster on weekends and peak summer periods rather than sustaining midweek demand year-round.
| Size | Trend | Value |
|---|---|---|
| 4 bedrooms |
|
30% |
Four-bedroom listings in Ghent average $6,088 per month, roughly $1,000 above the market-wide monthly average. For investors targeting this size class, monthly cash flow is meaningful during peak months but will require reserves to cover slower winter periods.
| Size | Trend | Value |
|---|---|---|
| 4 bedrooms |
|
$6,088 |
At $73,058 in average annual revenue, 4-bedroom properties outperform the market-wide average of $61,486 by nearly 19%. Against an average home value of $887,878, the gross yield sits around 8.2%, which investors should weigh alongside operating costs and seasonal variability.
| Size | Trend | Value |
|---|---|---|
| 4 bedrooms |
|
$73,058 |
Parking, a full kitchen, and a backyard are universal across Ghent's listings (100%), signaling these are baseline expectations rather than differentiators. Amenities like a pool (33%), lake access (29%), and pet-friendliness (57%) represent opportunities for hosts to stand out, while the prevalence of workspaces (86%) suggests strong appeal to remote workers and extended-stay guests.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
100% |
| Backyard |
|
100% |
| Patio or Balcony |
|
86% |
| Self Check-in |
|
86% |
| Workspace |
|
86% |
| Dryer |
|
81% |
| BBQ Grill |
|
81% |
| Washer |
|
81% |
| Outdoor Furniture |
|
71% |
| Pets |
|
57% |
| Pool |
|
33% |
| Gym |
|
29% |
| Lake Access |
|
29% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Ghent Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Ghent's ROI score of 63 out of 100 places it in the 'Attractive Opportunity' band, reflecting average performance across all four calculation factors: revenue-to-price ratio, occupancy stability, market growth trend, and supply/demand balance. The score suggests that while no single metric is exceptional, the overall combination of high nightly rates, manageable competition, and steady Hudson Valley tourism interest creates a viable investment thesis. Investors should pair this data with on-the-ground regulatory research and a realistic seasonal cash-flow model before committing.
Understanding local STR regulations is essential before investing in Ghent. Here's the current regulatory landscape:
Short-term rental operators in Ghent, NY, may be required to obtain a permit or register with the Town of Ghent and comply with applicable New York State regulations. Investors should verify current requirements directly with local municipal offices before listing a property.
Common STR restrictions in rural New York communities can include occupancy limits, noise ordinances, parking requirements, and minimum-stay rules during certain seasons. HOA covenants, if applicable, may impose additional constraints, so reviewing deed restrictions is an important step in due diligence.
Hosts in New York are generally subject to state and county sales tax, as well as any locally imposed occupancy or tourism taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but operators should confirm their full obligations with a tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ghent can provide current regulatory guidance.
Financing an Airbnb investment in Ghent requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Ghent's summer-driven demand cycle is expected to remain the primary revenue engine, with July and August likely continuing to deliver monthly earnings in the $8,000–$9,300 range. ADR could see modest upward pressure of 2–5% as Hudson Valley tourism remains popular with New York City weekenders, though occupancy may hover around 25–30% annually given the market's seasonal nature. Investors should plan for a shoulder-season strategy — competitive pricing and event-based marketing in spring and fall — to capture incremental bookings during softer months. Supply growth bears monitoring, as the 100% year-over-year listing increase suggests more hosts are entering the market."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, permit requirements, and tax obligations can change — always verify with municipal authorities before investing.
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