Gordonsville, VA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

56 / 100

Gordonsville offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Gordonsville Short-Term Rental Market Overview

Gordonsville, VA is a small but noteworthy short-term rental market with 34 active Airbnb listings and an average annual revenue of $43,470 per property. With an ADR of $253 — below the Virginia state average of $339 — and above-average occupancy stability, the market offers a compelling entry point for investors seeking rural charm paired with steady demand. The 145% year-over-year growth in active listings signals rising investor interest, though the modest supply base means the market remains relatively uncrowded.

Key Market Statistics

According to Rabbu market data, the Gordonsville short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 34
Average Daily Rate (ADR) vs. $339 state avg. $253
Average Occupancy Rate vs. 34% state avg. 33%
RevPAN ADR * Occupancy Rate $84
Average Monthly Revenue Historical 12-month average $3,622
Average Annual Revenue Historical 12-month average $43,470

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Gordonsville

Investors are drawn to Gordonsville for its favorable revenue-to-price dynamics, above-average occupancy consistency, and the appeal of Virginia's rural tourism corridor.

Key investment factors

  • Above-average occupancy stability provides more predictable cash flow compared to seasonal-only markets
  • Two-bedroom properties generate $65,596 annually — over four times what one-bedrooms earn — creating a clear investment thesis
  • Average home values of $631,778 paired with $43,470 in annual revenue offer a straightforward underwriting baseline
  • A compact supply of just 34 listings limits direct competition and keeps pricing power relatively intact
  • Proximity to Virginia's wine country and historic sites supports weekend and leisure travel demand

Expert Market Assessment

"Gordonsville presents an attractive opportunity for STR investors who favor smaller, less competitive markets with dependable seasonal demand. Revenue peaks sharply from May through October — July tops out at $5,335 per listing — while the winter months soften considerably, with February dipping to $1,674. This pronounced seasonality means investors need to plan for leaner cash flow in Q1, but the strong summer-to-fall stretch more than compensates for quieter periods. The ROI score of 56 out of 100 reflects a balanced picture: solid occupancy stability offset by modest growth trends, making this a market better suited for steady income than rapid appreciation."

— Rabbu Market Analysis Team

Understanding Gordonsville's ROI Score: 56/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Gordonsville Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Above average 30%
Market Growth Trend Below average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Gordonsville's ROI Score of 56 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by above-average occupancy stability and an average revenue-to-price ratio that keeps the investment math workable. The below-average market growth trend tempers expectations for rapid gains, but the balanced supply-demand environment means existing listings aren't being diluted by oversupply. Investors should pair these metrics with thorough local regulatory research and a property-level financial analysis before committing capital.

Short-Term Rental Regulations in Gordonsville

Understanding local STR regulations is essential before investing in Gordonsville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Gordonsville, Virginia may be required to obtain a local business license or STR permit before listing their property. Investors should verify current registration and permitting requirements directly with the Town of Gordonsville and Orange County authorities, as rules can change.

Key Restrictions

Common restrictions that may apply to STRs in this area include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA covenants can also impose additional constraints, particularly in planned communities, so it's important to review any applicable deed restrictions before purchasing.

Tax Obligations

Virginia imposes a state transient occupancy tax on short-term rentals, and localities like Gordonsville may levy additional local lodging or sales taxes. Many booking platforms collect and remit these taxes automatically, but hosts should confirm compliance with both state and local tax offices to avoid penalties.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Gordonsville can provide current regulatory guidance.

Short-Term Rental Financing for Gordonsville

Financing an Airbnb investment in Gordonsville requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Gordonsville Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Gordonsville's STR market is expected to maintain its seasonal rhythm, with summer and fall months continuing to drive the bulk of revenue. Occupancy stability — rated above average — suggests demand should hold steady even as new listings enter the market, though the below-average market growth trend indicates ADR and revenue gains may be incremental rather than dramatic. Investors can reasonably anticipate occupancy hovering around 30–35% annually, with peak-month revenues potentially nudging 3–5% higher if tourism interest in Virginia's rural destinations continues to build. These are estimates, not guarantees, and results will depend on broader economic conditions and local demand drivers."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Gordonsville, VA

What is the average Airbnb occupancy rate in Gordonsville?
The average occupancy rate for Airbnb listings in Gordonsville is currently 33%, which is just slightly below the Virginia state average of 34%. Two-bedroom properties outperform at 44% occupancy, while one-bedrooms average 27%. Occupancy is strongest during the summer and fall months when leisure travel to the region picks up.
How much do Airbnb hosts make in Gordonsville?
On average, Airbnb hosts in Gordonsville earn approximately $3,622 per month and $43,470 per year based on trailing 12-month performance. Two-bedroom listings significantly outperform, averaging $5,466 per month ($65,596 annually), while one-bedroom units average $1,332 per month ($15,994 annually). Individual results vary based on property quality, pricing, and management.
Is Gordonsville a good market for Airbnb investment?
Gordonsville carries a Rabbu ROI Score of 56 out of 100, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and a balanced supply-demand environment. With only 34 active listings, competition is limited, though investors should account for pronounced seasonality and below-average market growth when building their financial projections.
What is the average daily rate (ADR) for Airbnb in Gordonsville?
The average daily rate in Gordonsville is $253, which sits below the Virginia state average of $339. One-bedroom listings average $143 per night, while two-bedroom properties command $225 per night. The lower ADR relative to the state is consistent with Gordonsville's rural market positioning, but the trade-off is typically lower acquisition costs and less competition.
Are short-term rentals legal in Gordonsville?
Short-term rentals are generally permitted in Gordonsville, Virginia, but operators may need to secure local permits or business licenses. Regulations can vary and evolve, so prospective investors should consult the Town of Gordonsville and Orange County government offices to confirm current rules, zoning requirements, and any applicable restrictions before listing a property.
When is peak season for Airbnb in Gordonsville?
Peak season in Gordonsville runs from May through October, with July generating the highest average revenue at $5,335 per listing. October is also notably strong at $4,658. The off-peak months of January and February see revenue drop to around $1,943 and $1,674 respectively, so investors should budget for seasonal variability.
How many Airbnbs are there in Gordonsville?
As of April 2026, there are 34 active Airbnb listings in Gordonsville. The supply is split between one-bedroom properties (11 listings) and two-bedroom properties (16 listings). This compact inventory keeps the market relatively uncrowded, though the 145% year-over-year growth in listings shows that investor interest is rising quickly.
How is Airbnb revenue calculated in Gordonsville?
The annual and monthly revenue figures for Gordonsville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll up the results to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Gordonsville and surrounding areas
  • Average daily rate, occupancy, and RevPAN trends by property size and month
  • Historical revenue and yield metrics based on trailing 12-month booking performance
  • Home value benchmarks sourced from Zillow Home Value Index (ZHVI)
  • Data aggregated from multiple providers and proprietary Rabbu analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, zoning changes, and HOA rules can materially affect STR viability — always verify before purchasing.

Next Steps

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