Gordonville, TX Airbnb Market Data, Statistics, and Occupancy Rates

Gordonville Short-Term Rental Market Overview

Gordonville, TX is a small lakeside market near Lake Texoma with just 14 active Airbnb listings, offering a niche opportunity for investors willing to navigate limited demand. The market's average annual revenue sits at $9,765 with an ADR of $191, though occupancy runs well below the Texas state average at 18%. Year-over-year listing growth of 109% signals rising investor interest, but the low occupancy and revenue-to-price dynamics mean careful deal sourcing is essential to make the numbers work.

Key Market Statistics

According to Rabbu market data, the Gordonville short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Gordonville

Gordonville appeals to investors seeking a low-competition lakeside market with seasonal upside, though below-average occupancy and revenue-to-price ratios demand selective property acquisition.

Expert Market Assessment

"Gordonville represents a competitive opportunity where the math only works for investors who can source deals well below the $462,112 average home value or significantly outperform on occupancy. Strong summer seasonality — with July revenue reaching $1,443 and June topping $1,000 — provides a meaningful peak window, but the extended off-season from November through February drags annual returns down considerably. The above-average supply/demand balance is a bright spot, suggesting the market isn't yet oversaturated, but below-average occupancy stability and revenue-to-price ratios underscore the need for a disciplined approach."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Gordonville

Average revenue by month in Gordonville

Gordonville's revenue follows a sharp seasonal curve, with July ($1,443) delivering more than four times the revenue of the slowest month, January ($354). The lucrative window spans May through August, while November through February represents a prolonged soft season where monthly revenue stays below $710 — a critical consideration for cash-flow planning.

Active Airbnb listings by property size in Gordonville

The entire reportable supply in Gordonville consists of 1-bedroom properties, with 5 active listings in that category. This extremely concentrated supply profile could signal opportunity for investors willing to bring larger, differentiated properties to market, though it may also reflect limited demand for bigger configurations in this lakeside setting.

Average daily rate (ADR) by property size in Gordonville

One-bedroom listings in Gordonville command an ADR of $117, well below the market-wide average of $191, which suggests that some unlisted or differently categorized properties are pulling the overall average higher. For investors focused on 1-bedroom units, the $117 rate sets a realistic pricing benchmark.

Average RevPAN by property size in Gordonville

One-bedroom properties generate a RevPAN of just $20, reflecting the combination of a $117 ADR and 18% occupancy. This modest per-night revenue figure underscores the challenge of generating strong returns in Gordonville without either higher occupancy or premium pricing strategies.

Average occupancy rates by property size in Gordonville

One-bedroom listings average 18% occupancy, mirroring the market-wide rate and sitting well below the 33% Texas state average. This low fill rate points to highly seasonal demand, meaning investors should budget for significant vacancy outside the summer peak.

Average monthly revenue by property size in Gordonville

One-bedroom properties average $524 per month, falling below the overall market average of $813. This gap suggests that any non-1-bedroom inventory in the market may be capturing a disproportionate share of revenue, though the limited data makes broad conclusions difficult.

Average annual revenue by property size in Gordonville

At $6,288 in average annual revenue, 1-bedroom listings face a significant hurdle in justifying acquisition costs against the $462,112 average home value. Investors targeting this property size will need to find properties priced well below market average or substantially outperform on occupancy to achieve acceptable yields.

Most common amenities for Airbnb listings in Gordonville

Kitchen and parking are universal across Gordonville listings (100%), while BBQ grills (93%) and washers (93%) are near-standard — reflecting the outdoor, self-service expectations of lake-bound guests. Lake access appears in only 36% of listings, suggesting properties with direct water access could command a meaningful competitive advantage.

Understanding Gordonville's ROI Score: 35/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Gordonville's ROI Score of 35 out of 100 places it in the Competitive Opportunity tier, meaning the market has appeal but requires more effort to find deals that pencil out. The below-average ratings on both revenue-to-price ratio and occupancy stability are the primary drags, while an above-average supply/demand balance offers a silver lining for operators who can differentiate. Investors should pair this data with thorough local regulatory research and conservative underwriting to ensure realistic return expectations.

Short-Term Rental Regulations in Gordonville

Understanding local STR regulations is essential before investing in Gordonville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Gordonville, TX may need to obtain permits or register with local authorities, as Texas municipalities can impose their own STR licensing requirements. Investors should verify current permit obligations with Grayson County and local Gordonville officials before listing a property.

Key Restrictions

Common restrictions that may apply include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules can also impose additional limitations on short-term rental activity, so investors should review any deed restrictions or community covenants before purchasing.

Tax Obligations

Texas imposes a state hotel occupancy tax on short-term rentals, and local jurisdictions may levy additional lodging or tourism taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full tax obligations with the Texas Comptroller's office.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Gordonville can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Gordonville's summer-driven seasonality should continue to anchor revenue, with peak months like July potentially generating $1,400+ per listing. Occupancy may see modest improvement if supply growth stabilizes, but investors should plan for extended soft periods from November through February where monthly revenue can dip below $500. ADR could hold steady or see slight gains in the $185–$200 range as the market matures, though meaningful improvement in annual returns will likely depend on operators differentiating their properties with premium amenities and strong pricing strategies."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Gordonville, TX

What is the average Airbnb occupancy rate in Gordonville?

The average occupancy rate for Airbnb listings in Gordonville is currently 18%, which is notably below the Texas state average of 33%. This reflects the market's highly seasonal demand pattern, with most bookings concentrated in the summer months around Lake Texoma.

How much do Airbnb hosts make in Gordonville?

Based on trailing 12-month booking data, Airbnb hosts in Gordonville earn an average of $813 per month, translating to approximately $9,765 in annual revenue. Peak months like July can push monthly earnings above $1,400, while the winter off-season often sees revenue drop below $500.

Is Gordonville a good market for Airbnb investment?

Gordonville scores a 35 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' tier. While the market benefits from a favorable supply/demand balance and Lake Texoma's seasonal draw, below-average occupancy and revenue-to-price ratios mean investors need to be highly selective in deal sourcing and operational strategy to generate attractive returns.

What is the average daily rate (ADR) for Airbnb in Gordonville?

The average daily rate in Gordonville is $191, which comes in below the Texas state average of $276. For 1-bedroom properties specifically, the ADR is $117. The lower ADR reflects the market's rural, leisure-oriented profile rather than an urban or resort destination.

Are short-term rentals legal in Gordonville?

Short-term rentals are generally permitted in Texas, but local regulations in Gordonville and Grayson County may require permits, registration, or compliance with specific zoning rules. Investors should consult local government offices and review any HOA or deed restrictions before operating an STR in the area.

When is peak season for Airbnb in Gordonville?

Peak season in Gordonville runs from May through August, coinciding with summer lake activity at Lake Texoma. July is the strongest month with average revenue of $1,443, followed by August at $1,185 and June at $1,022. The slowest months are January ($354) and February ($431).

How many Airbnbs are there in Gordonville?

As of April 2026, there are 14 active Airbnb listings in Gordonville. The market has seen significant growth with a 109% year-over-year increase in active listings, suggesting rising investor interest in this lakeside community.

How is Airbnb revenue calculated in Gordonville?

The annual and monthly revenue figures for Gordonville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Gordonville market
• Occupancy rates and average daily rate trends across property sizes
• Revenue metrics including monthly, annual, and RevPAN calculations based on trailing 12-month data
• Amenity prevalence data across active listings to inform property optimization
• Home value data sourced from Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance and may not capture recent market shifts or seasonal anomalies. Local regulations, permit requirements, and tax obligations can change; investors should verify current rules with local authorities before acquiring property.