Graford, TX Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

27 / 100

Graford appears higher risk based on current data and may require deeper, property-specific diligence to find compelling opportunities.

Graford Short-Term Rental Market Overview

Graford, TX is a small lakeside market with just 48 active Airbnb listings and a notably high average daily rate of $404—well above the $276 Texas state average. However, occupancy sits at only 19% compared to the 33% state benchmark, which significantly limits revenue potential and contributes to average annual earnings of $47,155 against home values averaging nearly $1.5 million. With a 118% year-over-year growth in listings, new supply is entering the market faster than demand appears to support, making this a market that requires careful, property-specific analysis before committing capital.

Key Market Statistics

According to Rabbu market data, the Graford short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 48
Average Daily Rate (ADR) vs. $276 state avg. $404
Average Occupancy Rate vs. 33% state avg. 19%
RevPAN ADR * Occupancy Rate $78
Average Monthly Revenue Historical 12-month average $3,929
Average Annual Revenue Historical 12-month average $47,155

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Graford

Investors look at Graford primarily for its lake-driven leisure demand and premium nightly rates, though the market's low occupancy and high property values demand careful underwriting.

Key investment factors

  • Proximity to Possum Kingdom Lake draws summer vacationers willing to pay premium nightly rates
  • Average daily rate of $404 significantly exceeds the Texas state average of $276
  • Larger properties (4–5 bedrooms) generate $93K–$103K in annual revenue, offering stronger return potential
  • 67% of listings highlight lake access, signaling a clear guest draw that differentiates the market
  • Low overall occupancy of 19% means revenue is highly concentrated in peak season, increasing cash-flow risk

Expert Market Assessment

"Graford presents limited investment potential at present, driven primarily by its low occupancy rate and an unfavorable revenue-to-price ratio given average home values near $1.49 million. Revenue is sharply seasonal—July peaks at $7,891 in average monthly revenue while January drops to just $641, creating a roughly 12:1 spread between the best and worst months. Larger 4- and 5-bedroom lakefront properties perform meaningfully better than smaller units, but even the top-earning configurations face the challenge of justifying high acquisition costs. This is a market where a select few well-positioned, well-amenitized properties may work, but broad market fundamentals don't support passive or first-time STR investment."

— Rabbu Market Analysis Team

Understanding Graford's ROI Score: 27/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Graford Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Graford's ROI score of 27 out of 100 places it in the limited investment potential band, flagging elevated risk for STR investors. The score reflects below-average marks across revenue-to-price ratio, occupancy stability, and supply/demand balance, with only market growth trend scoring at an average level—driven largely by the 118% increase in listings rather than proven demand growth. Investors drawn to the market's premium rates and lake setting should pair this data with thorough local regulatory research and focus on property-specific underwriting rather than relying on broad market momentum.

Short-Term Rental Regulations in Graford

Understanding local STR regulations is essential before investing in Graford. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Graford, TX should verify whether Palo Pinto County or the city itself requires a permit or registration for vacation rental properties. Texas does not impose a statewide STR licensing requirement, but local jurisdictions may have their own rules, so checking directly with Graford's city offices or county clerk is recommended before listing.

Key Restrictions

Common restrictions that may apply to STR properties in rural Texas markets include occupancy limits, noise ordinances, parking requirements, and signage rules. Investors should also review any HOA covenants or deed restrictions on lakefront properties, as these can impose additional limitations on rental activity, minimum stay durations, or guest counts.

Tax Obligations

Texas imposes a 6% state hotel occupancy tax on short-term rentals, and Palo Pinto County or local taxing entities may levy additional occupancy or tourism taxes. Many booking platforms collect and remit state taxes automatically, but operators should confirm local tax obligations and filing requirements with the appropriate authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Graford can provide current regulatory guidance.

Short-Term Rental Financing for Graford

Financing an Airbnb investment in Graford requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Graford Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Graford's seasonal revenue pattern—peaking strongly from May through August—is likely to persist, with summer months continuing to drive the bulk of annual income. The rapid 118% growth in active listings could put downward pressure on both occupancy and daily rates if demand doesn't keep pace. Investors should anticipate occupancy remaining in the 18–22% range market-wide, with modest ADR adjustments possible as competition intensifies. Any improvement in performance will likely depend on standout property quality and amenities rather than broad market tailwinds."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Graford, TX

What is the average Airbnb occupancy rate in Graford?
The average Airbnb occupancy rate in Graford is currently 19%, which falls below the Texas state average of 33%. Occupancy varies slightly by property size, ranging from 18% for 3-bedroom listings to 22% for 4-bedroom properties. The low overall rate reflects Graford's highly seasonal demand pattern, with most bookings concentrated during the warmer months from May through August.
How much do Airbnb hosts make in Graford?
Airbnb hosts in Graford earn an average of $3,929 per month or approximately $47,155 per year based on trailing 12-month booking data. Earnings vary considerably by property size: 2-bedroom listings average around $35,018 annually, while 5-bedroom properties can generate approximately $103,317 per year. Revenue is heavily weighted toward the summer season, with July being the highest-earning month at roughly $7,891 on average.
Is Graford a good market for Airbnb investment?
Graford currently carries a limited investment potential rating with an ROI score of 27 out of 100. The market's primary challenges include a below-average revenue-to-price ratio (average home values are nearly $1.49 million), low occupancy stability, and rapid supply growth at 118% year-over-year. That said, larger lakefront properties with premium amenities can generate meaningful revenue during peak season. Investors willing to do property-specific diligence and target higher-end configurations may still find opportunities, but this is not a market suited for passive or entry-level STR investment.
What is the average daily rate (ADR) for Airbnb in Graford?
The average daily rate for Airbnb listings in Graford is $404, which is significantly higher than the Texas state average of $276. ADR scales sharply with property size—2-bedroom units average $256 per night, while 5-bedroom properties command $673 per night. These premium rates reflect the lakefront and vacation-oriented nature of the market's inventory.
Are short-term rentals legal in Graford?
Short-term rentals are generally permitted in Texas, but specific regulations can vary at the local level. Investors should verify whether Graford or Palo Pinto County requires any STR permits, registrations, or business licenses before listing a property. It's also important to review any HOA rules or deed restrictions, particularly for lakefront properties, as these may impose additional limitations on rental activity.
When is peak season for Airbnb in Graford?
Peak season in Graford runs from May through August, aligning with warm-weather lake recreation. July is the single highest-earning month with average revenue of $7,891, followed by August at $6,696 and June at $6,097. The off-season is pronounced—January averages just $641, and February around $1,263—so investors should plan for several months of minimal income during winter.
How many Airbnbs are there in Graford?
There are currently 48 active Airbnb listings in Graford as of April 2026. The supply is split primarily between 2-bedroom and 3-bedroom properties (14 listings each), with 5 four-bedroom and 7 five-bedroom listings rounding out the inventory. Notably, active listings have grown 118% year-over-year, indicating a rapidly expanding supply base.
How is Airbnb revenue calculated in Graford?
The annual and monthly revenue figures for Graford are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks (like July's $7,891) and slower months (like January's $641). Individual results can vary based on property quality, pricing strategy, location specifics, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts, occupancy rates, and daily rates by market
  • Historical revenue and yield metrics based on trailing 12-month booking performance
  • Property size breakdowns including listings, ADR, occupancy, and revenue by bedroom count
  • Amenity prevalence data across active listings to identify guest expectations
  • Home value data sourced from Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots as of the dates indicated; market conditions may shift. Local regulations, HOA rules, and tax obligations should be independently verified before acquiring any property.

Next Steps

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