Graham, NC Airbnb Market Data, Statistics, and Occupancy Rates

Graham Short-Term Rental Market Overview

Graham, NC presents an attractive short-term rental opportunity for investors seeking an affordable entry point relative to the broader North Carolina market. With an average daily rate of $135—roughly half the state average of $262—and occupancy holding at 35% (just above the 34% state average), the market offers a compelling value proposition. Average annual revenue comes in at $20,883 across 39 active listings, and average home values of $395,632 create a reasonable revenue-to-price ratio for investors willing to target the right property size.

Key Market Statistics

According to Rabbu market data, the Graham short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Graham

Graham's blend of affordable home prices, moderate occupancy, and healthy revenue-to-price dynamics makes it an appealing option for investors looking to enter the North Carolina STR market at a lower cost basis.

Expert Market Assessment

"Graham earns an ROI score of 60 out of 100—an "Attractive Opportunity" rating that reflects balanced demand fundamentals and reasonable revenue relative to property costs. Seasonality is a key feature here: April and May stand out as peak months with revenues near $2,245, while February dips to around $981, creating a roughly 2.3x spread between the strongest and weakest months. Investors targeting 3- and 4-bedroom properties will find the strongest cash-flow potential, as these sizes command significantly higher occupancy and RevPAN than the 1-bedroom units that currently dominate supply."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Graham

Average revenue by month in Graham

Graham shows a clear dual-peak seasonality pattern, with April ($2,246) and May ($2,245) delivering the strongest revenue, followed closely by October ($2,141). February marks the low point at just $981, creating a roughly 2.3x gap between peak and trough months—something investors should factor into cash-flow planning.

Active Airbnb listings by property size in Graham

One-bedroom units dominate Graham's supply at 15 listings (38% of the market), while 2-, 3-, and 4-bedroom properties each have just 6 listings. The relatively low count of larger units—combined with their superior revenue performance—may signal an opportunity for investors willing to acquire multi-bedroom properties in a less crowded segment.

Average daily rate (ADR) by property size in Graham

ADR scales steadily from $68 for 1-bedroom units to $203 for 4-bedroom homes, nearly tripling across the size spectrum. The jump from 1 to 2 bedrooms ($68 to $128) represents the sharpest percentage increase, suggesting that even a modest step up in property size unlocks a meaningful pricing premium.

Average RevPAN by property size in Graham

RevPAN climbs sharply from $21 for 1-bedroom listings to $89–$90 for 3- and 4-bedroom units, which perform nearly identically. This indicates that 3-bedroom properties may offer the best efficiency trade-off, delivering comparable revenue per available night to 4-bedroom homes at a potentially lower acquisition cost.

Average occupancy rates by property size in Graham

Three-bedroom listings lead occupancy at 52%, well ahead of 1-bedroom units at 32% and even 4-bedroom homes at 45%. This pattern suggests that mid-sized properties hit the sweet spot for guest demand in Graham, offering investors stronger cash-flow consistency throughout the year.

Average monthly revenue by property size in Graham

Monthly revenue ranges from $646 for 1-bedroom units to $3,206 for 4-bedroom properties—a nearly 5x difference. Two-bedroom listings cross the $2,000 threshold at $2,061 per month, making them a viable mid-range option, though 3- and 4-bedroom units clearly dominate on a revenue basis.

Average annual revenue by property size in Graham

Four-bedroom properties lead annual revenue at $38,478, followed by 3-bedroom units at $32,982—both figures that significantly outpace the market average of $20,883. One-bedroom listings trail at $7,762 per year, underscoring that larger configurations offer substantially better return potential for investors in Graham.

Most common amenities for Airbnb listings in Graham

Parking (92%), self check-in (82%), and outdoor spaces like backyards (80%) and patios (62%) top the amenity list, reflecting a guest base that values convenience and private outdoor access. A dedicated workspace appears in 74% of listings, suggesting a notable segment of remote workers or business travelers, while pet-friendliness (56%) signals another demand driver investors can capitalize on.

Understanding Graham's ROI Score: 60/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Graham's ROI score of 60 out of 100 places it in the "Attractive Opportunity" band, driven by average revenue-to-price ratios and stable occupancy fundamentals. While market growth trend scores below average—reflecting the rapid influx of new supply—the supply/demand balance and occupancy stability both hold at average levels, indicating the market isn't yet oversaturated. Investors should pair these metrics with thorough local regulatory research and a focus on larger property sizes to maximize their return potential.

Short-Term Rental Regulations in Graham

Understanding local STR regulations is essential before investing in Graham. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Graham, North Carolina may need to obtain a permit or register with local authorities before listing their property. Investors should verify current requirements directly with the City of Graham and Alamance County, as regulations can evolve.

Key Restrictions

Common STR restrictions in North Carolina municipalities can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules may also apply and can impose additional constraints—always confirm with the relevant homeowners association before purchasing.

Tax Obligations

STR hosts in North Carolina are typically subject to state and local occupancy taxes, as well as sales tax on rental income. Many booking platforms collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the North Carolina Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Graham can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Graham's STR market is expected to see modest but steady performance. Seasonal data suggests that spring (April–May) and fall (October) will continue to be the strongest booking windows, with monthly revenues potentially reaching the $2,100–$2,250 range during peaks. Given the 160% year-over-year growth in active listings, occupancy rates may face slight downward pressure unless demand keeps pace—investors should anticipate occupancy settling in the 33–37% range market-wide, with larger properties continuing to outperform."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Graham, NC

What is the average Airbnb occupancy rate in Graham?

The average Airbnb occupancy rate in Graham is currently 35%, which slightly edges out the North Carolina state average of 34%. Occupancy varies significantly by property size—3-bedroom listings lead at 52%, while 1-bedroom units average 32%. Investors targeting mid-to-large properties can expect stronger occupancy performance.

How much do Airbnb hosts make in Graham?

Airbnb hosts in Graham earn an average of $1,740 per month, or approximately $20,883 annually, based on trailing 12-month performance. Revenue scales considerably with property size: 1-bedroom units average $7,762 per year, while 4-bedroom properties pull in around $38,478 annually. Actual results depend on factors like property quality, pricing strategy, and guest experience.

Is Graham a good market for Airbnb investment?

Graham scores a 60 out of 100 on Rabbu's ROI Score, rated as an "Attractive Opportunity." The market benefits from average revenue-to-price ratios and stable occupancy, though market growth trends currently sit below average. For investors seeking affordable entry into North Carolina's STR landscape, Graham offers a solid foundation—especially with larger properties that command stronger returns.

What is the average daily rate (ADR) for Airbnb in Graham?

The average daily rate for Airbnb listings in Graham is $135, which is well below the North Carolina state average of $262. ADR scales with property size: 1-bedroom units average $68, while 4-bedroom homes command approximately $203 per night. This pricing structure reflects Graham's position as a value-oriented market.

Are short-term rentals legal in Graham?

Short-term rentals are generally permitted in Graham, NC, though operators may need to comply with local permitting or registration requirements. Regulations can vary and may include zoning restrictions, occupancy limits, or other conditions. We recommend verifying current rules directly with the City of Graham and Alamance County planning departments before investing.

When is peak season for Airbnb in Graham?

Peak season for Airbnb in Graham spans April and May, when average monthly revenue reaches approximately $2,245–$2,246. October is another strong month at around $2,141. The slowest period falls in January and February, with revenues dipping to $981–$1,027. This dual-peak pattern in spring and fall gives investors two high-revenue windows each year.

How many Airbnbs are there in Graham?

There are currently 39 active Airbnb listings in Graham as of April 2026. The market has seen significant growth, with a 160% year-over-year increase in active listings. One-bedroom units make up the largest share of supply at 15 listings, while 2-, 3-, and 4-bedroom properties each account for 6 listings.

How is Airbnb revenue calculated in Graham?

The annual and monthly revenue figures for Graham are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Graham, NC market
• Average daily rate, occupancy, and RevPAN metrics across property sizes
• Monthly and annual revenue trends based on trailing 12-month booking data
• Supply distribution and popular amenity analysis for competitive benchmarking
• Home value data from the Zillow Home Value Index (ZHVI) for investment context

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations and tax requirements are subject to change; investors should verify current rules with municipal authorities before purchasing.