Grand Haven, MI Airbnb Market Data, Statistics, and Occupancy Rates

Grand Haven Short-Term Rental Market Overview

Grand Haven, MI, is a lakeside market with pronounced summer demand that drives average annual revenue to $35,631 across just 68 active Airbnb listings. With an ROI score of 64 out of 100 and above-average occupancy stability, this West Michigan beach community offers an attractive entry point for investors who can manage the sharp seasonality inherent in a Great Lakes vacation destination. The average daily rate of $224 sits well below Michigan's $350 state average, yet the concentrated summer peak—July revenue tops $7,161—creates meaningful income windows for well-positioned properties.

Key Market Statistics

According to Rabbu market data, the Grand Haven short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Grand Haven

Grand Haven appeals to investors seeking a seasonal beach-market play with relatively limited competition and strong summer revenue spikes that can offset quieter winter months.

Expert Market Assessment

"Grand Haven presents an attractive but distinctly seasonal investment opportunity. The market's strength is concentrated in a roughly four-month window from June through September, where monthly revenues can exceed $3,500–$7,100, while the November-through-March stretch averages closer to $1,100–$1,650. This creates a revenue curve with a roughly 7:1 ratio between peak and trough months—manageable for investors who price in the off-season lull. The supply/demand balance is rated below average, likely reflecting the rapid 117% year-over-year growth in listings, so monitoring new supply entering the market will be important going forward."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Grand Haven

Average revenue by month in Grand Haven

Grand Haven's revenue profile is sharply seasonal, with July ($7,161) and August ($6,915) generating roughly five to seven times more than winter months like February ($973) and January ($1,162). Investors should expect the bulk of annual income to arrive in a concentrated summer window, with meaningful shoulder-season contributions in May ($3,241) and September ($3,508).

Active Airbnb listings by property size in Grand Haven

Two-bedroom (22 listings) and three-bedroom (21 listings) properties dominate Grand Haven's supply, together accounting for about 63% of all active listings. Four-bedroom homes represent just 5 listings, which could signal either lower demand for larger properties or a potential supply gap worth investigating for investors targeting family groups.

Average daily rate (ADR) by property size in Grand Haven

ADR scales steeply with size in Grand Haven—from $99 for 1-bedroom units up to $354 for 4-bedroom properties, a 3.6x premium. The sharpest jump occurs between 2-bedroom ($163) and 3-bedroom ($288) listings, suggesting that the extra bedroom unlocks significantly higher nightly rates, likely by accommodating larger vacation groups.

Average RevPAN by property size in Grand Haven

Two-bedroom listings deliver the strongest RevPAN at $47, narrowly edging out 3-bedroom ($45) and 4-bedroom ($44) properties, while 1-bedroom units trail at just $21. This suggests that 2-bedroom homes strike the best balance between nightly rate and occupancy, making them an efficient per-night revenue generator for investors focused on yield.

Average occupancy rates by property size in Grand Haven

Two-bedroom units lead occupancy at 29%, followed by 1-bedrooms at 22%, while 3-bedroom (16%) and 4-bedroom (13%) properties see notably lower fill rates. For investors prioritizing consistent bookings and cash-flow predictability, smaller properties offer a more stable occupancy floor, though the trade-off is lower per-night rates.

Average monthly revenue by property size in Grand Haven

Three-bedroom listings top monthly revenue at $3,665, followed closely by 2-bedrooms at $3,279, while 4-bedroom properties average $2,652—pulled down by their low 13% occupancy despite the highest ADR. One-bedroom units generate $1,505 per month, roughly half the revenue of the top-performing 3-bedroom category.

Average annual revenue by property size in Grand Haven

Three-bedroom properties lead Grand Haven's annual revenue rankings at $43,987, making them the most lucrative configuration for investors, followed by 2-bedrooms at $39,351. Four-bedroom homes ($31,833) earn less than 2-bedroom units despite commanding nearly double the nightly rate, underscoring how low occupancy can erode total return potential.

Most common amenities for Airbnb listings in Grand Haven

Every listing in Grand Haven offers a kitchen (100%), and parking (87%), washer (82%), and dryer (81%) are near-universal—reflecting guest expectations for vacation-home-style stays. Outdoor amenities like patios (71%), BBQ grills (52%), and outdoor furniture (50%) are common and likely driven by the market's lakeside character, while differentiators like lake access (15%) and hot tubs (3%) remain rare and could help premium listings stand out.

Understanding Grand Haven's ROI Score: 64/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Grand Haven's ROI score of 64 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where healthy seasonal revenue and above-average occupancy stability balance out a tighter supply/demand environment driven by recent listing growth. The revenue-to-price ratio and market growth trend both rate as average, meaning returns are attainable but not exceptional without careful property selection and pricing. Pairing this data with on-the-ground regulatory research and a realistic cash-flow model that accounts for winter slowdowns will give investors the clearest picture of what this lakefront market can deliver.

Short-Term Rental Regulations in Grand Haven

Understanding local STR regulations is essential before investing in Grand Haven. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Grand Haven, Michigan, should check with the City of Grand Haven and Ottawa County for any permit or registration requirements before listing a property. Michigan does not impose a statewide STR licensing regime, so local rules vary and it's essential to verify current requirements directly with municipal offices.

Key Restrictions

Common restrictions in lakefront Michigan communities can include occupancy limits tied to bedroom count, minimum-night stay requirements during certain seasons, noise and nuisance ordinances, and designated parking rules. HOA covenants are also prevalent in many Grand Haven neighborhoods and may impose additional limitations or outright prohibitions on short-term rentals, so reviewing deed restrictions is a critical step before purchasing.

Tax Obligations

STR hosts in Michigan are generally subject to the state's 6% use tax and may owe local accommodations or tourism taxes depending on the municipality. Platforms like Airbnb often collect and remit state-level taxes automatically, but hosts should confirm whether any additional local tax obligations apply in Grand Haven.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Grand Haven can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Grand Haven's summer-centric demand is expected to remain the primary revenue driver, with July and August likely accounting for the lion's share of annual earnings. ADR could see modest increases in the range of 2–5% as listing supply, which grew 117% year-over-year, begins to stabilize and the market finds its equilibrium. Occupancy during shoulder months (May, September, October) may edge up slightly as hosts refine pricing strategies and the area continues to attract weekend visitors. Investors should plan conservatively for winter months averaging under $1,500 and budget accordingly to maintain positive cash flow year-round."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Grand Haven, MI

What is the average Airbnb occupancy rate in Grand Haven?

The average occupancy rate for Airbnb listings in Grand Haven is currently 22%, compared to the Michigan state average of 42%. This lower figure reflects the market's heavy seasonality—Grand Haven is a summer-driven destination where occupancy surges during warm months and drops considerably in winter. Two-bedroom properties perform best at 29% average occupancy, while larger 4-bedroom homes average around 13%.

How much do Airbnb hosts make in Grand Haven?

On average, Airbnb hosts in Grand Haven earn approximately $2,969 per month or $35,631 per year based on trailing 12-month booking data. Earnings vary significantly by property size: 3-bedroom listings lead the market at roughly $3,665 per month ($43,987 annually), while 1-bedroom units average about $1,505 per month ($18,062 annually). Keep in mind that summer months like July can generate over $7,100, while winter months may bring in under $1,200.

Is Grand Haven a good market for Airbnb investment?

Grand Haven earns an ROI score of 64 out of 100 from Rabbu, placing it in the 'Attractive Opportunity' tier. The market benefits from above-average occupancy stability and average revenue-to-price ratios, though the supply/demand balance is rated below average due to recent listing growth of 117% year-over-year. Investors who can manage the pronounced seasonality and secure properties that appeal to summer vacationers—particularly 2- and 3-bedroom homes—are well-positioned to earn solid returns.

What is the average daily rate (ADR) for Airbnb in Grand Haven?

The average daily rate across all Grand Haven Airbnb listings is $224, which is below the Michigan state average of $350. ADR scales significantly with property size: 1-bedroom listings average $99 per night, 2-bedrooms average $163, 3-bedrooms command $288, and 4-bedroom properties reach $354 per night. The lower market-wide ADR reflects the mix of smaller properties in the supply base.

Are short-term rentals legal in Grand Haven?

Short-term rentals operate in Grand Haven, MI, but local regulations can change. Hosts should verify current permit, licensing, and zoning requirements directly with the City of Grand Haven and Ottawa County before listing a property. HOA restrictions may also apply in certain neighborhoods. We recommend consulting local authorities or a real estate attorney familiar with Michigan STR regulations for the most up-to-date guidance.

When is peak season for Airbnb in Grand Haven?

Peak season in Grand Haven runs from June through August, driven by Lake Michigan beach tourism and warm-weather activities. July is the highest-earning month by a wide margin, with average revenue reaching $7,161 per listing. August follows closely at $6,915. The shoulder months of May ($3,241) and September ($3,508) also generate meaningful income, while winter months from November through March see the lowest activity, with revenues typically ranging from $973 to $1,656.

How many Airbnbs are there in Grand Haven?

As of April 2026, there are 68 active Airbnb listings in Grand Haven. The supply is distributed across property sizes: 22 two-bedroom listings, 21 three-bedroom listings, 16 one-bedroom listings, and 5 four-bedroom properties. The market has experienced significant growth, with active listings increasing 117% year-over-year.

How is Airbnb revenue calculated in Grand Haven?

The annual and monthly revenue figures shown for Grand Haven are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Average daily rate, occupancy, and RevPAN metrics for current and trailing 12-month periods
• Monthly and annual revenue estimates based on historical booking performance of comparable listings
• Home value data sourced from the Zillow Home Value Index (ZHVI) for investment analysis
• Amenity prevalence data across active listings to identify guest expectations and competitive positioning

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations are subject to change; always verify with municipal authorities before purchasing or listing a property. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.