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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Grand Rivers shows standout short-term rental potential based on its current revenue, occupancy, and pricing trends.
Grand Rivers, KY sits at the crossroads of Kentucky Lake and Lake Barkley — a small but tourism-driven market where just 18 active Airbnb listings serve seasonal vacation demand. With an average annual revenue of $31,110 and average home values around $298,368, the revenue-to-price ratio stands above average, earning the market a 78 out of 100 ROI score. Pronounced summer seasonality (July tops $4,407/month) and a compact supply pool create a niche opportunity for investors comfortable with a leisure-focused, seasonal market.
According to Rabbu market data, the Grand Rivers short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 18 |
| Average Daily Rate (ADR) | vs. $333 state avg. | $198 |
| Average Occupancy Rate | vs. 28% state avg. | 21% |
| RevPAN | ADR * Occupancy Rate | $41 |
| Average Monthly Revenue | Historical 12-month average | $2,592 |
| Average Annual Revenue | Historical 12-month average | $31,110 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
The above-average revenue-to-price ratio and limited existing supply make Grand Rivers an appealing entry point for investors seeking affordable lake-market exposure with manageable competition.
Key investment factors
"Grand Rivers presents a standout niche opportunity for STR investors drawn to lake and outdoor recreation markets. The 78/100 ROI score reflects a favorable revenue-to-price ratio that compensates for more moderate occupancy (21% vs. 28% state average) and clear seasonal swings — revenue can triple from February's $1,496 to July's $4,407. With only 18 active listings and a small-town setting, the market rewards investors who optimize for peak summer demand while managing cash flow through quieter winter months. This is best suited for buyers who appreciate a compact, tourism-dependent market with limited competition rather than year-round consistency."
— Rabbu Market Analysis Team
Grand Rivers exhibits sharp seasonality: July leads at $4,407 and June at $4,087, while February bottoms out at $1,496 — a nearly 3× spread between peak and trough. Investors should expect the bulk of annual income to concentrate in the June–August window, with October ($2,656) and April ($2,836) providing meaningful shoulder-season bumps.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,594 |
| February |
|
$1,496 |
| March |
|
$2,125 |
| April |
|
$2,836 |
| May |
|
$2,084 |
| June |
|
$4,087 |
| July |
|
$4,407 |
| August |
|
$3,586 |
| September |
|
$1,792 |
| October |
|
$2,656 |
| November |
|
$2,356 |
| December |
|
$2,084 |
The entire trackable supply consists of 7 one-bedroom listings, suggesting that larger property sizes either aren't present or represent too few units for reliable aggregation. This could signal an opportunity for investors willing to bring 2+ bedroom properties to an underserved segment of the market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
7 |
One-bedroom listings average an ADR of $137, well below the market-wide $198 average — implying that the larger or unlisted property types in the market command significantly higher nightly rates. Investors considering bigger units may capture a meaningful ADR premium.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$137 |
One-bedroom properties generate a RevPAN of $28, reflecting the combination of a modest ADR and 20% occupancy. This metric underscores that while nightly rates are reasonable, the key lever for improving returns in Grand Rivers is boosting occupancy through pricing strategy and seasonal promotion.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$28 |
One-bedroom units average 20% occupancy, closely tracking the market-wide 21% figure. This relatively low rate is characteristic of a seasonal vacation market where bookings concentrate in warmer months, so steady cash flow requires thoughtful off-season management.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
20% |
One-bedroom properties bring in an average of $1,705 per month, compared to the $2,592 market-wide average. The gap suggests that larger or higher-end properties in the market are pulling the overall average up, making them potentially stronger revenue generators.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,705 |
At $20,466 annually, 1-bedroom units earn about two-thirds of the market's $31,110 average annual revenue. Investors targeting higher return potential in Grand Rivers may want to explore properties with more bedrooms or premium features to capture the upper end of the revenue range.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$20,466 |
Parking is universal (100%), and outdoor-oriented amenities dominate — 83% offer outdoor furniture, 78% have BBQ grills and patios, and 61% include a backyard, reflecting the lake-vacation character of the market. Self check-in at 89% signals guest expectations for convenience, while lake access (17%) and waterfront (6%) remain rare differentiators that could justify premium pricing.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Self Check-in |
|
89% |
| Outdoor Furniture |
|
83% |
| BBQ Grill |
|
78% |
| Patio or Balcony |
|
78% |
| Kitchen |
|
72% |
| Backyard |
|
61% |
| Dryer |
|
56% |
| Washer |
|
56% |
| Pets |
|
33% |
| Workspace |
|
22% |
| Hot Tub |
|
17% |
| Lake Access |
|
17% |
| Waterfront |
|
6% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Grand Rivers Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Grand Rivers earns a 78 out of 100 ROI score, placing it in the 'Standout Opportunity' band — driven primarily by an above-average revenue-to-price ratio that reflects affordable entry costs relative to earning potential. Occupancy stability, market growth, and supply/demand balance all score at average levels, indicating a market that performs well on yield math but requires careful seasonal planning. Investors should pair this data with local regulatory research and on-the-ground property analysis to build a complete investment thesis.
Understanding local STR regulations is essential before investing in Grand Rivers. Here's the current regulatory landscape:
Short-term rental operators in Grand Rivers, Kentucky may need to obtain local permits or register their property with the city or county. Investors should verify current STR permit and licensing requirements directly with Grand Rivers city officials and Livingston County authorities before listing a property.
Common restrictions in small Kentucky municipalities can include occupancy limits, noise ordinances, parking requirements, and minimum-stay rules. Some properties may also be subject to HOA covenants or deed restrictions that limit or prohibit short-term rentals, so reviewing these before purchase is essential.
Short-term rental hosts in Kentucky are generally responsible for collecting and remitting state transient room tax and any applicable local occupancy or tourism taxes. Platforms like Airbnb often collect state-level taxes automatically, but hosts should confirm whether additional local tax obligations apply in Grand Rivers.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Grand Rivers can provide current regulatory guidance.
Financing an Airbnb investment in Grand Rivers requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Grand Rivers is expected to maintain its strong summer peak with monthly revenues likely ranging from $4,000 to $4,500 during June and July, while shoulder and winter months may settle between $1,500 and $2,500. Year-over-year listing growth of 108% suggests new supply is entering the market, which could moderate occupancy rates if demand doesn't keep pace. ADR may hold steady or see modest increases of 2–4% given the area's lake-tourism appeal, though investors should monitor whether the expanding supply base dilutes per-listing performance. Estimates point to relatively stable annual revenue in the low $30,000s, assuming occupancy stability remains at current average levels."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Grand Rivers is a small market with only 18 active listings; limited sample sizes may increase variability in reported averages. Local regulations and tax requirements can change — always verify current rules with municipal and county authorities before investing.
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