Great Cacapon, WV Airbnb Market Data, Statistics, and Occupancy Rates

Great Cacapon Short-Term Rental Market Overview

Great Cacapon, WV presents an attractive short-term rental opportunity with an ROI score of 66 out of 100, driven largely by an above-average revenue-to-price ratio. With average home values around $399,985 and annual STR revenue averaging $29,975, investors benefit from relatively affordable entry points compared to many resort-adjacent markets. The area's 47 active Airbnb listings suggest a small but established market, and its proximity to outdoor recreation in the Eastern Panhandle of West Virginia keeps it on travelers' radar year-round.

Key Market Statistics

According to Rabbu market data, the Great Cacapon short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Great Cacapon

Great Cacapon appeals to investors seeking a low-competition rural retreat market with above-average revenue relative to property acquisition costs.

Expert Market Assessment

"Great Cacapon earns its "Attractive Opportunity" designation primarily through its favorable revenue-to-price dynamics — the market's average annual revenue of $29,975 against home values near $400K gives investors a more compelling yield than many competing mountain or river-town destinations. Seasonality is pronounced, with August peaking at $3,662 in average monthly revenue and January dipping to $1,777, so cash reserves to cover slower months are essential. The rapid growth in listings (147% year-over-year) is a signal worth monitoring: while it reflects rising investor interest, sustained supply increases without proportional demand growth could compress occupancy further from its current 26% average. Overall, this is a market that rewards operators who invest in standout amenities and flexible pricing strategies."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Great Cacapon

Average revenue by month in Great Cacapon

Great Cacapon shows clear summer-driven seasonality, with August leading at $3,662 and July close behind at $3,208, while January marks the low point at $1,777 — a roughly 2x spread between peak and trough. The fall and early winter months hold up relatively well in the $2,535–$2,679 range, offering a longer revenue tail than some purely summer-dependent markets.

Active Airbnb listings by property size in Great Cacapon

Two-bedroom properties dominate the supply with 18 of the 47 active listings, followed by 15 three-bedroom units and just 7 one-bedroom options. The relatively thin 1-bedroom segment could signal an opportunity for smaller cabin or studio-style investments targeting couples and solo travelers.

Average daily rate (ADR) by property size in Great Cacapon

ADR scales modestly with property size, rising from $179 for 1-bedroom listings to $215 for 3-bedroom properties — a $36 premium that may be worth pursuing given the relatively small jump in nightly rate between 1- and 2-bedroom units ($8). Three-bedroom properties offer the clearest pricing advantage for investors willing to take on slightly larger properties.

Average RevPAN by property size in Great Cacapon

RevPAN increases incrementally with size, from $47 for 1-bedroom listings to $54 for 3-bedroom properties. The spread is modest, suggesting that while larger units command higher nightly rates, the occupancy differences across sizes are small enough that RevPAN gains are driven primarily by ADR rather than fill rates.

Average occupancy rates by property size in Great Cacapon

Occupancy rates are tightly clustered between 25% and 27% across all property sizes, with 1-bedroom units holding a slight edge at 27%. This consistency means cash-flow stability is relatively similar regardless of size, and investors should focus on ADR and revenue potential rather than occupancy differences when choosing a property configuration.

Average monthly revenue by property size in Great Cacapon

Three-bedroom properties lead monthly revenue at $2,754, followed by 2-bedrooms at $2,503 and 1-bedrooms at $2,144. The $610 monthly gap between the smallest and largest configurations adds up to over $7,300 annually, making larger units notably more productive in absolute revenue terms.

Average annual revenue by property size in Great Cacapon

Annual revenue ranges from $25,728 for 1-bedroom listings to $33,056 for 3-bedroom properties, a meaningful 28% premium for the larger configuration. Three-bedroom units offer the strongest return potential in Great Cacapon, though investors should weigh the higher acquisition and maintenance costs against that $7,300+ revenue advantage.

Most common amenities for Airbnb listings in Great Cacapon

Parking (100%), kitchens (94%), and BBQ grills (87%) top the amenity list, reflecting a market oriented around self-sufficient, outdoor-focused getaways. Over half of listings feature hot tubs (51%) and more than three-quarters allow pets (77%), signaling that guests expect a full cabin-retreat experience — investors who skip these high-demand amenities may struggle to compete.

Understanding Great Cacapon's ROI Score: 66/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Great Cacapon's ROI score of 66 out of 100 places it in the "Attractive Opportunity" band, largely driven by an above-average revenue-to-price ratio — meaning the income potential relative to property costs is stronger here than in many competing markets. Occupancy stability and supply/demand balance both rate as average, while market growth trend scores below average, reflecting the rapid influx of new listings that could dilute individual returns if demand doesn't keep pace. Pairing this data with thorough local regulatory research and a solid amenity strategy will help investors capture the upside this score suggests.

Short-Term Rental Regulations in Great Cacapon

Understanding local STR regulations is essential before investing in Great Cacapon. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Great Cacapon, West Virginia may need to register or obtain a permit depending on local ordinances and Morgan County regulations. Investors should verify current requirements directly with the municipality and the West Virginia Secretary of State's office before listing a property.

Key Restrictions

Common restrictions in rural West Virginia markets can include occupancy limits, noise ordinances, and parking requirements, particularly in areas near waterways or state parks. HOA covenants, where applicable, may impose additional limitations on rental frequency or guest counts, so reviewing any deed restrictions is an important step in due diligence.

Tax Obligations

West Virginia imposes a state sales tax and a municipal hotel/motel tax on short-term accommodations, and platforms like Airbnb often collect and remit a portion of these on the host's behalf. Investors should confirm whether any additional county-level taxes apply in Morgan County and plan for these obligations in their financial projections.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Great Cacapon can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, expect Great Cacapon's STR performance to remain seasonal, with summer months continuing to anchor revenue. August and July should remain the strongest earners, while winter months may see softer but not negligible demand — January through April historically bring in $1,777–$2,232 per month. ADR could see modest increases of 1–3% as the market matures, though the 147% year-over-year growth in active listings means competition is rising quickly, which may keep occupancy rates in the 24–28% range unless demand catches up. Investors should plan for a cash flow profile that leans heavily on peak-season performance."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Great Cacapon, WV

What is the average Airbnb occupancy rate in Great Cacapon?

The average Airbnb occupancy rate in Great Cacapon is currently 26%, which sits below the West Virginia state average of 38%. Occupancy rates are relatively consistent across property sizes, ranging from 25% for 3-bedroom units to 27% for 1-bedroom units. This lower occupancy is common in leisure-driven rural markets where bookings concentrate around weekends and peak vacation periods.

How much do Airbnb hosts make in Great Cacapon?

Airbnb hosts in Great Cacapon earn an average of $2,497 per month, which translates to roughly $29,975 in annual revenue based on trailing 12-month data. Revenue varies by property size: 1-bedroom listings average about $25,728 annually, 2-bedrooms bring in approximately $30,041, and 3-bedroom properties lead at $33,056 per year. Peak months like July and August can push monthly earnings above $3,200–$3,660.

Is Great Cacapon a good market for Airbnb investment?

Great Cacapon scores a 66 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" category. The market's strongest factor is its above-average revenue-to-price ratio, meaning the income potential relative to home acquisition costs is favorable compared to many other markets. Investors should be aware of pronounced seasonality and a 26% occupancy rate, but competitive pricing and strong amenities — especially outdoor features — can help maximize returns.

What is the average daily rate (ADR) for Airbnb in Great Cacapon?

The average daily rate in Great Cacapon is $188, which is lower than the West Virginia state average of $242. Rates scale with property size: 1-bedroom listings average $179 per night, 2-bedrooms come in at $187, and 3-bedroom properties command $215 per night. The lower ADR relative to the state average reflects the market's rural positioning but is offset by more affordable property acquisition costs.

Are short-term rentals legal in Great Cacapon?

Short-term rentals are generally permitted in Great Cacapon, though operators should verify any local permit or registration requirements with Morgan County and the municipality. West Virginia does not have a statewide ban on STRs, but local rules regarding occupancy, noise, and parking may apply. It's also important to review any HOA covenants or deed restrictions on the specific property you're considering.

When is peak season for Airbnb in Great Cacapon?

Peak season in Great Cacapon runs from June through August, with August being the strongest month at $3,662 in average revenue. July follows closely at $3,208. The shoulder months of September through December also perform reasonably well, with revenues in the $2,535–$2,679 range. January through April represent the softest period, with monthly revenue dipping to $1,777–$2,232.

How many Airbnbs are there in Great Cacapon?

As of late April 2026, there are 47 active Airbnb listings in Great Cacapon. The supply is concentrated in 2-bedroom (18 listings) and 3-bedroom (15 listings) properties, with just 7 one-bedroom listings. The market has seen significant growth, with a 147% year-over-year increase in active listings, indicating rising investor interest in the area.

How is Airbnb revenue calculated in Great Cacapon?

The annual and monthly revenue figures for Great Cacapon are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Great Cacapon and surrounding areas
• Average daily rates, occupancy rates, and RevPAN metrics by property size
• Monthly and annual revenue trends based on trailing 12-month booking data
• Popular amenity prevalence across active listings to guide property setup decisions
• Home value data sourced from the Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; always verify current rules with municipal and county authorities before investing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.