Green Valley, AZ Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

60 / 100

Green Valley offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Green Valley Short-Term Rental Market Overview

Green Valley, AZ presents a compelling niche for short-term rental investors, combining strong occupancy — 73% versus the 53% Arizona state average — with affordable property values averaging $392,764. The market's 64 active Airbnb listings generate an average annual revenue of $21,544, driven by pronounced winter-season demand typical of southern Arizona retirement and snowbird communities. While the average daily rate of $158 sits well below the state average of $434, the high occupancy and lower acquisition costs create a favorable revenue-to-price dynamic that deserves a closer look.

Key Market Statistics

According to Rabbu market data, the Green Valley short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 64
Average Daily Rate (ADR) vs. $434 state avg. $158
Average Occupancy Rate vs. 53% state avg. 73%
RevPAN ADR * Occupancy Rate $116
Average Monthly Revenue Historical 12-month average $1,795
Average Annual Revenue Historical 12-month average $21,544

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Green Valley

Investors are drawn to Green Valley for its favorable occupancy-to-price ratio, seasonal snowbird demand, and relatively low entry costs compared to other Arizona STR markets.

Key investment factors

  • Occupancy rate of 73% significantly outperforms the Arizona state average of 53%
  • Average home values under $400K offer a lower barrier to entry than most Arizona resort markets
  • Strong winter seasonality driven by snowbird and retiree visitors creates reliable peak-season revenue
  • Two-bedroom properties achieve 81% occupancy with $120 RevPAN, signaling robust demand for modestly sized homes
  • Outdoor amenities like pools (64%) and patios (83%) align with the warm-climate guest experience expectations

Expert Market Assessment

"Green Valley earns an "Attractive Opportunity" designation, reflecting a market where solid occupancy and reasonable property prices compensate for a below-average growth trend and some supply-demand softening. Seasonality is the defining feature here — February leads with $3,060 in average monthly revenue while summer months like June dip to around $1,013, creating a nearly 3:1 peak-to-trough spread. Investors who plan for lean summers and capitalize on the robust November-through-March corridor can generate meaningful cash flow, particularly with two-bedroom properties that consistently outperform one-bedrooms on both occupancy and revenue."

— Rabbu Market Analysis Team

Understanding Green Valley's ROI Score: 60/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Green Valley Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Above average 30%
Market Growth Trend Below average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Green Valley's ROI score of 60 out of 100 places it in the "Attractive Opportunity" band, signaling a market where the revenue-to-price ratio (rated average) and above-average occupancy stability create a viable investment case. The below-average ratings on market growth trend and supply/demand balance reflect the rapid influx of new listings (146% YoY growth), which warrants monitoring. Investors should pair this score with thorough due diligence on local HOA restrictions and Pima County regulations to confirm that a specific property can legally and sustainably operate as a short-term rental.

Short-Term Rental Regulations in Green Valley

Understanding local STR regulations is essential before investing in Green Valley. Here's the current regulatory landscape:

Permit Requirements

Operators in Green Valley should be aware that Arizona requires short-term rental hosts to obtain a Transaction Privilege Tax (TPT) license from the state, and Pima County may impose additional registration or permitting requirements. Investors are strongly encouraged to verify current permit obligations with both local county authorities and the Arizona Department of Revenue before listing a property.

Key Restrictions

Common restrictions that may apply include occupancy limits, noise ordinances, parking requirements, and rules around minimum stay durations. Homeowner association (HOA) covenants are especially relevant in Green Valley's many age-restricted and planned communities, where STR activity may be limited or prohibited entirely — always confirm HOA rules before purchasing.

Tax Obligations

Arizona imposes a Transaction Privilege Tax on short-term rentals, and Pima County may levy additional lodging or tourism taxes. Many booking platforms collect and remit these taxes on behalf of hosts, but operators should confirm compliance with both state and county requirements to avoid penalties.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Green Valley can provide current regulatory guidance.

Short-Term Rental Financing for Green Valley

Financing an Airbnb investment in Green Valley requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Green Valley Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Green Valley's seasonal demand pattern — peaking between January and March — is expected to hold steady, with winter months likely generating $2,400–$3,100 in monthly revenue per listing. The 146% year-over-year growth in active listings signals rising investor interest, which could moderate occupancy rates slightly if new supply outpaces demand. Investors entering now should anticipate ADR holding in the $150–$165 range, with annual revenue estimates remaining near $20,000–$22,000 for well-positioned properties, though individual results will depend on property quality and pricing strategy."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Green Valley, AZ

What is the average Airbnb occupancy rate in Green Valley?
The average Airbnb occupancy rate in Green Valley is currently 73%, which is notably higher than the Arizona state average of 53%. Two-bedroom properties perform especially well, reaching 81% occupancy, while one-bedroom listings average around 64%. This strong occupancy reflects consistent demand, particularly during the winter snowbird season.
How much do Airbnb hosts make in Green Valley?
Airbnb hosts in Green Valley earn an average of $1,795 per month and approximately $21,544 per year, based on trailing 12-month booking data. Two-bedroom properties tend to earn more, averaging $1,824 per month ($21,898 annually), while one-bedroom listings bring in about $1,419 per month ($17,038 annually). Revenue is heavily seasonal, with peak earnings in the winter months.
Is Green Valley a good market for Airbnb investment?
Green Valley scores a 60 out of 100 on the Rabbu ROI Score, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and a reasonable revenue-to-price ratio, thanks to home values averaging $392,764. However, below-average market growth and supply/demand balance suggest investors should be strategic about property selection and mindful of the rapid increase in new listings.
What is the average daily rate (ADR) for Airbnb in Green Valley?
The average daily rate for Airbnb listings in Green Valley is $158, which is considerably lower than the $434 Arizona state average. ADR is relatively consistent across property sizes, with one-bedroom units at $145 and two-bedroom units at $148. The lower ADR is offset by strong occupancy, resulting in a competitive RevPAN of $116.
Are short-term rentals legal in Green Valley?
Short-term rentals are generally permitted in Arizona, though operators must comply with state licensing requirements and any applicable county-level regulations in Pima County. Green Valley has many HOA-governed communities that may impose their own restrictions on short-term rentals, so it's essential to review any HOA covenants and confirm local compliance requirements before purchasing or listing a property.
When is peak season for Airbnb in Green Valley?
Peak season in Green Valley runs from approximately November through March, coinciding with the influx of winter visitors and snowbirds seeking warmer weather. February is the highest-earning month at $3,060 in average revenue, followed closely by March ($2,927) and January ($2,473). The slowest months are June through September, with June bottoming out at around $1,013.
How many Airbnbs are there in Green Valley?
There are currently 64 active Airbnb listings in Green Valley. The market is split nearly evenly between one-bedroom properties (28 listings) and two-bedroom properties (26 listings). Year-over-year listing growth has been significant at 146%, indicating rising investor interest in this market.
How is Airbnb revenue calculated in Green Valley?
The annual and monthly revenue figures for Green Valley are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder into a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market
  • Average daily rates, occupancy, and RevPAN metrics based on active listing performance
  • Monthly and annual revenue estimates derived from trailing 12-month booking data
  • Property size breakdowns for supply, pricing, occupancy, and revenue metrics
  • Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making investment decisions.

Next Steps

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