Greenwood, SC Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

60 / 100

Greenwood offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Greenwood Short-Term Rental Market Overview

Greenwood, SC is a compact short-term rental market with just 33 active Airbnb listings and an average annual revenue of $24,135 per property. With an above-average revenue-to-price ratio relative to the state and average home values of $315,360, investors can enter at a comparatively low cost while still capturing meaningful income — particularly from lake-oriented and summer demand. The market's 24% occupancy rate trails the South Carolina state average of 38%, but strong summer months and affordable entry costs help offset that softer utilization.

Key Market Statistics

According to Rabbu market data, the Greenwood short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 33
Average Daily Rate (ADR) vs. $358 state avg. $169
Average Occupancy Rate vs. 38% state avg. 24%
RevPAN ADR * Occupancy Rate $40
Average Monthly Revenue Historical 12-month average $2,011
Average Annual Revenue Historical 12-month average $24,135

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Greenwood

Greenwood's affordable property prices combined with above-average revenue-to-price ratios make it a compelling entry point for investors seeking lake and leisure-driven STR income in South Carolina.

Key investment factors

  • Lake Greenwood access drives nearly half of listings toward waterfront or lake-adjacent appeal
  • Average home values of $315,360 are well below many South Carolina resort markets, lowering the barrier to entry
  • Revenue-to-price ratio rated above average, suggesting stronger yield relative to acquisition cost
  • Summer peak months deliver $2,700–$3,000+ in average monthly revenue, concentrating returns
  • Low listing count of 33 properties means less direct competition for well-positioned units

Expert Market Assessment

"Greenwood represents an attractive but seasonal investment opportunity, best suited for investors comfortable with concentrated summer revenue and quieter winter months. July is the clear peak at $3,019 in average monthly revenue, while February bottoms out at $1,029 — a nearly 3x spread that underscores the importance of pricing strategy and expense management during the off-season. The market's small supply base and above-average revenue-to-price ratio work in investors' favor, though the below-average growth trend and state-lagging occupancy suggest this remains a niche play rather than a high-volume market. Pairing a well-amenitized, lake-proximate property with competitive off-season pricing could help smooth out the cash-flow curve."

— Rabbu Market Analysis Team

Understanding Greenwood's ROI Score: 60/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Greenwood Performance Weight
Revenue-to-Price Ratio Above average 40%
Occupancy Stability Average 30%
Market Growth Trend Below average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Greenwood's ROI Score of 60 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by an above-average revenue-to-price ratio that signals strong yield potential relative to acquisition costs. Occupancy stability and supply/demand balance rate as average, while market growth trends come in below average — reflecting the rapid supply increase that could temper returns if demand doesn't keep pace. Investors should pair this data with on-the-ground regulatory research and a clear strategy for managing seasonal revenue swings to make the most of Greenwood's affordability advantage.

Short-Term Rental Regulations in Greenwood

Understanding local STR regulations is essential before investing in Greenwood. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Greenwood, SC should verify whether a business license, zoning approval, or STR-specific permit is required by the City of Greenwood or Greenwood County before listing a property. South Carolina does not impose a statewide STR registration requirement, but local jurisdictions may have their own rules, so contacting the city planning or business licensing office directly is recommended.

Key Restrictions

Common restrictions that may apply to STRs in markets like Greenwood include occupancy limits tied to property size, noise and nuisance ordinances, parking requirements, and potential HOA covenants that restrict or prohibit short-term rentals. Some areas also impose minimum-stay requirements or cap the number of permits issued, so investors should review both municipal ordinances and any applicable homeowner association rules.

Tax Obligations

South Carolina requires collection of a state accommodations tax and local hospitality taxes on short-term rental income, and platforms like Airbnb often collect and remit the state portion automatically. Investors should confirm with Greenwood County whether additional local taxes apply and whether any manual filing is required beyond what the platform handles.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Greenwood can provide current regulatory guidance.

Short-Term Rental Financing for Greenwood

Financing an Airbnb investment in Greenwood requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Greenwood Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Greenwood's STR market is likely to see modest demand growth as the supply base continues expanding — listing counts grew 188% year-over-year, signaling rising investor interest. Summer months should continue driving the bulk of revenue, with July and August expected to sustain ADRs in the $169–$220+ range depending on property size. Occupancy may remain in the 22–26% range annually given the market's seasonal nature, though operators who price competitively during shoulder months could push that higher. Investors should plan for pronounced off-season softness in January through March, when monthly revenue can dip below $1,100."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Greenwood, SC

What is the average Airbnb occupancy rate in Greenwood?
The average Airbnb occupancy rate in Greenwood, SC is currently 24%, which is below the South Carolina state average of 38%. Occupancy varies significantly by property size — 1-bedroom units lead at 42%, while 2-bedroom, 3-bedroom, and 4-bedroom properties hover around 18–21%. The market's seasonal nature means occupancy concentrates heavily in summer months.
How much do Airbnb hosts make in Greenwood?
Airbnb hosts in Greenwood earn an average of $2,011 per month and approximately $24,135 per year based on trailing 12-month booking data. Earnings vary by property size: 3-bedroom listings top the market at $30,358 annually, followed by 2-bedrooms at $26,069 and 4-bedrooms at $26,650. Smaller 1-bedroom units average about $16,288 per year.
Is Greenwood a good market for Airbnb investment?
Greenwood earns a Rabbu ROI Score of 60 out of 100, placing it in the 'Attractive Opportunity' category. Its above-average revenue-to-price ratio is a strong point for investors, meaning the income potential relative to property acquisition costs compares favorably to many South Carolina markets. However, occupancy stability is only average and market growth trends are below average, so success will depend on choosing the right property type and managing seasonal cash-flow fluctuations effectively.
What is the average daily rate (ADR) for Airbnb in Greenwood?
The average daily rate for Airbnb listings in Greenwood is $169, which is significantly below the South Carolina state average of $358. ADR scales with property size — 1-bedrooms average $93, 2-bedrooms $161, 3-bedrooms $203, and 4-bedrooms command the highest rates at $221. The lower ADR reflects Greenwood's positioning as an affordable, lake-leisure market rather than a premium coastal destination.
Are short-term rentals legal in Greenwood?
Short-term rentals are generally permitted in Greenwood, SC, though operators should verify local licensing and zoning requirements with the City of Greenwood or Greenwood County before listing. South Carolina does not have a statewide STR ban, but individual municipalities may impose their own rules regarding permits, occupancy limits, or minimum stays. Checking with local authorities and any applicable HOA is always a prudent first step.
When is peak season for Airbnb in Greenwood?
Peak season in Greenwood runs from June through September, with July delivering the highest average monthly revenue at $3,019. August ($2,896) and September ($2,744) are also strong months, likely driven by lake activity and warm-weather tourism. The off-season from January through March sees the lowest revenue, with February averaging just $1,029.
How many Airbnbs are there in Greenwood?
Greenwood currently has 33 active Airbnb listings as of April 2026. The supply is relatively evenly distributed: 10 are 3-bedroom properties, 9 are 2-bedrooms, 7 are 1-bedrooms, and 6 are 4-bedrooms. Notably, listing counts grew 188% year-over-year, suggesting increasing investor interest in this small market.
How is Airbnb revenue calculated in Greenwood?
The annual and monthly revenue figures shown for Greenwood are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month draws on its own historical performance data. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market and property size
  • Occupancy rates, average daily rates, and RevPAN trends across property configurations
  • Historical monthly and annual revenue metrics based on trailing 12-month booking performance
  • Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Data aggregated from multiple providers and Rabbu proprietary analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, zoning rules, and HOA restrictions may affect your ability to operate a short-term rental in Greenwood, SC — always verify with local authorities before purchasing. Individual property results will vary based on location, amenities, pricing strategy, and management quality.

Next Steps

Ready to invest in Greenwood's short-term rental market? Take action with these resources:

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