Griffin, GA Airbnb Market Data, Statistics, and Occupancy Rates

Griffin Short-Term Rental Market Overview

Griffin, GA is a small, emerging short-term rental market with just 16 active Airbnb listings and an average annual revenue of $17,702 per property. With an ADR of $149—roughly half the Georgia state average—and occupancy sitting at 22%, the market offers affordable entry points but demands careful deal selection. Year-over-year listing growth of 106% signals rising investor interest, though the limited supply base means a few new listings can dramatically shift competitive dynamics.

Key Market Statistics

According to Rabbu market data, the Griffin short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Griffin

Investors are drawn to Griffin for its low entry costs relative to Georgia peers and a favorable supply/demand balance, though below-average occupancy requires disciplined property selection and pricing.

Expert Market Assessment

"Griffin presents a competitive but cautious opportunity for STR investors. The ROI score of 37 out of 100 reflects average revenue-to-price dynamics paired with below-average occupancy stability—meaning cash flow can be inconsistent month to month. Seasonality plays a significant role: September leads with $2,126 in average revenue while April dips to just $980, creating a nearly 2:1 spread between peak and trough. Investors who can optimize pricing during the stronger fall months and manage costs through slower spring periods will be best positioned to extract value from this market."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Griffin

Average revenue by month in Griffin

Revenue in Griffin shows pronounced seasonality, peaking at $2,126 in September and bottoming out at $980 in April—a spread of more than $1,100. The strongest earning window stretches from July through December, while the first half of the year generally underperforms, which investors should account for in cash-flow planning.

Active Airbnb listings by property size in Griffin

All reportable active listings in Griffin are concentrated in the 3-bedroom category, with 7 listings. This extremely narrow supply mix suggests potential opportunity for investors willing to differentiate with other property sizes, though it also reflects the limited data available in this small market.

Average daily rate (ADR) by property size in Griffin

Three-bedroom properties in Griffin command an average daily rate of $152, closely aligned with the overall market ADR of $149. With only one bedroom category reporting, there's limited ability to compare ADR scaling, but the rate positions Griffin as a budget-friendly option compared to the $299 state average.

Average RevPAN by property size in Griffin

Three-bedroom listings generate a RevPAN of $32, reflecting the combination of a $152 ADR and 21% occupancy. This modest RevPAN underscores that improving occupancy—even by a few percentage points—could meaningfully boost per-night revenue yield for investors in this market.

Average occupancy rates by property size in Griffin

Three-bedroom properties average 21% occupancy, which trails the overall market's 22% and sits well below the 32% Georgia state average. This lower fill rate means investors need to be strategic about pricing and marketing to maintain consistent bookings throughout the year.

Average monthly revenue by property size in Griffin

Three-bedroom listings earn an average of $1,606 per month, slightly above the market-wide average of $1,475. As the only reported property size, these units represent the baseline revenue expectation for investors entering the Griffin market.

Average annual revenue by property size in Griffin

At $19,282 in average annual revenue, 3-bedroom properties outpace the overall market average of $17,702. Against an average home value of $358,544, this yields a gross revenue-to-price ratio of roughly 5.4%, which investors should weigh against operating costs and financing terms.

Most common amenities for Airbnb listings in Griffin

Parking dominates at 94% prevalence, followed by kitchen access (81%) and a cluster of amenities at 69% including backyard, self check-in, and washer. The high penetration of practical, home-like amenities signals that Griffin guests expect comfortable, self-sufficient stays—investors should prioritize these basics while considering differentiators like hot tubs (13%) or pools (6%) to stand out.

Understanding Griffin's ROI Score: 37/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Griffin's ROI Score of 37 out of 100 places it in the Competitive Opportunity band, meaning the market has identifiable upside but requires selective deal sourcing to realize it. The revenue-to-price ratio and market growth trend both rate as average, while a favorable supply/demand balance is offset by below-average occupancy stability—the biggest drag on overall score. Investors should pair this data with thorough local regulatory research and conservative underwriting to determine whether specific properties can outperform market averages.

Short-Term Rental Regulations in Griffin

Understanding local STR regulations is essential before investing in Griffin. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Griffin, Georgia may be required to obtain permits or register their property with local authorities. Investors should verify current requirements directly with the City of Griffin and Spalding County before listing a property.

Key Restrictions

Common STR restrictions in Georgia municipalities can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA covenants may impose additional limitations, so it's important to review any applicable community rules alongside local government regulations.

Tax Obligations

Short-term rental hosts in Georgia are generally subject to state and local occupancy taxes, sales tax, and potentially tourism-related levies. Many booking platforms collect and remit some of these taxes automatically, but hosts should confirm their full tax obligations with a local tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Griffin can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Griffin's STR market is likely to see continued supply growth as investors take advantage of home values averaging around $358,544—well below many Georgia metros. Occupancy may hover in the 20–25% range unless demand drivers strengthen, with September through December remaining the strongest revenue months. ADR could see modest increases of 1–3% as hosts refine pricing strategies, but meaningful improvement in occupancy stability will be the key metric to watch for investors evaluating this market."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Griffin, GA

What is the average Airbnb occupancy rate in Griffin?

The average Airbnb occupancy rate in Griffin is currently 22%, which falls below the Georgia state average of 32%. This lower occupancy rate reflects the market's smaller size and emerging demand profile, so investors should factor in periods of vacancy when projecting cash flow.

How much do Airbnb hosts make in Griffin?

Airbnb hosts in Griffin earn an average of $1,475 per month, which translates to approximately $17,702 annually based on trailing 12-month booking data. Revenue varies significantly by season—September averages $2,126 while April drops to around $980—so annual income depends heavily on how well hosts optimize during peak months.

Is Griffin a good market for Airbnb investment?

Griffin carries a Rabbu ROI Score of 37 out of 100, categorized as a Competitive Opportunity. The market offers affordable entry with average home values around $358,544 and a favorable supply/demand balance, but below-average occupancy stability means returns aren't guaranteed without careful property selection, competitive pricing, and strong operational management.

What is the average daily rate (ADR) for Airbnb in Griffin?

The average daily rate for Airbnb listings in Griffin is $149, which is notably lower than the Georgia state average of $299. This lower ADR reflects the market's positioning as a more affordable destination, and it can work in an investor's favor by keeping acquisition and guest-facing costs manageable.

Are short-term rentals legal in Griffin?

Short-term rentals are generally permitted in Griffin, GA, though operators may need to comply with local permitting, zoning, and tax requirements. Regulations can change, so prospective investors should check directly with the City of Griffin and Spalding County for the most current rules before purchasing or listing a property.

When is peak season for Airbnb in Griffin?

Peak season for Airbnb in Griffin runs from late summer through fall, with September generating the highest average monthly revenue at $2,126. October through December also perform well, ranging from $1,710 to $1,778. The slowest months tend to be February through April, when revenues dip below $1,100.

How many Airbnbs are there in Griffin?

Griffin currently has 16 active Airbnb listings, making it a very small market. Year-over-year listing growth of 106% shows that supply is expanding rapidly, though the low base means the market remains in an early stage of development.

How is Airbnb revenue calculated in Griffin?

The annual and monthly revenue figures for Griffin are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Griffin, GA
• Average daily rates, occupancy rates, and RevPAN metrics tracked over time
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Property size breakdowns for supply, pricing, and performance comparisons
• Data sourced from Rabbu proprietary analytics and Zillow Home Value Index

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions may have shifted since the last update. Local regulations, tax obligations, and permit requirements can change—always verify with local authorities before investing.