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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Grovetown presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Grovetown, GA is a small but growing short-term rental market with just 51 active Airbnb listings and a 130% year-over-year increase in supply — a signal that investor interest is rising quickly. Average annual revenue sits at $33,576 against an average home value of $392,160, producing an above-average revenue-to-price ratio that catches the eye despite a softer 30% occupancy rate. The proximity to Fort Eisenhower (formerly Fort Gordon) and the broader Augusta metro area provides a built-in demand base, though investors will need to be strategic about property type and pricing to stand out in an increasingly competitive field.
According to Rabbu market data, the Grovetown short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 51 |
| Average Daily Rate (ADR) | vs. $299 state avg. | $241 |
| Average Occupancy Rate | vs. 32% state avg. | 30% |
| RevPAN | ADR * Occupancy Rate | $72 |
| Average Monthly Revenue | Historical 12-month average | $2,798 |
| Average Annual Revenue | Historical 12-month average | $33,576 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Grovetown's above-average revenue-to-price ratio and proximity to a major military installation make it an appealing entry point for investors willing to navigate a competitive and still-maturing STR market.
Key investment factors
"Grovetown presents a competitive opportunity that rewards careful deal selection over broad-market bets. The revenue-to-price ratio is encouraging, but below-average occupancy stability (30% vs. the 32% state average) and explosive supply growth mean margins can thin quickly for poorly positioned properties. Seasonality is extreme here — April alone generates roughly $13,760 in average revenue, nearly ten times the weakest months like June ($1,248) and October ($1,253), so investors need to plan cash flow around a pronounced spring peak and relatively flat performance the rest of the year. Larger properties with 4–5 bedrooms show meaningfully stronger RevPAN and revenue, suggesting the best opportunities lie in family-sized homes rather than small units."
— Rabbu Market Analysis Team
Grovetown's revenue profile is dominated by a massive April spike to $13,760 — more than seven times the market's typical monthly average — with March ($3,675) serving as a secondary peak. The remaining months cluster tightly between $1,248 (June) and $2,256 (January), indicating that annual performance hinges heavily on capitalizing during the spring surge.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,256 |
| February |
|
$1,833 |
| March |
|
$3,675 |
| April |
|
$13,760 |
| May |
|
$1,514 |
| June |
|
$1,248 |
| July |
|
$1,802 |
| August |
|
$1,556 |
| September |
|
$1,739 |
| October |
|
$1,253 |
| November |
|
$1,322 |
| December |
|
$1,612 |
Supply is concentrated in 1-bedroom and 3-bedroom properties with 15 listings each, while 2-bedroom and 5-bedroom units each have only 6 listings. The relatively thin supply of 5-bedroom homes paired with their strong revenue metrics may signal an underserved niche worth exploring.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
15 |
| 2 bedrooms |
|
6 |
| 3 bedrooms |
|
15 |
| 4 bedrooms |
|
8 |
| 5 bedrooms |
|
6 |
ADR climbs dramatically with size: 1-bedroom listings average just $95 per night, while 4-bedroom homes command $482 and 5-bedroom properties reach $467. The jump from 3 bedrooms ($196) to 4 bedrooms ($482) represents the steepest premium, suggesting that larger group-oriented properties capture significantly more pricing power in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$95 |
| 2 bedrooms |
|
$196 |
| 3 bedrooms |
|
$196 |
| 4 bedrooms |
|
$482 |
| 5 bedrooms |
|
$467 |
Five-bedroom properties lead RevPAN at $197, nearly six times the $33 generated by 1-bedroom units, while 4-bedroom homes follow at $134. This gap underscores that larger properties in Grovetown not only charge more but also convert their pricing advantage into meaningfully higher revenue per available night.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$33 |
| 2 bedrooms |
|
$49 |
| 3 bedrooms |
|
$45 |
| 4 bedrooms |
|
$134 |
| 5 bedrooms |
|
$197 |
Five-bedroom homes post the highest occupancy at 42%, followed by 1-bedroom units at 35%, while 3-bedroom listings lag at just 23%. The stronger occupancy for both the largest and smallest property types suggests demand is bifurcated between budget-conscious solo travelers and groups seeking spacious accommodations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
35% |
| 2 bedrooms |
|
26% |
| 3 bedrooms |
|
23% |
| 4 bedrooms |
|
28% |
| 5 bedrooms |
|
42% |
Monthly revenue ranges from $1,404 for 1-bedroom units to $4,681 for 5-bedroom homes, with a notable jump occurring between 2-bedroom ($1,480) and 3-bedroom ($3,159) properties. Investors targeting the 4–5 bedroom range can expect roughly 2.5 to 3.3 times the monthly income of smaller units.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,404 |
| 2 bedrooms |
|
$1,480 |
| 3 bedrooms |
|
$3,159 |
| 4 bedrooms |
|
$3,715 |
| 5 bedrooms |
|
$4,681 |
Five-bedroom properties deliver the strongest annual revenue at $56,175, while 4-bedroom homes earn $44,584 — both well above the market average of $33,576. By contrast, 1-bedroom and 2-bedroom listings generate under $18,000 annually, making larger properties the clearest path to meaningful cash flow in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$16,856 |
| 2 bedrooms |
|
$17,769 |
| 3 bedrooms |
|
$37,914 |
| 4 bedrooms |
|
$44,584 |
| 5 bedrooms |
|
$56,175 |
Kitchen (98%), parking (94%), and washer (88%) are near-universal, reflecting Grovetown's appeal to families and extended-stay guests who expect home-like conveniences. Outdoor features like patios (63%) and backyards (61%) are common differentiators, while a workspace (61%) signals demand from remote workers or military-connected professionals — a pool remains relatively rare at 14% and could serve as a competitive edge.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
98% |
| Parking |
|
94% |
| Washer |
|
88% |
| Self Check-in |
|
86% |
| Dryer |
|
82% |
| Patio or Balcony |
|
63% |
| Backyard |
|
61% |
| Workspace |
|
61% |
| Outdoor Furniture |
|
53% |
| Pets |
|
41% |
| BBQ Grill |
|
37% |
| Pool |
|
14% |
| EV Charger |
|
6% |
| Gym |
|
2% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Grovetown Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Grovetown's ROI score of 46 out of 100 places it in the Competitive Opportunity band — the revenue-to-price ratio rates above average, which is the strongest single factor, but below-average occupancy stability pulls the overall score down. Market growth trend and supply/demand balance both register as average, reflecting a market that's expanding on both the supply and demand sides without a clear edge to either. Investors should pair this data with thorough local regulatory research and focus on larger property configurations where the revenue fundamentals are significantly stronger.
Understanding local STR regulations is essential before investing in Grovetown. Here's the current regulatory landscape:
Grovetown, Georgia may require short-term rental operators to obtain a business license or STR-specific permit before listing a property. Investors should verify current requirements directly with the City of Grovetown and Columbia County, as local ordinances can change and enforcement practices vary.
Common restrictions in Georgia communities like Grovetown can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA covenants are particularly important to review in newer subdivisions, as many communities in the Augusta metro area actively restrict or prohibit short-term rentals.
Short-term rental hosts in Georgia are typically subject to state sales tax and local hotel-motel excise taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but operators should confirm their full obligations with both the Georgia Department of Revenue and Columbia County.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Grovetown can provide current regulatory guidance.
Financing an Airbnb investment in Grovetown requires lenders who understand STR income. Rabbu partner lenders offer:
"With supply more than doubling year over year, Grovetown's STR landscape is shifting rapidly, and new entrants should expect occupancy pressure in the near term — likely hovering around 28–32% market-wide over the next 12–18 months. April's dramatic revenue spike suggests a powerful seasonal catalyst (likely tied to Augusta-area events), and savvy operators who optimize pricing around that window could capture outsized returns. ADR may edge up modestly by 2–4% as larger, higher-end properties continue to enter the market, but overall revenue growth will depend on whether demand keeps pace with new listings. Investors entering now should plan conservatively and budget for slower months outside of spring."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, HOA restrictions, and tax obligations may change; always verify with local authorities before purchasing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.
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