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Rabbu ROI Score
Gulfport offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Gulfport, MS presents an attractive short-term rental opportunity anchored by an above-average revenue-to-price ratio and a Gulf Coast location that draws seasonal beach travelers. With 316 active Airbnb listings, an average daily rate of $192 (well below the $318 state average), and average annual revenue of $26,922 against home values around $303,809, the numbers point to a market where entry costs are modest relative to earning potential. Occupancy sits at 32% — slightly above the 29% Mississippi state average — suggesting steady but not saturated demand that leaves room for well-operated properties to outperform.
According to Rabbu market data, the Gulfport short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 316 |
| Average Daily Rate (ADR) | vs. $318 state avg. | $192 |
| Average Occupancy Rate | vs. 29% state avg. | 32% |
| RevPAN | ADR * Occupancy Rate | $62 |
| Average Monthly Revenue | Historical 12-month average | $2,243 |
| Average Annual Revenue | Historical 12-month average | $26,922 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Gulfport's combination of affordable property prices, above-average revenue-to-price ratios, and Gulf Coast tourism demand makes it an appealing market for STR investors seeking strong yield potential without top-tier entry costs.
Key investment factors
"Gulfport represents a solid mid-tier opportunity for STR investors, particularly those targeting the Gulf Coast leisure segment. Seasonality is pronounced — July revenue ($4,375) runs more than triple the January low ($1,168) — so cash flow planning needs to account for quieter winter months. The above-average revenue-to-price ratio is the market's standout metric, making it especially relevant for investors prioritizing yield over absolute revenue. With supply growing rapidly, the window for early-mover advantage is narrowing, but the market's fundamentals remain healthy overall."
— Rabbu Market Analysis Team
Gulfport's revenue peaks sharply in July at $4,375 and bottoms out in January at $1,168 — a nearly 4x spread that underscores the market's strong summer seasonality. March ($3,185) provides a secondary bump, likely from spring break traffic, while November through January represents the softest stretch for operators.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,168 |
| February |
|
$1,720 |
| March |
|
$3,185 |
| April |
|
$2,298 |
| May |
|
$2,249 |
| June |
|
$3,557 |
| July |
|
$4,375 |
| August |
|
$2,340 |
| September |
|
$1,575 |
| October |
|
$1,904 |
| November |
|
$1,326 |
| December |
|
$1,219 |
Three-bedroom properties dominate Gulfport's supply with 127 listings (40% of the market), followed by 2-bedrooms at 74. The 5-bedroom (14 listings) and 6+ bedroom (7 listings) segments are notably underrepresented, which could signal less competition and a differentiation opportunity for investors targeting larger group travel.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
39 |
| 2 bedrooms |
|
74 |
| 3 bedrooms |
|
127 |
| 4 bedrooms |
|
51 |
| 5 bedrooms |
|
14 |
| 6+ bedrooms |
|
7 |
ADR climbs steeply with property size in Gulfport, from $114 for 1-bedrooms to $640 for 6+ bedroom properties — a premium of more than 5x. The jump from 4-bedrooms ($251) to 5-bedrooms ($341) is particularly notable, suggesting that larger homes command outsized nightly rates relative to the incremental bedroom count.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$114 |
| 2 bedrooms |
|
$138 |
| 3 bedrooms |
|
$181 |
| 4 bedrooms |
|
$251 |
| 5 bedrooms |
|
$341 |
| 6+ bedrooms |
|
$640 |
RevPAN increases steadily with size, from $37 for 1-bedrooms up to $159 for 6+ bedroom properties. Five-bedroom listings deliver $94 in RevPAN — a strong showing that, combined with their limited supply, positions them as one of the more efficient configurations in the market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$37 |
| 2 bedrooms |
|
$54 |
| 3 bedrooms |
|
$58 |
| 4 bedrooms |
|
$64 |
| 5 bedrooms |
|
$94 |
| 6+ bedrooms |
|
$159 |
Two-bedroom listings lead occupancy at 40%, well above the market average and roughly 15 percentage points ahead of 4-bedroom and 6+ bedroom units (26% and 25% respectively). This suggests smaller properties fill more consistently, which may appeal to investors prioritizing steady cash flow over higher per-booking revenue.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
32% |
| 2 bedrooms |
|
40% |
| 3 bedrooms |
|
32% |
| 4 bedrooms |
|
26% |
| 5 bedrooms |
|
28% |
| 6+ bedrooms |
|
25% |
Monthly revenue ranges from $1,273 for 1-bedroom units to $8,119 for 6+ bedroom properties, with 4-bedrooms ($3,559) and 5-bedrooms ($4,674) occupying a productive middle ground. The gap between 3-bedroom ($2,260) and 4-bedroom revenue is over $1,300 per month, making the step up to four bedrooms a meaningful inflection point for earning potential.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,273 |
| 2 bedrooms |
|
$1,772 |
| 3 bedrooms |
|
$2,260 |
| 4 bedrooms |
|
$3,559 |
| 5 bedrooms |
|
$4,674 |
| 6+ bedrooms |
|
$8,119 |
Annual revenue scales significantly with size: 3-bedroom properties generate roughly $27,128, while 5-bedrooms nearly double that at $56,097, and 6+ bedroom homes reach $97,432. For investors evaluating return potential against acquisition cost, the 4-bedroom tier ($42,713 annually) likely offers a compelling balance of revenue and more moderate purchase prices compared to the largest configurations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$15,277 |
| 2 bedrooms |
|
$21,274 |
| 3 bedrooms |
|
$27,128 |
| 4 bedrooms |
|
$42,713 |
| 5 bedrooms |
|
$56,097 |
| 6+ bedrooms |
|
$97,432 |
Kitchens (98%) and parking (98%) are near-universal across Gulfport listings, with washer/dryer and self check-in also above 90% — making these table-stakes amenities that guests expect. Differentiators include beach access (32%), pools (29%), and waterfront locations (17%), which represent potential competitive advantages for listings that can offer them in this Gulf Coast market.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
98% |
| Parking |
|
98% |
| Washer |
|
95% |
| Dryer |
|
92% |
| Self Check-in |
|
91% |
| Patio or Balcony |
|
73% |
| Outdoor Furniture |
|
67% |
| Backyard |
|
66% |
| BBQ Grill |
|
65% |
| Workspace |
|
60% |
| Pets |
|
43% |
| Beach Access |
|
32% |
| Pool |
|
29% |
| Waterfront |
|
17% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Gulfport Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Gulfport's ROI Score of 69 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio that reflects strong earning potential relative to the market's modest home values. Occupancy stability, market growth, and supply/demand balance all score at average levels, indicating a healthy but not exceptional foundation — the rapid 117% year-over-year supply growth warrants monitoring. Investors should pair these metrics with local regulatory research and on-the-ground due diligence to confirm the opportunity aligns with their return targets.
Understanding local STR regulations is essential before investing in Gulfport. Here's the current regulatory landscape:
Short-term rental operators in Gulfport, Mississippi may be required to obtain a business license or STR permit before listing a property. Investors should verify current requirements directly with the City of Gulfport and the State of Mississippi, as rules can change.
Common STR restrictions in Gulf Coast markets include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. HOA covenants may add further limitations, so it's important to review any applicable community guidelines before purchasing an investment property.
Mississippi imposes sales tax on short-term accommodations, and local jurisdictions may layer on additional tourism or occupancy taxes. Many booking platforms collect and remit these taxes automatically, but hosts should confirm their obligations with the Mississippi Department of Revenue to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Gulfport can provide current regulatory guidance.
Financing an Airbnb investment in Gulfport requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Gulfport's STR market is expected to follow its established seasonal pattern, with revenue peaking in June and July and softer months from November through January. Listing supply has grown significantly (117% year-over-year), so occupancy rates may face mild downward pressure unless demand keeps pace. ADR could see modest gains in the 1–3% range as the market absorbs new inventory, particularly for larger properties that already command premium rates. Investors should monitor the supply-demand balance closely, as the current growth trend will be the key variable in near-term performance."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; always verify current rules with municipal and state authorities before investing. Individual property results will vary based on location, quality, pricing strategy, and management approach.
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