Harker Heights, TX Airbnb Market Data, Statistics, and Occupancy Rates

Harker Heights Short-Term Rental Market Overview

Harker Heights, TX is a compact short-term rental market with just 20 active Airbnb listings and an average annual revenue of $10,097 per property. With an ADR of $110—well below the $276 Texas state average—and occupancy sitting at 27% versus 33% statewide, the market offers affordable entry but requires careful underwriting. Proximity to Fort Cavazos (formerly Fort Hood) likely anchors a portion of local demand, making this a niche opportunity rather than a mainstream STR play.

Key Market Statistics

According to Rabbu market data, the Harker Heights short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026.

Why Investors Consider Harker Heights

Harker Heights appeals to investors seeking low-competition entry into a military-adjacent Texas market where property acquisition costs are modest and supply remains thin.

Expert Market Assessment

"Harker Heights presents a limited but potentially viable opportunity for investors comfortable with modest revenue ceilings and lean margins. The market's seasonal pattern shows a meaningful gap between winter lows (around $571 in January) and fall highs ($980 in November), creating roughly a 72% swing that requires active pricing management. Three-bedroom properties clearly outperform one-bedrooms across every metric, suggesting that family-sized homes targeting military relocations and group travel offer the most practical path to positive cash flow. Given the small supply base and below-average occupancy, this market rewards operational efficiency over volume."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Harker Heights

Average revenue by month in Harker Heights

Revenue in Harker Heights peaks in November at $980 and July at $973, while January ($571) and February ($583) mark the softest months—a spread of roughly $400 that reflects moderate seasonality. The May-through-November stretch delivers consistently above-average returns, giving hosts a long window of stronger performance.

Active Airbnb listings by property size in Harker Heights

The market's 20 listings are concentrated in just two size categories: 1-bedroom (8 listings) and 3-bedroom (6 listings), with the remaining units in other configurations. The absence of 2-bedroom and 4+ bedroom inventory could signal a gap that new investors might exploit.

Average daily rate (ADR) by property size in Harker Heights

ADR jumps sharply from $46 for 1-bedroom units to $124 for 3-bedroom properties, a 170% premium that reflects the value guests place on additional space. Three-bedroom homes offer the stronger pricing power, making them the more compelling investment from a rate perspective.

Average RevPAN by property size in Harker Heights

Three-bedroom listings generate $33 in RevPAN compared to just $9 for 1-bedroom units, a gap that underscores how the larger properties' higher ADR more than compensates for their still-modest occupancy. For investors focused on revenue efficiency, 3-bedroom homes clearly lead in this market.

Average occupancy rates by property size in Harker Heights

Occupancy stands at 27% for 3-bedroom properties and 20% for 1-bedroom listings, both below the Texas state average. The higher occupancy for larger units suggests that guests visiting Harker Heights tend to travel in groups or families, favoring more spacious accommodations.

Average monthly revenue by property size in Harker Heights

Three-bedroom properties earn an average of $1,012 per month—more than double the $443 that 1-bedroom units generate. This sizable gap makes the case for prioritizing larger properties when entering the Harker Heights market.

Average annual revenue by property size in Harker Heights

At $12,148 per year, 3-bedroom homes deliver roughly 2.3 times the annual revenue of 1-bedroom units ($5,318). While neither figure is high by Texas standards, the 3-bedroom tier represents the most viable path to meaningful STR income in this market.

Most common amenities for Airbnb listings in Harker Heights

Parking (100%), kitchen (95%), and self check-in (85%) are near-universal in Harker Heights listings, signaling that guests expect a home-like, self-sufficient experience. Workspace availability at 65% suggests some demand from remote workers or extended-stay military personnel, while only 15% of listings offer a pool—a potential differentiator for new entrants.

Short-Term Rental Regulations in Harker Heights

Understanding local STR regulations is essential before investing in Harker Heights. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Harker Heights, TX may need to obtain a permit or register their property with the city before listing it. Investors should verify current requirements directly with the City of Harker Heights and Bell County, as regulations can change.

Key Restrictions

Common restrictions that may apply to STRs in this area include occupancy limits, parking requirements, noise ordinances, and potential HOA rules that could limit or prohibit short-term rentals. Some Texas municipalities also impose minimum stay requirements or cap the number of permitted STR properties, so reviewing local ordinances before purchasing is essential.

Tax Obligations

Texas requires collection of state and local hotel occupancy taxes on short-term rentals, and Bell County may impose additional lodging taxes. Major booking platforms typically collect and remit state-level taxes on behalf of hosts, but investors should confirm local tax obligations are also being met.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Harker Heights can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Harker Heights is expected to remain a low-volume market where revenue outcomes hinge on military-related travel and seasonal upticks during summer and the November holiday period. ADR could hold steady or edge up modestly in the 1–3% range given limited supply, though occupancy may continue to trail statewide averages unless demand drivers strengthen. Investors should anticipate monthly revenue fluctuating between roughly $570 and $980, with the strongest performance likely concentrated from May through November. This market favors operators who can maintain lean expenses and attract extended-stay guests."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Harker Heights, TX

What is the average Airbnb occupancy rate in Harker Heights?

The average occupancy rate for Airbnb listings in Harker Heights is currently 27%, which trails the Texas state average of 33%. Occupancy varies by property size, with 3-bedroom properties achieving around 27% and 1-bedroom units averaging closer to 20%. Hosts who optimize pricing, maintain strong reviews, and target extended-stay guests may outperform these market-level averages.

How much do Airbnb hosts make in Harker Heights?

Based on trailing 12-month booking data, the average Airbnb host in Harker Heights earns approximately $841 per month, or about $10,097 annually. Revenue varies significantly by property size—3-bedroom homes average around $1,012 per month ($12,148 per year), while 1-bedroom units bring in roughly $443 per month ($5,318 annually). Individual results depend on factors like property quality, pricing strategy, and guest experience.

Is Harker Heights a good market for Airbnb investment?

Harker Heights is a niche market best suited for investors looking for low-competition entry points with affordable acquisition costs. With only 20 active listings and an ADR of $110, the revenue ceiling is modest compared to larger Texas markets. However, the small supply base means there's room for a well-managed property to capture market share, particularly 3-bedroom homes that perform meaningfully better across all metrics. Investors should weigh the lower revenue potential against the lower property prices typical of the area.

What is the average daily rate (ADR) for Airbnb in Harker Heights?

The current average daily rate across all active Airbnb listings in Harker Heights is $110, which is substantially below the Texas state average of $276. ADR scales with property size: 1-bedroom listings average $46 per night, while 3-bedroom properties command approximately $124 per night. The lower price point can attract budget-conscious travelers and longer-stay guests.

Are short-term rentals legal in Harker Heights?

Short-term rentals are generally permitted in Harker Heights, TX, though operators may need to comply with local permitting, zoning, and tax requirements. Regulations can vary and change over time, so prospective investors should check directly with the City of Harker Heights and Bell County for the most current rules before purchasing or listing a property.

When is peak season for Airbnb in Harker Heights?

Peak revenue months in Harker Heights are November ($980 average), July ($973), and June ($956), with solid performance continuing through May, August, and October. The slowest months are January and February, when average revenue dips to around $571–$583. This pattern suggests a relatively broad warm-season peak with a secondary bump around the November holidays.

How many Airbnbs are there in Harker Heights?

As of April 2026, there are 20 active Airbnb listings in Harker Heights. The market is split between 1-bedroom properties (8 listings) and 3-bedroom properties (6 listings), with the remaining listings falling into other configurations. The small total supply means new entrants can have a noticeable impact on the competitive landscape.

How is Airbnb revenue calculated in Harker Heights?

The annual and monthly revenue figures shown for Harker Heights are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll up the results to a market-level historical average. Because each month uses its own historical data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Harker Heights market
• Average daily rate, occupancy, and RevPAN metrics based on current active listings
• Monthly and annual revenue figures derived from trailing 12-month booking performance
• Property size breakdowns for supply, rates, occupancy, and revenue
• Amenity prevalence data across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be verified independently before investing.