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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Harkers Island presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Harkers Island is a small, seasonal coastal market on North Carolina's Crystal Coast with just 28 active Airbnb listings. The market's average annual revenue of $29,347 and average daily rate of $204 sit below the state average of $262, but the intimate supply and waterfront appeal create a niche opportunity for investors willing to navigate pronounced seasonality. With average home values around $744,558 and a 15% occupancy rate, the revenue-to-price ratio demands careful deal sourcing to achieve healthy returns.
According to Rabbu market data, the Harkers Island short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 28 |
| Average Daily Rate (ADR) | vs. $262 state avg. | $204 |
| Average Occupancy Rate | vs. 34% state avg. | 15% |
| RevPAN | ADR * Occupancy Rate | $29 |
| Average Monthly Revenue | Historical 12-month average | $2,445 |
| Average Annual Revenue | Historical 12-month average | $29,347 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors consider Harkers Island for its proximity to Cape Lookout National Seashore and the low listing count that limits direct competition, though the seasonal revenue profile and elevated home prices require disciplined underwriting.
Key investment factors
"Harkers Island presents a competitive but selective opportunity. The ROI score of 49 out of 100 reflects a below-average revenue-to-price ratio and modest growth trajectory, tempered by average occupancy stability and supply-demand balance. Revenue is heavily concentrated from May through August, with July alone generating more than six times what January produces — making cash-flow management essential during the quieter winter months. Investors who can acquire property below the $744K average or who optimize for peak-season bookings are best positioned to make this market work."
— Rabbu Market Analysis Team
Harkers Island shows extreme seasonality, with July revenue peaking at $4,849 — more than six times the January low of $786. The prime earning window spans June through August, accounting for the lion's share of annual income, while December through February collectively average under $1,000 per month.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$786 |
| February |
|
$823 |
| March |
|
$1,710 |
| April |
|
$2,222 |
| May |
|
$2,976 |
| June |
|
$4,174 |
| July |
|
$4,849 |
| August |
|
$4,073 |
| September |
|
$2,281 |
| October |
|
$2,630 |
| November |
|
$1,655 |
| December |
|
$1,163 |
Supply is tightly concentrated in two sizes: 9 two-bedroom and 11 three-bedroom listings make up the entire tracked inventory of 28. The absence of one-bedroom, four-bedroom, or larger properties could signal an opportunity for investors willing to offer a differentiated product in an underserved size category.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
9 |
| 3 bedrooms |
|
11 |
ADR scales modestly from $172 for two-bedroom properties to $179 for three-bedroom units, a gap of just $7 per night. The narrow premium suggests that guests in this market aren't paying dramatically more for an extra bedroom, so investors should weigh the additional acquisition and maintenance costs carefully.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$172 |
| 3 bedrooms |
|
$179 |
Two-bedroom listings deliver a significantly stronger RevPAN of $34 compared to just $15 for three-bedroom properties, driven by their higher occupancy rates. This gap suggests that smaller units are more efficiently monetized on a per-available-night basis in Harkers Island.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$34 |
| 3 bedrooms |
|
$15 |
Two-bedroom properties achieve 20% occupancy — more than double the 8% rate for three-bedroom units. For cash-flow-focused investors, the smaller configuration offers meaningfully more consistent booking activity, though both sizes remain well below the state average of 34%.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
20% |
| 3 bedrooms |
|
8% |
Three-bedroom properties edge ahead on monthly revenue at $2,394 versus $1,992 for two-bedroom listings, despite their lower occupancy. The higher nightly rate and larger booking value per stay help three-bedroom units generate roughly 20% more gross monthly income.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$1,992 |
| 3 bedrooms |
|
$2,394 |
Three-bedroom listings bring in approximately $28,730 annually compared to $23,913 for two-bedroom properties, a difference of about $4,800 per year. However, when weighed against likely higher purchase prices and the significantly lower occupancy of three-bedroom units, the two-bedroom configuration may offer a more compelling risk-adjusted return.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$23,913 |
| 3 bedrooms |
|
$28,730 |
Kitchens are universal (100%), and laundry facilities (93% washer, 89% dryer) along with parking (89%) are near-standard — signaling that guests expect a full home experience. Outdoor amenities like BBQ grills (79%), patios (68%), and backyards (64%) are highly prevalent, reflecting the coastal vacation character of the market and setting a high baseline for competitive listings.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Washer |
|
93% |
| Dryer |
|
89% |
| Parking |
|
89% |
| Self Check-in |
|
82% |
| BBQ Grill |
|
79% |
| Patio or Balcony |
|
68% |
| Backyard |
|
64% |
| Outdoor Furniture |
|
57% |
| Pets |
|
54% |
| Workspace |
|
39% |
| Waterfront |
|
25% |
| Beach Access |
|
14% |
| Lake Access |
|
4% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Harkers Island Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Average | 15% |
Harkers Island's ROI score of 49 out of 100 places it in the 'Competitive Opportunity' band, where investor interest is strong but profitability requires more selective deal sourcing. The below-average revenue-to-price ratio — driven by home values near $745K against annual revenue around $29K — is the primary drag, while occupancy stability and supply-demand balance score at average levels. Pairing this data with local regulatory research and a focus on peak-season optimization will be critical for investors targeting this niche coastal market.
Understanding local STR regulations is essential before investing in Harkers Island. Here's the current regulatory landscape:
Operators in Harkers Island, North Carolina should verify whether Carteret County or the state requires a short-term rental permit or registration before listing a property. Local zoning rules may apply, so checking directly with county planning offices is strongly recommended.
Common restrictions in coastal North Carolina communities can include occupancy limits based on bedroom count, noise and parking requirements, and minimum-stay mandates during certain seasons. HOA covenants are particularly relevant on island and waterfront properties and may impose additional limitations or outright prohibitions on short-term rentals.
North Carolina requires collection of state and local occupancy taxes on short-term rentals, and Carteret County may levy an additional room occupancy tax. Major platforms like Airbnb often collect and remit these taxes on behalf of hosts, but investors should confirm compliance with the North Carolina Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Harkers Island can provide current regulatory guidance.
Financing an Airbnb investment in Harkers Island requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Harkers Island's sharp summer seasonality — with July revenue peaking near $4,849 per listing — is likely to persist, keeping annual occupancy in the 15–20% range. The 215% year-over-year growth in active listings signals rising investor interest, which could compress margins if supply outpaces demand. ADR may see modest increases of 1–3% during peak months as the market matures, but off-season performance from November through February will likely remain soft unless operators adopt aggressive pricing or minimum-stay strategies to attract shoulder-season guests."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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