Harrison, NJ Airbnb Market Data, Statistics, and Occupancy Rates

Harrison Short-Term Rental Market Overview

Harrison, NJ is a compact short-term rental market with just 22 active Airbnb listings, an average daily rate of $168, and annual revenue averaging $29,958 per property. Occupancy sits at 27%, noticeably below the 34% New Jersey state average, suggesting the market is still maturing and may suit investors willing to operate in a less saturated environment. Its proximity to Newark and the broader New York metro area could provide a steady, if modest, base of demand from travelers seeking more affordable accommodations outside Manhattan.

Key Market Statistics

According to Rabbu market data, the Harrison short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026.

Why Investors Consider Harrison

Investors are drawn to Harrison for its low competition, affordable entry point relative to the broader New Jersey and New York metro markets, and potential upside as the neighborhood continues to develop.

Expert Market Assessment

"Harrison presents a limited but potentially undervalued STR opportunity for investors comfortable with a smaller, developing market. Revenue peaks in September and October (averaging $3,200–$3,274) while January and February dip to around $1,100–$1,200, creating meaningful seasonality that requires careful cash-flow planning. The low listing count means competition is thin, but it also reflects modest overall demand—occupancy at 27% indicates that only the best-positioned and best-priced properties are likely to perform consistently. Investors who focus on well-appointed two-bedroom units and price competitively stand the best chance of outperforming the market average."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Harrison

Average revenue by month in Harrison

Harrison shows pronounced seasonality, with October ($3,274) and September ($3,200) delivering the strongest revenue and January ($1,195) and February ($1,097) marking the slowest months—a nearly 3x swing. The summer months from May through August are consistently solid, averaging $2,970–$3,086, making the May-to-October stretch the primary earning window.

Active Airbnb listings by property size in Harrison

Supply is concentrated in one-bedroom (7 listings) and two-bedroom (9 listings) units, with no larger properties currently active in the market. This narrow size distribution suggests an opportunity gap for investors considering studio or three-plus-bedroom configurations, though demand for larger units would need to be validated.

Average daily rate (ADR) by property size in Harrison

Two-bedroom units command $165 per night compared to $120 for one-bedrooms, a 38% premium that reflects the added value of extra space. Given that acquisition costs for two-bedrooms in Harrison are likely not 38% higher, the larger configuration appears to offer a more attractive rate-to-cost ratio.

Average RevPAN by property size in Harrison

Revenue per available night diverges sharply by size: two-bedrooms generate $43 in RevPAN versus just $18 for one-bedrooms, a gap driven by both higher nightly rates and significantly better occupancy. This more than 2x difference makes two-bedroom units the clear revenue leader on a per-night basis.

Average occupancy rates by property size in Harrison

Two-bedroom properties maintain a 26% occupancy rate, while one-bedrooms lag considerably at 15%. Both figures fall below the state average of 34%, but the occupancy gap reinforces that guests in Harrison overwhelmingly prefer the extra space a second bedroom provides.

Average monthly revenue by property size in Harrison

Two-bedroom listings earn an average of $2,719 per month, roughly 51% more than the $1,796 monthly average for one-bedroom units. For investors weighing property size, the incremental revenue from a second bedroom is substantial and likely justifies any additional acquisition or furnishing costs.

Average annual revenue by property size in Harrison

On an annual basis, two-bedroom properties generate approximately $32,628 compared to $21,563 for one-bedrooms—an $11,000 difference that could meaningfully impact cash-on-cash returns. Investors targeting Harrison should prioritize two-bedroom units as the configuration with the strongest historical revenue performance.

Most common amenities for Airbnb listings in Harrison

Kitchens (96%) and parking (82%) dominate the amenity landscape in Harrison, signaling that guests expect self-catering capability and a place for their vehicle—likely reflecting the market's appeal to practical, cost-conscious travelers. Workspace availability at 68% further suggests a notable share of business or remote-work stays, making a dedicated work area a worthwhile investment for new hosts.

Short-Term Rental Regulations in Harrison

Understanding local STR regulations is essential before investing in Harrison. Here's the current regulatory landscape:

Permit Requirements

Operators in Harrison, New Jersey should verify whether a short-term rental permit or registration is required by the Town of Harrison and Hudson County before listing. New Jersey municipalities have increasing latitude to regulate STRs, so confirming local requirements with the town clerk or zoning office is an essential first step.

Key Restrictions

Common restrictions in New Jersey municipalities may include limits on maximum occupancy per unit, minimum stay requirements, noise ordinances, and parking provisions. HOA or condo association rules may also apply—particularly relevant in Harrison's newer residential developments—and could restrict or prohibit short-term rentals entirely.

Tax Obligations

Short-term rental hosts in New Jersey are generally subject to the state's Sales and Use Tax as well as local occupancy or tourism taxes. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full obligations with a tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Harrison can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Harrison's STR market is likely to see incremental improvements as the area's ongoing development and transit connectivity continue to draw visitors. Monthly revenue data shows a clear seasonal pattern peaking in September and October, so investors should anticipate softer cash flow from January through March and plan accordingly. ADR may edge up modestly—perhaps 1–3%—if supply remains constrained at current levels, though occupancy gains will depend heavily on local demand drivers and listing quality."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Harrison, NJ

What is the average Airbnb occupancy rate in Harrison?

The average Airbnb occupancy rate in Harrison is currently 27%, which falls below the New Jersey state average of 34%. Occupancy varies by property size: two-bedroom listings average 26%, while one-bedroom listings come in at around 15%. Higher-quality listings with strong pricing strategies can typically outperform these averages.

How much do Airbnb hosts make in Harrison?

Airbnb hosts in Harrison earn an average of $2,496 per month, which works out to roughly $29,958 annually based on trailing 12-month data. Two-bedroom properties tend to perform better, averaging $2,719 monthly ($32,628 per year), while one-bedroom units average $1,796 monthly ($21,563 annually). Individual results depend on factors like listing quality, amenities, and pricing approach.

Is Harrison a good market for Airbnb investment?

Harrison is a small, early-stage STR market with just 22 active listings and a $168 average daily rate. The low competition is appealing, but occupancy at 27% suggests demand is still building. Investors who secure well-located two-bedroom properties and cater to metro-area visitors may find reasonable returns, though this market works best for those with realistic revenue expectations and a longer investment horizon.

What is the average daily rate (ADR) for Airbnb in Harrison?

The average daily rate for Airbnb listings in Harrison is $168, which is significantly lower than the $430 New Jersey state average. One-bedroom units average $120 per night while two-bedroom units command $165 per night. This pricing positions Harrison as a budget-friendly alternative for travelers visiting the Newark and New York metro area.

Are short-term rentals legal in Harrison?

Short-term rental regulations vary by municipality in New Jersey, and Harrison may have its own permitting or registration requirements. Investors should contact the Town of Harrison's zoning or clerk's office to confirm current rules before listing a property. HOA and condo association restrictions may also apply, especially in newer residential developments.

When is peak season for Airbnb in Harrison?

Peak season for Airbnb in Harrison runs from May through October, with the highest average monthly revenues in October ($3,274) and September ($3,200). The slowest months are January ($1,195) and February ($1,097), representing a roughly 3x revenue difference between peak and off-peak periods. Summer months remain consistently strong, averaging around $2,970–$3,086.

How many Airbnbs are there in Harrison?

As of April 2026, there are 22 active Airbnb listings in Harrison. The market is split primarily between one-bedroom properties (7 listings) and two-bedroom properties (9 listings). This small supply base means there is limited competition, but it also reflects the market's early stage of development for short-term rentals.

How is Airbnb revenue calculated in Harrison?

The annual and monthly revenue figures for Harrison are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Harrison, NJ market
• Average daily rates, occupancy rates, and RevPAN metrics by property size
• Monthly and annual revenue trends based on trailing 12-month booking data
• Amenity prevalence data across active listings to inform competitive positioning
• Data sourced from Rabbu proprietary analytics and aggregated for market-level accuracy

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.