Harrison Township, MI Airbnb Market Data, Statistics, and Occupancy Rates

Harrison Township Short-Term Rental Market Overview

Harrison Township, MI is a compact lakeside market with just 15 active Airbnb listings and an average annual revenue of $36,181 per property. An ADR of $234 sits well below Michigan's $350 state average, yet the market's above-average revenue-to-price ratio and strong 88% year-over-year listing growth suggest investors are catching on to the area's potential. With waterfront access featured on 67% of listings and a pronounced summer peak, this market caters to seasonal leisure demand along Lake St. Clair.

Key Market Statistics

According to Rabbu market data, the Harrison Township short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Harrison Township

Investors are drawn to Harrison Township for its favorable revenue-to-price ratio and waterfront leisure appeal along Lake St. Clair, which creates steady seasonal demand despite a small overall listing pool.

Expert Market Assessment

"Harrison Township presents an attractive opportunity for STR investors willing to work within a seasonal framework. Revenue swings sharply from a winter low of $1,604 in January to a summer peak of $4,588 in July — a nearly 3x spread that underscores the importance of pricing strategy and expense management during off-peak months. The market's ROI score of 71 out of 100, bolstered by above-average marks across all four calculation factors, reflects healthy fundamentals relative to property costs. With limited competition and growing demand, disciplined investors who optimize for the May-through-September peak can position themselves well in this emerging lakeside niche."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Harrison Township

Average revenue by month in Harrison Township

Harrison Township's revenue follows a clear seasonal arc, peaking at $4,588 in July and bottoming out at $1,604 in January — a spread of nearly $3,000. The May-through-September window accounts for the lion's share of annual earnings, making cash-flow planning around the off-season essential for investors.

Active Airbnb listings by property size in Harrison Township

The market is dominated almost entirely by 3-bedroom properties, with 8 of the 15 active listings falling into that category — no other bedroom count registers enough listings to report separately. This concentration suggests a potential opportunity for investors willing to differentiate with smaller or larger configurations.

Average daily rate (ADR) by property size in Harrison Township

Three-bedroom properties in Harrison Township command an ADR of $221, which is the only reported property size in this market. The overall market ADR of $234 suggests a small number of listings outside the 3-bedroom category may be achieving slightly higher nightly rates.

Average RevPAN by property size in Harrison Township

Three-bedroom listings generate a RevPAN of $77, closely tracking the market-wide average of $79. This metric reflects a moderate yield when accounting for the 35% occupancy rate, indicating room for improvement through better pricing or occupancy optimization.

Average occupancy rates by property size in Harrison Township

Three-bedroom properties average 35% occupancy, essentially matching the market average of 34%. While this is below Michigan's 42% statewide figure, the seasonal nature of Lake St. Clair demand means cash flow is concentrated in the warmer months rather than spread evenly throughout the year.

Average monthly revenue by property size in Harrison Township

Three-bedroom listings average $2,829 per month, slightly below the market-wide monthly average of $3,015. This gap hints that a few non-reported property sizes may be outperforming on a per-listing basis, though the 3-bedroom category remains the market's backbone.

Average annual revenue by property size in Harrison Township

At $33,958 in average annual revenue, 3-bedroom properties represent the primary investment configuration in Harrison Township. Against an average home value of $444,947, this translates to a gross yield of roughly 7.6%, which supports the market's above-average revenue-to-price rating.

Most common amenities for Airbnb listings in Harrison Township

Kitchen and parking are universally offered (100%), while self check-in (93%), backyard access (87%), and washer/dryer (87%) are near-standard. Notably, 67% of listings feature lake access and waterfront positioning — signaling that proximity to the water is a key differentiator and a guest expectation in this market.

Understanding Harrison Township's ROI Score: 71/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Harrison Township's ROI score of 71 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where all four calculation factors — revenue-to-price ratio, occupancy stability, market growth trend, and supply/demand balance — rate above average. The strong revenue-to-price ratio (weighted at 40% of the score) is the primary driver, indicating that property costs are reasonable relative to what hosts actually earn. Investors should pair this data with thorough local regulatory research and a seasonal cash-flow plan to make the most of this emerging lakeside market.

Short-Term Rental Regulations in Harrison Township

Understanding local STR regulations is essential before investing in Harrison Township. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Harrison Township, Michigan may need to obtain permits or register their property with local authorities. Investors should verify current requirements directly with Harrison Township and Macomb County officials before listing.

Key Restrictions

Common STR restrictions in Michigan communities can include occupancy limits, minimum-stay requirements, noise ordinances, parking mandates, and HOA covenants that may prohibit or limit rentals. Permit caps and zoning restrictions are also possible, so due diligence with the township is essential before purchasing.

Tax Obligations

Michigan typically requires short-term rental hosts to collect and remit state sales tax and any applicable local accommodation or tourism taxes. Many booking platforms handle tax collection automatically, but hosts should confirm their obligations with the Michigan Department of Treasury.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Harrison Township can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Harrison Township's summer-driven revenue cycle is likely to remain the primary earnings engine, with July and August revenues estimated in the $4,500–$4,600 range. The 88% year-over-year growth in active listings signals rising investor interest, though the market's small base of 15 listings means new supply could shift occupancy quickly. ADR may see modest upward pressure of 2–5% if demand continues to build, but investors should monitor whether the expanding supply keeps pace with or outstrips seasonal demand. Occupancy rates, currently at 34%, could stabilize in the 33–38% range as the market matures."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Harrison Township, MI

What is the average Airbnb occupancy rate in Harrison Township?

The average occupancy rate for Airbnb listings in Harrison Township is currently 34%, which falls below Michigan's 42% state average. This reflects the market's seasonal nature, with waterfront and lake-access properties seeing significantly higher demand during the warmer months. Three-bedroom properties specifically average 35% occupancy.

How much do Airbnb hosts make in Harrison Township?

Airbnb hosts in Harrison Township earn an average of $3,015 per month, which translates to approximately $36,181 in annual revenue based on trailing 12-month data. Earnings are heavily seasonal — hosts can expect around $4,500–$4,600 per month during peak summer months (July and August), while winter months like January may yield closer to $1,600.

Is Harrison Township a good market for Airbnb investment?

Harrison Township scores 71 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. The market benefits from an above-average revenue-to-price ratio, stable occupancy patterns, positive growth trends, and a favorable supply/demand balance. With only 15 active listings and average home values around $444,947, the entry point is reasonable for the revenue potential. However, investors should account for the seasonal revenue cycle and plan cash flow accordingly.

What is the average daily rate (ADR) for Airbnb in Harrison Township?

The average daily rate in Harrison Township is $234, which is notably below Michigan's $350 state average. Three-bedroom properties — which make up the majority of the market — command an ADR of $221. While rates are lower than statewide figures, the market's more affordable property prices help maintain a competitive revenue-to-price ratio.

Are short-term rentals legal in Harrison Township?

Short-term rentals may be subject to local permitting or registration requirements in Harrison Township, Michigan. Regulations can vary at the township and county level, so prospective hosts should contact Harrison Township officials and review any applicable Macomb County ordinances before operating an STR. HOA rules and zoning restrictions may also apply.

When is peak season for Airbnb in Harrison Township?

Peak season in Harrison Township runs from May through September, driven by Lake St. Clair's draw for boating, fishing, and waterfront recreation. July is the single highest-earning month at $4,588 in average revenue, closely followed by August at $4,568. Revenue tapers significantly from October through February, with January being the slowest month at $1,604.

How many Airbnbs are there in Harrison Township?

As of April 2026, there are 15 active Airbnb listings in Harrison Township. This represents an 88% increase year over year, indicating that the market is growing rapidly from a small base. The vast majority of these listings are 3-bedroom properties, reflecting the family and group-oriented nature of the lakeside market.

How is Airbnb revenue calculated in Harrison Township?

The annual and monthly revenue figures shown for Harrison Township are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance, seasonal peaks and slower periods are naturally reflected in the figures. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Harrison Township and surrounding areas
• Average daily rate, occupancy, and RevPAN trends by property size and month
• Revenue and yield metrics based on trailing 12-month booking performance
• Home value data sourced from the Zillow Home Value Index (ZHVI)
• Data aggregated from multiple providers and proprietary Rabbu analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, zoning rules, and tax obligations may change; always verify current requirements with municipal authorities before investing. Individual property results will vary based on location, quality, amenities, pricing strategy, and operational management.