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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Hawkins presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Hawkins, TX is a small, lake-oriented market with just 17 active Airbnb listings, offering investors a niche entry point with limited competition. Average annual revenue sits at $28,979 on an ADR of $225, though occupancy at 28% trails the Texas state average of 33%. The favorable supply/demand balance and proximity to recreational lake amenities give this market a distinctive appeal, but selective deal sourcing will be essential given the competitive ROI dynamics.
According to Rabbu market data, the Hawkins short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 17 |
| Average Daily Rate (ADR) | vs. $276 state avg. | $225 |
| Average Occupancy Rate | vs. 33% state avg. | 28% |
| RevPAN | ADR * Occupancy Rate | $63 |
| Average Monthly Revenue | Historical 12-month average | $2,414 |
| Average Annual Revenue | Historical 12-month average | $28,979 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors consider Hawkins for its low competition, lake-driven leisure demand, and favorable supply/demand dynamics despite below-average occupancy.
Key investment factors
"Hawkins represents a competitive but narrow opportunity for STR investors who can identify the right property and pricing strategy. The market's strongest months — March through August — generate revenues roughly double or triple what January and February produce, so cash-flow planning around this pronounced seasonality is critical. With occupancy stability and market growth both rated below average, this isn't a set-it-and-forget-it market; it rewards hands-on operators who invest in lake-friendly amenities and guest experience. The above-average supply/demand balance, however, means well-positioned listings still have room to capture bookings without excessive competition."
— Rabbu Market Analysis Team
Hawkins shows strong seasonality, with peak revenue in August at $3,070 and a low of $1,155 in January — nearly a 3x spread. The warm months from March through August consistently deliver above $2,800, while winter months require investors to plan for significantly reduced income.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,155 |
| February |
|
$1,254 |
| March |
|
$2,994 |
| April |
|
$2,846 |
| May |
|
$2,915 |
| June |
|
$2,818 |
| July |
|
$2,795 |
| August |
|
$3,070 |
| September |
|
$2,294 |
| October |
|
$2,485 |
| November |
|
$2,340 |
| December |
|
$2,007 |
The market's listing data shows only 3-bedroom properties with 6 active listings represented in the breakdown, suggesting this is the dominant — and potentially only well-tracked — property size. Investors considering other bedroom counts should research carefully, as supply data for alternative configurations is limited.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
6 |
Three-bedroom properties in Hawkins command an ADR of $197, which is notably lower than the market-wide average of $225. This gap may indicate that larger or more unique properties in the market are pulling the overall ADR higher, presenting a potential premium opportunity for investors who can offer differentiated accommodations.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$197 |
Three-bedroom listings generate a RevPAN of $52, reflecting the combination of a $197 ADR and 27% occupancy. This is below the market-wide RevPAN of $63, suggesting that other property types or sizes may be capturing stronger per-night revenue after accounting for vacancy.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$52 |
Three-bedroom properties average a 27% occupancy rate, sitting just below the market-wide 28% figure. This relatively soft occupancy underscores the seasonal nature of the Hawkins market and means investors should budget for substantial vacancy, particularly outside of the March–August peak window.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
27% |
Three-bedroom listings average $1,739 per month, falling below the overall market average of $2,414. This difference indicates that other property types or premium listings in the market are outperforming the standard 3-bedroom configuration on a revenue basis.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$1,739 |
At $20,875 annually, 3-bedroom properties earn roughly 72% of the market-wide average of $28,979. Investors targeting this property size should carefully evaluate whether the acquisition cost supports this revenue level, particularly given average home values of $401,283.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$20,875 |
Kitchens are universal (100%), while washer, self check-in, BBQ grill, dryer, and parking each appear in 77–82% of listings — signaling these are baseline guest expectations. Lake access at 65% and pet-friendliness at 65% highlight the recreational, outdoor-oriented nature of the Hawkins market, and offering these amenities is likely essential to stay competitive.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Washer |
|
82% |
| Self Check-in |
|
82% |
| BBQ Grill |
|
77% |
| Dryer |
|
77% |
| Parking |
|
77% |
| Pets |
|
65% |
| Lake Access |
|
65% |
| Patio or Balcony |
|
59% |
| Outdoor Furniture |
|
59% |
| Backyard |
|
59% |
| Pool |
|
29% |
| Workspace |
|
29% |
| Waterfront |
|
18% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Hawkins Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Above average | 15% |
Hawkins earns an ROI Score of 51 out of 100, placing it in the Competitive Opportunity band — meaning the market has genuine potential but requires more deliberate property selection and operational strategy. The revenue-to-price ratio is average and the supply/demand balance is above average, which are positives, but below-average occupancy stability and market growth trends temper the overall outlook. Pairing this data with thorough local regulatory research and a focus on lake-access amenities will be key to unlocking strong returns here.
Understanding local STR regulations is essential before investing in Hawkins. Here's the current regulatory landscape:
Short-term rental operators in Hawkins, TX should verify whether a permit or registration is required by contacting the City of Hawkins and Wood County authorities. Texas does not impose a statewide STR permit system, so requirements vary by locality and investors should confirm current rules before listing.
Common restrictions in small Texas markets may include occupancy limits, noise and nuisance ordinances, parking requirements, and HOA or deed restrictions that can limit or prohibit short-term rentals. Investors should review any applicable homeowner association covenants and local zoning codes carefully before purchasing.
Texas imposes a 6% state hotel occupancy tax on short-term rentals, and local jurisdictions may levy additional taxes. Platforms like Airbnb often collect and remit state taxes on behalf of hosts, but investors should verify local tax obligations with Wood County and the City of Hawkins to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Hawkins can provide current regulatory guidance.
Financing an Airbnb investment in Hawkins requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Hawkins is likely to see continued seasonal demand peaks from March through August, when monthly revenues consistently top $2,800. Occupancy may remain in the 25–30% range unless listing quality and marketing efforts improve, so investors should plan conservatively around shoulder and winter months. With a 211% year-over-year growth in active listings, new supply could further pressure occupancy rates, though the market's small size means a handful of well-positioned properties can still capture meaningful share. ADR may hold steady or edge up modestly by 2–4% if lake tourism trends persist."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions may have shifted since the most recent update. Local regulations, HOA rules, and tax obligations should be independently verified before making any investment decision.
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