High Point, NC Airbnb Market Data, Statistics, and Occupancy Rates

High Point Short-Term Rental Market Overview

High Point, NC offers a competitive short-term rental landscape shaped by its role as home to the world's largest furnishings industry trade show, which drives notable revenue spikes in spring and fall. With 196 active Airbnb listings, an average daily rate of $208, and average annual revenue of $23,981, the market presents a selective opportunity where deal sourcing and property configuration matter. Home values averaging $377,565 keep acquisition costs moderate relative to many North Carolina markets, though a 31% occupancy rate — slightly below the 34% state average — means investors need to be strategic about pricing and property type.

Key Market Statistics

According to Rabbu market data, the High Point short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider High Point

Investors are drawn to High Point for its event-driven demand cycles, moderate home prices, and strong revenue potential from larger properties that cater to trade show attendees and group travelers.

Expert Market Assessment

"High Point represents a moderate-opportunity market where success hinges on property selection and operational savvy rather than broad market tailwinds. The clear seasonal pattern — with October ($2,780) and April ($2,494) as peak revenue months and January/February dipping to roughly $1,175 — means investors should budget for meaningful off-season lulls. Rapid supply growth of 117% year over year is a factor to watch carefully, as it's currently outpacing demand signals reflected in the below-average occupancy. That said, well-positioned larger properties can still generate compelling returns, and the event-driven nature of demand provides a built-in revenue floor during market months."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in High Point

Average revenue by month in High Point

Revenue follows a clear dual-peak pattern tied to High Point's trade show calendar, with October ($2,780) and April ($2,494) delivering the strongest months and January–February ($1,175–$1,176) marking the off-season floor. The $1,605 spread between the best and worst months underscores the importance of dynamic pricing and cash reserve planning for investors.

Active Airbnb listings by property size in High Point

Three-bedroom listings dominate supply with 59 units, while 1- and 2-bedroom properties are nearly tied at 45 and 44 respectively. The 5-bedroom (9 listings) and 6+ bedroom (5 listings) segments are notably thin, which could signal a supply gap for investors targeting the higher-revenue large-property segment.

Average daily rate (ADR) by property size in High Point

ADR scales steeply with bedroom count, jumping from $88 for 1-bedroom units to $367 for 4-bedroom and $557 for 6+ bedroom properties. The sharpest rate premium emerges at the 4-bedroom tier, where ADR nearly doubles from the 3-bedroom rate of $202, making it an attractive sweet spot for balancing nightly rate against acquisition and operating costs.

Average RevPAN by property size in High Point

Six-plus-bedroom properties stand out dramatically with a RevPAN of $267, roughly four times the next-best tier (4-bedroom at $94). Among more common property sizes, 3-bedroom units deliver a solid $61 RevPAN, while 1-bedroom listings trail at just $27, suggesting smaller units struggle to generate meaningful per-night revenue in this market.

Average occupancy rates by property size in High Point

Six-plus-bedroom properties lead occupancy at 48%, likely driven by group bookings during market events, while 2-bedroom units hold the second-highest rate at 35%. Five-bedroom listings have the lowest occupancy at 22%, indicating that not all large properties perform equally — the 6+ bedroom tier benefits from a unique demand profile that smaller large homes don't fully capture.

Average monthly revenue by property size in High Point

Monthly revenue climbs steadily with property size, from $930 for 1-bedroom units to $8,035 for 6+ bedroom homes — an eightfold increase. The 4- and 5-bedroom tiers cluster closely at $3,454 and $3,509 respectively, suggesting diminishing marginal returns at that size until you reach the premium 6+ bedroom category.

Average annual revenue by property size in High Point

Annual revenue ranges from $11,169 for 1-bedroom listings to $96,420 for 6+ bedroom properties, with 4-bedroom homes generating $41,456 as a practical high-yield option for most investors. The outsized performance of the 6+ bedroom segment ($96,420) represents a compelling opportunity given only 5 active listings compete in that space.

Most common amenities for Airbnb listings in High Point

Parking (97%) and kitchen access (96%) are virtually universal in High Point's STR market, reflecting the car-dependent, extended-stay nature of many guests. Self check-in (85%), laundry facilities (78–80%), and a dedicated workspace (66%) round out the essentials, signaling a guest base that values convenience and functionality — likely trade show attendees and business travelers — over luxury resort-style amenities like pools (7%) or hot tubs (4%).

Understanding High Point's ROI Score: 50/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

High Point's ROI score of 50 out of 100 places it in the "Competitive Opportunity" band, meaning investor interest and demand exist but selectivity is key. Revenue-to-price ratio and occupancy stability both rate as average, while market growth trend holds steady — the supply/demand balance, however, registers below average, reflecting the 117% year-over-year listing growth that's intensifying competition. Investors should pair this data with thorough local regulatory research and focus on underserved property sizes to carve out an edge in this increasingly competitive market.

Short-Term Rental Regulations in High Point

Understanding local STR regulations is essential before investing in High Point. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in High Point, North Carolina may be required to obtain a permit or register their property with local authorities before listing on platforms like Airbnb. Investors should verify current permitting requirements with the City of High Point's planning or zoning department before purchasing.

Key Restrictions

Common STR restrictions in markets like High Point can include occupancy limits, minimum stay requirements, noise ordinances, and parking mandates — the near-universal parking amenity in local listings suggests this is already a practical expectation. HOA rules and any neighborhood-specific covenants may impose additional restrictions that supersede city-level regulations, so due diligence on the specific property is essential.

Tax Obligations

North Carolina requires short-term rental operators to collect and remit state and local occupancy taxes, along with applicable sales tax. Platforms like Airbnb often handle a portion of tax collection automatically, but hosts should confirm their full obligations with the North Carolina Department of Revenue and Guilford County tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in High Point can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, High Point's STR market is likely to maintain its distinctive dual-peak seasonality around the spring and fall market events, with October and April continuing to anchor annual revenue. Listing supply grew 117% year over year, which could put downward pressure on occupancy unless demand keeps pace — expect occupancy to hover in the 29–33% range market-wide. ADR may see modest gains of 1–3% as larger properties continue commanding premium nightly rates, but investors should plan conservatively given the competitive supply environment."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in High Point, NC

What is the average Airbnb occupancy rate in High Point?

The average Airbnb occupancy rate in High Point is currently 31%, which sits slightly below the North Carolina state average of 34%. Occupancy varies significantly by property size — 6+ bedroom listings lead at 48%, while 5-bedroom properties trail at 22%. Two-bedroom units perform best among smaller configurations at 35%. Investors can improve their occupancy by targeting underserved property sizes and optimizing for event-season demand.

How much do Airbnb hosts make in High Point?

On average, Airbnb hosts in High Point earn approximately $1,998 per month or $23,981 per year based on trailing 12-month performance data. Earnings vary considerably by property size: 1-bedroom listings average around $930 per month, while 6+ bedroom properties generate roughly $8,035 monthly. The market's event-driven seasonality means hosts can expect stronger months in April and October, with slower periods in January and February.

Is High Point a good market for Airbnb investment?

High Point earns an ROI score of 50 out of 100, placing it in the "Competitive Opportunity" category. The market benefits from event-driven demand — particularly around the biannual High Point Market — and moderate home values averaging $377,565. However, rapid supply growth (117% year over year) and below-average occupancy mean investors need to be selective. Larger properties tend to deliver the strongest returns, with 4-bedroom units averaging $41,456 annually. Success here depends on choosing the right property configuration and pricing strategy.

What is the average daily rate (ADR) for Airbnb in High Point?

The average daily rate for Airbnb listings in High Point is $208, which is below the North Carolina state average of $262. ADR scales significantly with property size: 1-bedroom units average $88 per night, while 6+ bedroom properties command $557 per night. Four-bedroom listings hit a strong middle ground at $367, offering a meaningful rate premium without the operational complexity of the largest homes.

Are short-term rentals legal in High Point?

Short-term rentals do operate in High Point, NC, with 196 active Airbnb listings currently in the market. However, local regulations can change, and operators may need to obtain permits or comply with zoning requirements. Investors should check directly with the City of High Point's planning department and review any HOA or neighborhood covenants before purchasing a property for STR use.

When is peak season for Airbnb in High Point?

Peak season in High Point centers around October and April, which align with the city's major furnishings market events. October is the strongest month with average revenue of $2,780, followed by April at $2,494 and July at $2,439. The slowest months are January and February, both averaging around $1,175. This creates a clear dual-peak pattern that experienced investors can leverage through dynamic pricing strategies.

How many Airbnbs are there in High Point?

High Point currently has 196 active Airbnb listings. Three-bedroom properties make up the largest share of supply with 59 listings, followed closely by 1-bedroom (45) and 2-bedroom (44) units. Larger properties are less common — only 9 five-bedroom and 5 six-plus-bedroom listings are active — which may represent an opportunity for investors willing to operate bigger homes. Notably, supply has grown 117% year over year, signaling increasing investor interest in the market.

How is Airbnb revenue calculated in High Point?

The annual and monthly revenue figures for High Point are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks (like October at $2,780) and slower months (like January at $1,175), since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts, occupancy rates, and daily rates for the High Point market
• Historical revenue and yield metrics based on trailing 12-month booking performance
• Property size breakdowns for supply, pricing, occupancy, and revenue trends
• Amenity prevalence data across active listings to identify guest expectations
• Home value data sourced from the Zillow Home Value Index (ZHVI) for acquisition cost context

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of the stated date and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.