Honor, MI Airbnb Market Data, Statistics, and Occupancy Rates

Honor Short-Term Rental Market Overview

Honor, MI is a small but compelling short-term rental market nestled in northern Michigan's lake country, where summer tourism drives outsized seasonal revenue. With just 22 active Airbnb listings and average annual revenue of $33,138, the market offers limited competition and meaningful earning potential for well-positioned properties. An ADR of $233 sits well below Michigan's $350 state average, yet the tight supply and strong summer demand create an attractive entry point for investors willing to navigate pronounced seasonality.

Key Market Statistics

According to Rabbu market data, the Honor short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Honor

Honor appeals to investors seeking a low-competition lakeside market where summer tourism delivers concentrated seasonal returns against a small supply of active listings.

Expert Market Assessment

"Honor presents an attractive but season-dependent investment opportunity. The ROI score of 60 out of 100 reflects average marks across revenue-to-price ratio, occupancy stability, market growth, and supply/demand balance — a profile that rewards investors who optimize for the June-through-September peak while managing costs during quieter months. Revenue swings dramatically from a low of $815 in April to $7,863 in July, meaning cash-flow planning around a roughly 6:1 peak-to-trough ratio is critical. For investors comfortable with a vacation-rental playbook — high summer rates subsidizing lean winters — Honor's small market size and lakeside appeal make it a noteworthy option in northern Michigan."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Honor

Average revenue by month in Honor

Honor's revenue curve is sharply seasonal, peaking in July at $7,863 and bottoming out in April at just $815 — a nearly 10x spread that underscores the dominance of summer tourism. The June–August window accounts for the lion's share of annual income, making off-season cost management a key factor in overall profitability.

Active Airbnb listings by property size in Honor

The market's 22 active listings are split between one-bedroom (5 listings) and two-bedroom (10 listings) properties, with two-bedroom units making up the majority of tracked supply. The absence of larger 3+ bedroom listings in the data could signal an underserved niche for investors willing to offer more space.

Average daily rate (ADR) by property size in Honor

Two-bedroom properties command an ADR of $203 compared to $114 for one-bedroom units, representing a 78% premium that reflects guests' willingness to pay significantly more for additional space. Given that two-bedroom listings also achieve higher occupancy, the step-up in nightly rate translates directly into stronger overall returns.

Average RevPAN by property size in Honor

Revenue per available night tells a decisive story: two-bedroom listings generate $80 in RevPAN versus just $23 for one-bedroom properties, a more than 3x difference. This gap — wider than the ADR differential alone — reflects the compounding effect of both higher rates and stronger occupancy for two-bedroom units.

Average occupancy rates by property size in Honor

Two-bedroom properties maintain a 39% average occupancy rate, nearly double the 21% seen for one-bedroom listings. The higher fill rate for larger units suggests groups and families driving demand in this lakeside market prefer more space, making two-bedroom configurations a more reliable cash-flow bet.

Average monthly revenue by property size in Honor

Two-bedroom units earn an average of $3,168 per month compared to $1,722 for one-bedroom properties, an 84% revenue advantage that compounds over a full year. For investors weighing acquisition costs against earning power, the two-bedroom segment clearly delivers stronger monthly income in this market.

Average annual revenue by property size in Honor

On an annual basis, two-bedroom properties generate $38,017 in revenue — roughly $17,300 more than the $20,671 earned by one-bedroom units. This meaningful gap makes two-bedroom listings the stronger revenue play in Honor, provided acquisition and operating costs remain proportionate.

Most common amenities for Airbnb listings in Honor

Parking and kitchen access are near-universal at 96% of listings, while BBQ grills (86%), backyards (68%), and pet-friendliness (68%) round out the top amenities — all pointing to a market geared toward outdoor-focused, self-catering vacation stays. Lake access and waterfront positioning appear in about 41% of listings, signaling that proximity to water is a meaningful differentiator for guests booking in Honor.

Understanding Honor's ROI Score: 60/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Honor's ROI score of 60 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where revenue potential and property costs are reasonably balanced but not exceptional. All four calculation factors — revenue-to-price ratio, occupancy stability, market growth trend, and supply/demand balance — rate as average, suggesting a market without major red flags but also without standout strengths in any single dimension. Investors should pair this score with on-the-ground regulatory research and a clear plan for managing the pronounced seasonal revenue cycle.

Short-Term Rental Regulations in Honor

Understanding local STR regulations is essential before investing in Honor. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Honor, Michigan may need to obtain permits or register with local township authorities before listing a property. Investors should verify current requirements with Benzie County and the Village of Honor, as regulations in smaller Michigan communities can vary and evolve.

Key Restrictions

Common STR restrictions in Michigan communities include occupancy limits based on bedroom count, noise ordinances, parking requirements, and septic or well capacity rules for rural properties. HOA covenants and deed restrictions may also apply, particularly in lakefront developments, so reviewing all applicable governing documents before purchasing is essential.

Tax Obligations

Michigan requires short-term rental hosts to collect and remit the state's 6% use tax, and some local jurisdictions impose additional accommodation or tourism taxes. Major platforms like Airbnb often handle state-level tax collection automatically, but hosts should confirm local obligations with Benzie County's tax authority.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Honor can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Honor's STR market is expected to continue benefiting from northern Michigan's draw as a summer vacation destination, with July and August likely remaining peak revenue months generating $7,000–$8,000 per listing. The 133% year-over-year growth in active listings signals rising investor interest, though the market's small base means new supply could shift dynamics quickly. Occupancy rates may hover around 25–30% on an annualized basis given the heavy seasonal skew, but summer months should sustain strong nightly rates. Investors should plan for significant off-season softness from November through April, when monthly revenues can dip below $1,200."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Honor, MI

What is the average Airbnb occupancy rate in Honor?

The average occupancy rate for Airbnb listings in Honor is currently 26%, which falls below Michigan's 42% state average. This lower annualized figure reflects the market's strong seasonal skew — summer months drive the bulk of bookings, while winter and early spring see considerably lighter demand. Two-bedroom properties perform notably better at 39% occupancy compared to 21% for one-bedroom units.

How much do Airbnb hosts make in Honor?

Airbnb hosts in Honor earn an average of $2,761 per month and approximately $33,138 per year, based on trailing 12-month booking data. Earnings vary considerably by property size: two-bedroom listings average $38,017 annually, while one-bedroom properties bring in around $20,671. Revenue is heavily concentrated in the summer months, with July alone averaging $7,863.

Is Honor a good market for Airbnb investment?

Honor scores a 60 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. The market benefits from low competition with only 22 active listings, strong summer tourism demand, and lakeside appeal. However, investors should account for significant seasonality — off-season months can generate under $1,200 — and average home values of $753,871, which affect the revenue-to-price ratio. It's a solid fit for investors experienced with vacation-rental dynamics.

What is the average daily rate (ADR) for Airbnb in Honor?

The average daily rate in Honor is $233, coming in below Michigan's $350 state average. ADR varies meaningfully by property size, with one-bedroom listings averaging $114 per night and two-bedroom properties commanding $203 per night. The lower-than-state-average ADR reflects the market's rural, seasonal character rather than a weakness in pricing power during peak months.

Are short-term rentals legal in Honor?

Short-term rentals are generally permitted in the Honor, Michigan area, though operators may need to comply with local permitting, zoning, or registration requirements. Regulations can differ between Benzie County, the village, and surrounding townships, so prospective investors should consult local authorities directly to confirm current rules before purchasing or listing a property.

When is peak season for Airbnb in Honor?

Peak season in Honor runs from June through August, with July being the top-earning month at $7,863 in average revenue per listing. August follows closely at $7,146. The shoulder months of May, September, and October still generate meaningful income ($2,144–$3,153), while November through April represents the off-season with monthly revenues ranging from $815 to $1,355.

How many Airbnbs are there in Honor?

There are currently 22 active Airbnb listings in Honor as of April 2026. The market has seen significant growth, with a 133% year-over-year increase in active listings. Supply is concentrated in smaller properties — 10 listings are two-bedroom units and 5 are one-bedroom units — suggesting there may be opportunity for larger or more differentiated property types.

How is Airbnb revenue calculated in Honor?

The annual and monthly revenue figures for Honor are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remaining data up to a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Honor, MI market
• Average daily rate, occupancy, and RevPAN metrics broken down by property size
• Monthly and annual revenue trends based on trailing 12-month booking performance
• Popular amenity data reflecting current guest expectations and listing configurations
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary; investors should verify all requirements with relevant authorities before purchasing.