Hornell, NY Airbnb Market Data, Statistics, and Occupancy Rates

Hornell Short-Term Rental Market Overview

Hornell, NY is a compact short-term rental market with just 12 active Airbnb listings and average home values around $194,341 — well below the state average. Despite a modest average daily rate of $112 and 33% occupancy, the market's favorable revenue-to-price ratio earns it a 73 out of 100 ROI score, signaling attractive yield potential for cost-conscious investors. Year-over-year listing growth of 75% suggests rising interest from hosts, though the market remains small enough that new entrants can still shape competitive dynamics.

Key Market Statistics

According to Rabbu market data, the Hornell short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Hornell

Low property acquisition costs paired with above-average revenue-to-price ratios make Hornell appealing for investors seeking yield in a small, growing market.

Expert Market Assessment

"Hornell presents a moderate-to-strong opportunity for investors comfortable with a small, seasonal market. The 73/100 ROI score — driven by above-average revenue-to-price performance and favorable supply/demand dynamics — positions it as an attractive entry point, particularly at current home values. Seasonality is pronounced: July and August generate roughly $2,756–$2,764 in average monthly revenue, while January dips to just $420, so cash-flow planning should account for several lean winter months. With listing growth accelerating and competition still thin, early movers who price strategically and offer in-demand amenities could capture outsized returns relative to their acquisition costs."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Hornell

Average revenue by month in Hornell

Hornell displays extreme seasonality — August leads at $2,764 in average revenue while January bottoms out at just $420, a spread of over 6.5x. The warm-weather months of June through September account for the bulk of annual earnings, making summer marketing and pricing optimization critical for maximizing returns.

Active Airbnb listings by property size in Hornell

The entire active supply consists of 1-bedroom listings, with 7 of the 12 total listings falling into this category and the remaining properties not reporting a distinct bedroom count. This concentration suggests a potential gap for larger properties — 2+ bedroom units could differentiate and capture group or family travel demand that currently has limited options.

Average daily rate (ADR) by property size in Hornell

One-bedroom listings command an average daily rate of $105, which is the only property size with reported data in this small market. Investors considering larger units may find room to set premium pricing given the current lack of multi-bedroom competition.

Average RevPAN by property size in Hornell

One-bedroom properties generate a RevPAN of $25, reflecting the combined impact of a $105 ADR and 24% occupancy for that property size. This modest RevPAN underscores the importance of maximizing bookings during the summer peak to drive annual returns.

Average occupancy rates by property size in Hornell

One-bedroom units average 24% occupancy, which trails the overall market average of 33% and signals that larger or differently configured properties in the broader market may be capturing higher booking rates. Hosts with 1-bedroom listings should focus on competitive pricing and peak-season visibility to improve fill rates.

Average monthly revenue by property size in Hornell

One-bedroom listings generate an average of $1,129 per month, slightly below the market-wide average of $1,357. This gap hints that the few non-1-bedroom or higher-performing properties in Hornell are pulling the overall average up, reinforcing the potential upside for differentiated offerings.

Average annual revenue by property size in Hornell

At $13,554 in average annual revenue, 1-bedroom properties offer a baseline return that, when paired with Hornell's low average home values of $194,341, still translates to a roughly 7% gross yield. Investors looking for higher absolute revenue should explore whether larger property configurations could tap unmet demand in this market.

Most common amenities for Airbnb listings in Hornell

Kitchens and parking are universal across Hornell's listings at 100%, signaling these are table-stakes amenities rather than differentiators. Self check-in (75%) and laundry facilities (58–67%) are also common, while amenities like pet-friendliness (25%) and dedicated workspaces (42%) represent opportunities for hosts to stand out and attract niche traveler segments.

Understanding Hornell's ROI Score: 73/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Hornell's ROI score of 73 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by an above-average revenue-to-price ratio — meaning the income potential relative to what you'd pay for a property here is notably strong. Occupancy stability rates as average while both market growth trend and supply/demand balance score above average, suggesting a market that's gaining traction without becoming oversaturated. Investors should pair these encouraging metrics with thorough local regulatory research and realistic seasonal cash-flow planning before committing.

Short-Term Rental Regulations in Hornell

Understanding local STR regulations is essential before investing in Hornell. Here's the current regulatory landscape:

Permit Requirements

Operators looking to list a short-term rental in Hornell, NY should check with the City of Hornell and Steuben County for any permit or registration requirements, as New York municipalities increasingly regulate STR activity. Verifying local zoning rules and any licensing obligations before purchasing is strongly recommended.

Key Restrictions

Common restrictions in similar New York markets include occupancy limits, minimum-stay requirements, noise and parking regulations, and potential HOA covenants that may prohibit or limit short-term rentals. Investors should also be aware that some municipalities impose caps on the number of STR permits issued within a given area.

Tax Obligations

Short-term rental hosts in New York are generally subject to state and local sales taxes, as well as occupancy or lodging taxes that may apply at the county or municipal level. Platforms like Airbnb often collect and remit certain taxes on behalf of hosts, but operators should confirm their full obligations with a local tax advisor.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Hornell can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Hornell's sharp summer seasonality — with July and August revenue roughly six times higher than winter months — will continue to define cash-flow timing for hosts. Above-average market growth trends and a favorable supply/demand balance suggest occupancy could edge toward 35–38% annually as awareness of this micro-market grows. ADR may see modest increases of 3–5% if hosts invest in amenity upgrades and capitalize on summer demand, though winter softness will likely persist and investors should plan reserves accordingly."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Hornell, NY

What is the average Airbnb occupancy rate in Hornell?

The average Airbnb occupancy rate in Hornell is currently 33%, which sits below the New York state average of 40%. This figure reflects the market's pronounced seasonality, with summer months driving significantly higher booking activity than the winter period. Investors should factor in seasonal occupancy swings when projecting cash flow.

How much do Airbnb hosts make in Hornell?

Airbnb hosts in Hornell earn an average of $1,357 per month and approximately $16,287 per year, based on trailing 12-month booking performance. Monthly revenue varies significantly by season — peaking near $2,764 in August and dropping to around $420 in January. Individual results depend on property quality, pricing strategy, and guest experience.

Is Hornell a good market for Airbnb investment?

Hornell scores 73 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. The market's standout feature is its above-average revenue-to-price ratio, meaning the income potential relative to acquisition costs is compelling. With average home values around $194,341 and limited competition from only 12 active listings, it offers a low-cost entry point — though investors should be prepared for seasonal revenue fluctuations.

What is the average daily rate (ADR) for Airbnb in Hornell?

The average daily rate for Airbnb listings in Hornell is $112, which is considerably lower than the $381 New York state average. This reflects the market's positioning as an affordable, smaller destination. While the ADR is modest, the low property acquisition costs help maintain favorable yield metrics for investors.

Are short-term rentals legal in Hornell?

Short-term rental regulations vary by municipality in New York. Investors interested in Hornell should consult the City of Hornell and Steuben County offices to confirm current permit requirements, zoning restrictions, and any applicable licensing rules. Regulations can change, so verifying compliance before purchasing is essential.

When is peak season for Airbnb in Hornell?

Peak season in Hornell runs from June through September, with July and August delivering the highest average monthly revenues at approximately $2,756 and $2,764 respectively. The shoulder months of May and October also perform well relative to the winter low season. January through March are the softest months, with average revenues ranging from $420 to $617.

How many Airbnbs are there in Hornell?

There are currently 12 active Airbnb listings in Hornell as of April 2026. The market has seen 75% year-over-year growth in listing count, indicating increasing host interest. The small supply base means there's still room for well-positioned properties to capture demand without heavy competition.

How is Airbnb revenue calculated in Hornell?

The annual and monthly revenue figures for Hornell are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts, occupancy rates, and daily rates by market
• Historical monthly and annual revenue averages based on trailing 12-month booking data
• Revenue per available night (RevPAN) and yield metrics broken down by property size
• Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Data aggregated from multiple proprietary and third-party providers for consistency and accuracy

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions may have changed since the reporting period. Local regulations, tax obligations, and permit requirements should be independently verified before making any investment decision.