Hot Springs, VA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

69 / 100

Hot Springs offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Hot Springs Short-Term Rental Market Overview

Hot Springs, VA is a compact mountain-resort market with just 21 active Airbnb listings and an average daily rate of $363—roughly 7% above the Virginia state average. With an average annual revenue of $54,934 per listing and an above-average revenue-to-price ratio, the market rewards investors who can capture seasonal leisure demand driven by the area's natural hot springs, outdoor recreation, and resort tourism. The small supply base and strong pricing power make this a niche but appealing opportunity for the right property.

Key Market Statistics

According to Rabbu market data, the Hot Springs short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 21
Average Daily Rate (ADR) vs. $339 state avg. $363
Average Occupancy Rate vs. 34% state avg. 30%
RevPAN ADR * Occupancy Rate $107
Average Monthly Revenue Historical 12-month average $4,577
Average Annual Revenue Historical 12-month average $54,934

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Hot Springs

Investors are drawn to Hot Springs for its favorable revenue-to-price dynamics and limited supply in a destination-driven leisure market.

Key investment factors

  • Above-average revenue-to-price ratio supports faster payback relative to acquisition cost
  • Only 21 active listings create a low-competition environment with pricing flexibility
  • Resort and natural hot springs tourism generates reliable seasonal demand
  • ADR of $363 exceeds the Virginia state average, reflecting strong willingness to pay among guests
  • Above-average supply/demand balance indicates the market is not yet oversaturated

Expert Market Assessment

"Hot Springs presents an attractive but seasonal investment opportunity. Revenue swings sharply from winter lows near $2,280 in January to a July peak of $8,277—a spread of roughly 3.6×—so investors need to budget for lean months while capitalizing on the summer and fall surge. The ROI score of 69 out of 100 reflects a healthy combination of above-average revenue relative to home prices and a favorable supply/demand balance, tempered by average occupancy stability and growth trends. For investors comfortable with a pronounced seasonal curve and a small, niche market, the fundamentals here are genuinely encouraging."

— Rabbu Market Analysis Team

Understanding Hot Springs's ROI Score: 69/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Hot Springs Performance Weight
Revenue-to-Price Ratio Above average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Above average 15%

What This Means for Investors

Hot Springs earns a Rabbu ROI Score of 69 out of 100, placing it in the 'Attractive Opportunity' band. The score is anchored by an above-average revenue-to-price ratio and a favorable supply/demand balance, while occupancy stability and market growth trend score at average levels—reflecting the seasonal nature of demand and the small but expanding listing base. Investors should pair these data points with thorough local regulatory and market research to validate the opportunity for their specific property type and investment strategy.

Short-Term Rental Regulations in Hot Springs

Understanding local STR regulations is essential before investing in Hot Springs. Here's the current regulatory landscape:

Permit Requirements

Operators in Hot Springs, VA, should verify whether Bath County or the Commonwealth of Virginia requires a short-term rental permit, business license, or registration before listing a property. Requirements can vary at the county and state level, so consulting local planning and zoning offices directly is strongly recommended.

Key Restrictions

Common restrictions that may apply include occupancy limits, minimum-stay requirements, noise and parking regulations, and any HOA or deed restrictions on the property. Some jurisdictions also impose caps on the number of STR permits issued in a given area, so investors should confirm availability early in the acquisition process.

Tax Obligations

Short-term rental hosts in Virginia are typically subject to state and local transient occupancy taxes, as well as applicable sales taxes. Many booking platforms collect and remit these taxes automatically, but hosts should confirm their specific obligations with the Virginia Department of Taxation and local tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Hot Springs can provide current regulatory guidance.

Short-Term Rental Financing for Hot Springs

Financing an Airbnb investment in Hot Springs requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Hot Springs Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Hot Springs is likely to see continued strength during its summer and fall peak windows, with July and October revenue potentially holding near recent highs of $8,277 and $6,038 respectively. Occupancy, currently at 30%, may tick upward modestly as the market matures, though winter months will remain soft with revenue estimates in the $2,200–$2,400 range. Year-over-year listing growth of 62% signals rising investor interest, so early entrants should monitor whether new supply begins to compress rates or occupancy. ADR could see incremental gains of 2–4% if demand keeps pace with the expanding inventory."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Hot Springs, VA

What is the average Airbnb occupancy rate in Hot Springs?
The average occupancy rate for Airbnb listings in Hot Springs is currently 30%, which sits slightly below the Virginia state average of 34%. Occupancy varies by season—summer and fall months drive significantly more bookings than winter—so investors should factor in this seasonality when projecting cash flow.
How much do Airbnb hosts make in Hot Springs?
Hot Springs Airbnb hosts earn an average of $4,577 per month, which works out to roughly $54,934 per year based on trailing 12-month performance. Peak months like July can push revenue above $8,200, while the slowest winter months may yield closer to $2,300. Individual results depend on property quality, pricing strategy, and guest experience.
Is Hot Springs a good market for Airbnb investment?
Hot Springs earns a Rabbu ROI Score of 69 out of 100, placing it in the 'Attractive Opportunity' tier. The market benefits from an above-average revenue-to-price ratio and favorable supply/demand dynamics, with only 21 active listings competing for leisure-driven demand. Investors should be prepared for meaningful seasonal revenue swings and conduct thorough local regulatory research before purchasing.
What is the average daily rate (ADR) for Airbnb in Hot Springs?
The average daily rate in Hot Springs is $363, which is about 7% higher than the Virginia state average of $339. This premium reflects the area's appeal as a destination for hot springs, outdoor recreation, and resort getaways, giving hosts strong pricing power particularly during peak travel months.
Are short-term rentals legal in Hot Springs?
Short-term rentals can generally be operated in Hot Springs, VA, but hosts should verify specific permit, zoning, and licensing requirements with Bath County authorities and the Commonwealth of Virginia. Regulations can change, and some areas may have restrictions on rental frequency, occupancy limits, or other operating conditions. Always confirm the current rules before investing.
When is peak season for Airbnb in Hot Springs?
Peak season in Hot Springs centers on summer and fall. July is the strongest month by a wide margin, with average revenue reaching $8,277, followed by August ($6,824), November ($6,181), and October ($6,038). Winter months from January through March represent the off-peak period, with revenues typically in the $2,200–$2,400 range.
How many Airbnbs are there in Hot Springs?
There are currently 21 active Airbnb listings in Hot Springs as of April 2026. This is a notably small supply base, which can work in favor of well-managed properties that stand out on quality and amenities. Year-over-year listing growth of 62% indicates that investor interest is rising, though the absolute number remains quite low.
How is Airbnb revenue calculated in Hot Springs?
The annual and monthly revenue figures for Hot Springs are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market
  • Average daily rate, occupancy rate, and RevPAN metrics across property sizes
  • Monthly and annual revenue estimates based on trailing 12-month booking data
  • Home value benchmarks sourced from Zillow Home Value Index (ZHVI)
  • Popular amenity prevalence across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions may have shifted since the last update. Local regulations, permit requirements, and tax obligations are subject to change—always verify with local authorities before investing.

Next Steps

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