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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Houma offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Houma, LA presents an interesting entry point for short-term rental investors, combining relatively affordable home values averaging $306,226 with above-average market growth trends. With just 33 active Airbnb listings and an average annual revenue of $20,438 per property, the market remains small but is expanding rapidly — active listings grew 246% year over year. The modest competition and favorable revenue-to-price dynamics make Houma worth a closer look for investors seeking under-the-radar Louisiana markets.
According to Rabbu market data, the Houma short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 33 |
| Average Daily Rate (ADR) | vs. $301 state avg. | $173 |
| Average Occupancy Rate | vs. 34% state avg. | 33% |
| RevPAN | ADR * Occupancy Rate | $57 |
| Average Monthly Revenue | Historical 12-month average | $1,703 |
| Average Annual Revenue | Historical 12-month average | $20,438 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Houma's low property costs relative to revenue potential, combined with rapid market growth and limited competition, make it an appealing option for investors looking beyond saturated Louisiana markets.
Key investment factors
"Houma earns an "Attractive Opportunity" designation, driven by a healthy balance of revenue relative to property values and a market that's clearly gaining momentum. Seasonality is pronounced — March leads the year at $2,361 in average monthly revenue while September dips to just $821, creating a nearly 3:1 spread between peak and trough months. Investors who can weather the quieter late-summer and early-fall periods will benefit from strong spring and summer performance. The market's small scale and rapid growth suggest it's still in an early phase, offering first-mover advantages for those willing to navigate below-average occupancy stability."
— Rabbu Market Analysis Team
Houma's revenue peaks in March at $2,361 and stays elevated through summer with June and July near $2,200, then drops sharply to a September low of $821 — a nearly 3:1 seasonal spread that investors should factor into cash-flow planning. October and November offer a secondary revenue bump near $1,900, helping offset the late-summer dip.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,184 |
| February |
|
$1,355 |
| March |
|
$2,361 |
| April |
|
$1,813 |
| May |
|
$1,909 |
| June |
|
$2,208 |
| July |
|
$2,187 |
| August |
|
$1,308 |
| September |
|
$821 |
| October |
|
$1,930 |
| November |
|
$1,885 |
| December |
|
$1,471 |
Three-bedroom properties make up over half of Houma's 33 active listings at 17 units, while two-bedroom supply is notably thin with just 5 listings. The limited two-bedroom inventory could represent either lower demand for that configuration or a potential gap worth exploring for investors.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
8 |
| 2 bedrooms |
|
5 |
| 3 bedrooms |
|
17 |
ADR roughly doubles from one-bedroom units at $100 per night to three-bedrooms at $203, with two-bedroom properties sitting at $162. The step-up from two to three bedrooms adds $41 per night, which may justify the incremental property cost for investors seeking higher nightly rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$100 |
| 2 bedrooms |
|
$162 |
| 3 bedrooms |
|
$203 |
Three-bedroom properties deliver the strongest RevPAN at $68 per available night, nearly double the $34 generated by two-bedroom units and well ahead of one-bedrooms at $43. This makes three-bedroom configurations the clear revenue efficiency leader in the Houma market after accounting for both rate and occupancy.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$43 |
| 2 bedrooms |
|
$34 |
| 3 bedrooms |
|
$68 |
One-bedroom units lead occupancy at 44%, significantly outpacing three-bedrooms at 34% and two-bedrooms at just 21%. The low two-bedroom occupancy is a red flag for that segment and suggests investors considering that property size should carefully evaluate whether local demand supports consistent bookings.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
44% |
| 2 bedrooms |
|
21% |
| 3 bedrooms |
|
34% |
Three-bedroom properties earn the most at $2,029 per month, while one- and two-bedroom units generate fairly similar revenues of $1,220 and $1,279 respectively. The roughly $750 monthly premium for three-bedrooms over smaller units reinforces their position as the highest-performing configuration in Houma.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,220 |
| 2 bedrooms |
|
$1,279 |
| 3 bedrooms |
|
$2,029 |
At $24,352 annually, three-bedroom properties earn nearly $9,000 more per year than two-bedroom units ($15,352) and roughly $10,000 more than one-bedrooms ($14,643). For investors focused on maximizing gross revenue, three-bedroom homes offer the strongest return potential in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$14,643 |
| 2 bedrooms |
|
$15,352 |
| 3 bedrooms |
|
$24,352 |
Kitchen and parking each appear in 97% of Houma listings, signaling that guests expect both as baseline features — likely reflecting the market's car-dependent, residential character. Washer (85%), self check-in (79%), and dryer (73%) round out the top amenities, while differentiators like hot tubs and waterfront access remain rare at just 3% and 6% respectively, presenting potential competitive advantages.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
97% |
| Parking |
|
97% |
| Washer |
|
85% |
| Self Check-in |
|
79% |
| Dryer |
|
73% |
| Backyard |
|
58% |
| Outdoor Furniture |
|
58% |
| Workspace |
|
52% |
| Patio or Balcony |
|
46% |
| BBQ Grill |
|
42% |
| Pets |
|
42% |
| Waterfront |
|
6% |
| EV Charger |
|
3% |
| Hot Tub |
|
3% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Houma Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
Houma's ROI score of 62 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue relative to property prices is average and growth trends are running above average — a promising combination for early-stage markets. The primary drag on the score comes from below-average occupancy stability, meaning revenue can fluctuate more than in established tourist destinations. Investors should pair this data with thorough local regulatory research and conservative occupancy assumptions to build a realistic investment case.
Understanding local STR regulations is essential before investing in Houma. Here's the current regulatory landscape:
Investors considering short-term rentals in Houma, Louisiana should verify whether the city or Terrebonne Parish requires STR permits or registration before listing a property. Local permitting requirements can change, so checking directly with the Houma municipal government or parish zoning office is recommended.
Common STR restrictions in similar Louisiana markets may include occupancy limits, minimum stay requirements, noise ordinances, and parking mandates. HOA rules can also impose additional constraints, so investors should review any applicable covenants before purchasing a property intended for short-term rental use.
Louisiana generally requires short-term rental operators to collect and remit state and local occupancy taxes, and platforms like Airbnb often handle a portion of this collection automatically. Investors should confirm their specific obligations with the Louisiana Department of Revenue and local tax authorities to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Houma can provide current regulatory guidance.
Financing an Airbnb investment in Houma requires lenders who understand STR income. Rabbu partner lenders offer:
"The sharp increase in active listings signals growing investor interest in Houma, and the above-average market growth trend suggests demand is keeping pace with new supply for now. Over the next 12–18 months, we estimate ADR could hold steady or inch up 1–3% as the market matures, while occupancy may settle in the 30–38% range depending on seasonal swings. March and the summer months consistently drive the strongest revenue, so investors who optimize pricing around those peaks should outperform the market average. That said, occupancy stability remains below average, so building a cushion into cash-flow projections is prudent."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, permit requirements, and tax obligations vary and should be independently verified before investing.
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