Hubert, NC Airbnb Market Data, Statistics, and Occupancy Rates

Hubert Short-Term Rental Market Overview

Hubert, NC is a small coastal market in Onslow County with just 20 active Airbnb listings and an average annual revenue of $20,403 per property. With an ADR of $161—well below the $262 state average—and occupancy sitting at 23%, the market offers affordable entry but demands careful deal selection. The favorable supply/demand balance and proximity to Camp Lejeune and nearby beaches provide a niche demand base, though below-average occupancy signals that only well-positioned properties will consistently perform.

Key Market Statistics

According to Rabbu market data, the Hubert short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Hubert

Investors consider Hubert for its low competition, favorable supply/demand dynamics, and proximity to military and coastal demand drivers that create a niche rental opportunity.

Expert Market Assessment

"Hubert represents a competitive but narrow opportunity—the ROI score of 48 out of 100 reflects average revenue-to-price ratios paired with below-average occupancy and growth trends. The bright spot is supply/demand balance, rated above average, meaning the 20 active listings haven't saturated demand yet. Seasonality is pronounced: July revenue ($3,281) is more than four times January ($708), so investors need a cash reserve strategy for the off-season. Selective deal sourcing—particularly 3-bedroom properties that earn roughly $25,673 annually—can tilt the math in an investor's favor."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Hubert

Average revenue by month in Hubert

Hubert's revenue cycle is sharply seasonal—July leads at $3,281 while January bottoms out at just $708, a spread of more than 4.5x. The summer corridor from May through August accounts for the bulk of annual earnings, so investors should budget for significantly leaner winter months.

Active Airbnb listings by property size in Hubert

Supply in Hubert is concentrated in just two categories: 2-bedroom properties make up the majority with 9 listings, followed by 5 three-bedroom units. The absence of studio, 1-bedroom, or 4+ bedroom listings could represent either limited demand for those configurations or an untested niche.

Average daily rate (ADR) by property size in Hubert

ADR jumps meaningfully from $121 for 2-bedroom units to $185 for 3-bedroom properties, a 53% premium for adding one bedroom. This spread suggests families or groups are willing to pay substantially more for extra space, making 3-bedroom acquisitions potentially more efficient on a rate-per-dollar basis.

Average RevPAN by property size in Hubert

Three-bedroom properties deliver a RevPAN of $55 compared to just $23 for 2-bedroom units—more than double the revenue per available night. This gap reflects both higher nightly rates and stronger occupancy, making 3-bedroom listings the clear efficiency leaders in Hubert.

Average occupancy rates by property size in Hubert

Three-bedroom listings maintain a 30% occupancy rate versus 19% for 2-bedroom properties, indicating that larger units capture a meaningfully bigger share of booking demand. Both figures trail the state average of 34%, underscoring that even the best-performing size in Hubert requires strong seasonal strategy to sustain cash flow.

Average monthly revenue by property size in Hubert

Three-bedroom properties average $2,139 per month, outpacing 2-bedroom units at $1,400 by roughly 53%. The revenue gap aligns with both higher nightly rates and better occupancy for the larger configuration.

Average annual revenue by property size in Hubert

At $25,673 annually, 3-bedroom properties generate about $8,869 more per year than 2-bedroom units ($16,804). Against an average home value of $384,765, investors should model whether the incremental revenue from a 3-bedroom justifies any purchase price premium in the local market.

Most common amenities for Airbnb listings in Hubert

Kitchen and parking are universal at 100% of listings, while backyards (95%) and self check-in (95%) are near-standard—signaling that guests in Hubert expect a home-like, self-service experience. Waterfront access (20%) and beach access (5%) remain differentiators that could command premium pricing for properties that offer them.

Understanding Hubert's ROI Score: 48/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Hubert's ROI score of 48 out of 100 places it in the 'Competitive Opportunity' band, meaning the fundamentals are present but returns aren't automatic. The revenue-to-price ratio scores average, while occupancy stability and market growth trend both rate below average—offset partially by an above-average supply/demand balance that reflects how few listings currently serve the area. Investors should pair this data with thorough local regulatory research and focus on 3-bedroom properties where the per-unit economics are strongest.

Short-Term Rental Regulations in Hubert

Understanding local STR regulations is essential before investing in Hubert. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Hubert, NC should verify whether Onslow County or the town itself requires a permit or registration for STR activity, as requirements can vary at the municipal and county level. Investors are encouraged to check directly with local planning and zoning offices before listing a property.

Key Restrictions

Common restrictions in North Carolina coastal communities can include occupancy limits based on bedroom count, minimum stay requirements, noise and parking regulations, and rules imposed by homeowners associations. Some jurisdictions may also cap the number of STR permits in certain zones, so reviewing local ordinances early in the acquisition process is important.

Tax Obligations

North Carolina imposes both state and local occupancy taxes on short-term rentals, and Onslow County may levy additional room or tourism taxes. Platforms like Airbnb often collect and remit state-level taxes automatically, but hosts should confirm local tax obligations are also covered.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Hubert can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Hubert's summer-driven seasonality—July revenue peaks near $3,281—should continue to anchor annual returns, while shoulder months like October ($1,856) hint at modest mid-season demand. ADR may edge up 1–3% as listing supply grows and operators refine pricing, but occupancy is likely to hover in the 22–26% range absent a significant shift in local tourism infrastructure. Investors should plan conservatively around seasonal cash flow, budgeting for lean winter months where revenue can dip below $800."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Hubert, NC

What is the average Airbnb occupancy rate in Hubert?

The average Airbnb occupancy rate in Hubert is currently 23%, which falls below the North Carolina state average of 34%. Occupancy varies significantly by property size, with 3-bedroom listings averaging 30% and 2-bedroom units at 19%. Seasonal demand drives much of this variation, with summer months seeing the highest booking activity.

How much do Airbnb hosts make in Hubert?

Airbnb hosts in Hubert earn an average of $1,700 per month, or roughly $20,403 per year based on trailing 12-month data. Three-bedroom properties outperform at about $2,139 monthly ($25,673 annually), while 2-bedroom units average $1,400 per month ($16,804 annually). Revenue is heavily seasonal, with July being the strongest month at around $3,281.

Is Hubert a good market for Airbnb investment?

Hubert carries a Rabbu ROI Score of 48 out of 100, classified as a 'Competitive Opportunity.' The market benefits from above-average supply/demand balance and low competition with only 20 active listings, but below-average occupancy and growth trends mean investors need to be selective. Three-bedroom properties tend to deliver the best returns, and success will depend on pricing strategy, property quality, and managing seasonal cash flow fluctuations.

What is the average daily rate (ADR) for Airbnb in Hubert?

The average daily rate in Hubert is $161, which is notably below the North Carolina state average of $262. Rates scale with property size: 2-bedroom listings average $121 per night while 3-bedroom properties command $185 per night. The lower ADR reflects Hubert's position as a smaller, more affordable coastal market.

Are short-term rentals legal in Hubert?

Short-term rentals can be operated in Hubert, NC, though investors should verify current permit and registration requirements with local Onslow County and municipal authorities. Regulations can change, and compliance with zoning, tax, and any HOA restrictions is essential before listing a property.

When is peak season for Airbnb in Hubert?

Peak season in Hubert runs from May through August, with July being the strongest month at an average revenue of $3,281. June and August also perform well at $2,589 and $2,532 respectively. The off-season runs from November through February, when monthly revenue drops to between $708 and $1,225.

How many Airbnbs are there in Hubert?

There are currently 20 active Airbnb listings in Hubert as of April 2026. The supply is concentrated in two property sizes: 9 listings are 2-bedroom units and 5 are 3-bedroom properties. Year-over-year listing growth has been significant, so the competitive landscape may continue to evolve.

How is Airbnb revenue calculated in Hubert?

The annual and monthly revenue figures shown for Hubert are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while still naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market
• Average daily rate, occupancy, and RevPAN metrics across property sizes
• Monthly and annual revenue trends based on trailing 12-month booking data
• Home value estimates sourced from Zillow Home Value Index (ZHVI)
• Popular amenity prevalence across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, tax obligations, and permit requirements may change; always verify with municipal and county authorities before purchasing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.