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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Hummelstown offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Hummelstown, PA presents an attractive short-term rental opportunity with an ROI score of 71 out of 100, driven by above-average revenue-to-price ratios and solid occupancy stability. With just 25 active Airbnb listings and average annual revenue of $45,528, the market remains small but promising for investors willing to enter early. Its proximity to Hershey and central Pennsylvania attractions provides a steady base of leisure demand, particularly during the warmer months.
According to Rabbu market data, the Hummelstown short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 25 |
| Average Daily Rate (ADR) | vs. $350 state avg. | $297 |
| Average Occupancy Rate | vs. 36% state avg. | 32% |
| RevPAN | ADR * Occupancy Rate | $96 |
| Average Monthly Revenue | Historical 12-month average | $3,794 |
| Average Annual Revenue | Historical 12-month average | $45,528 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Hummelstown for its favorable revenue relative to property costs and the limited competition that comes with a small, emerging STR market near major Pennsylvania attractions.
Key investment factors
"Hummelstown earns its "Attractive Opportunity" designation primarily through a favorable balance of revenue potential and property costs. The market exhibits pronounced seasonality—August tops out at $6,211 in average monthly revenue while January dips to $2,066—so investors should plan for leaner winter months. With above-average marks in both revenue-to-price ratio and occupancy stability, the fundamentals are encouraging for operators who price competitively and maintain guest-ready properties. The small listing count signals room for growth, though the average occupancy of 32% (slightly below the 36% state average) means there's work to do in capturing demand year-round."
— Rabbu Market Analysis Team
Hummelstown shows strong seasonality, with August ($6,211) and July ($6,117) generating roughly three times the revenue of January ($2,066), the softest month. Investors should plan for a revenue swing of about $4,100 between peak and trough months, making summer performance critical to annual returns.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,066 |
| February |
|
$2,465 |
| March |
|
$2,471 |
| April |
|
$3,211 |
| May |
|
$3,835 |
| June |
|
$5,075 |
| July |
|
$6,117 |
| August |
|
$6,211 |
| September |
|
$3,893 |
| October |
|
$3,644 |
| November |
|
$3,215 |
| December |
|
$3,321 |
The 25 active listings are concentrated across just three bedroom counts: 3-bedrooms lead with 7 listings, followed by 5-bedrooms (6) and 2-bedrooms (5). The absence of 1-bedroom and 4-bedroom listings could represent either limited demand for those configurations or an underserved niche worth exploring.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
5 |
| 3 bedrooms |
|
7 |
| 5 bedrooms |
|
6 |
ADR more than doubles from 2-bedroom units ($150) to 5-bedroom properties ($344), with 3-bedrooms sitting at $199. The steep premium for 5-bedroom homes suggests strong group or family demand, though investors should weigh that against the significantly lower occupancy these larger units achieve.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$150 |
| 3 bedrooms |
|
$199 |
| 5 bedrooms |
|
$344 |
Two-bedroom listings deliver the highest RevPAN at $76, outperforming both 5-bedrooms ($61) and 3-bedrooms ($45) despite their much lower nightly rates. This makes 2-bedroom units the most efficient revenue generators on a per-available-night basis, thanks to their substantially higher occupancy.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$76 |
| 3 bedrooms |
|
$45 |
| 5 bedrooms |
|
$61 |
Occupancy rates diverge dramatically by size: 2-bedroom units fill 51% of available nights, while 3-bedrooms manage just 23% and 5-bedrooms only 18%. For investors prioritizing steady cash flow, smaller properties offer far more consistent booking volume in this market.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
51% |
| 3 bedrooms |
|
23% |
| 5 bedrooms |
|
18% |
Five-bedroom properties lead in absolute monthly revenue at $5,297, followed by 3-bedrooms at $3,501 and 2-bedrooms at $1,865. While larger homes earn more per month in raw dollars, the gap narrows considerably when factoring in higher acquisition and operating costs.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$1,865 |
| 3 bedrooms |
|
$3,501 |
| 5 bedrooms |
|
$5,297 |
Annual revenue scales with size: 5-bedroom homes generate $63,575, 3-bedrooms bring in $42,015, and 2-bedrooms earn $22,387. Investors targeting the highest gross revenue will lean toward larger configurations, but the best return on investment depends heavily on purchase price and carrying costs relative to these revenue figures.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$22,387 |
| 3 bedrooms |
|
$42,015 |
| 5 bedrooms |
|
$63,575 |
Kitchen, washer, dryer, and self check-in each appear in 96% of listings, establishing them as baseline expectations rather than differentiators. Amenities like hot tubs (36%), pet-friendliness (36%), and pools (8%) remain less common, offering potential competitive advantages for hosts willing to invest in standout features.
| Amenity | Trend | Value |
|---|---|---|
| Dryer |
|
96% |
| Kitchen |
|
96% |
| Self Check-in |
|
96% |
| Washer |
|
96% |
| Parking |
|
92% |
| Outdoor Furniture |
|
72% |
| Patio or Balcony |
|
64% |
| Backyard |
|
52% |
| BBQ Grill |
|
52% |
| Workspace |
|
52% |
| Hot Tub |
|
36% |
| Pets |
|
36% |
| EV Charger |
|
16% |
| Pool |
|
8% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Hummelstown Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Hummelstown's ROI score of 71 out of 100 places it in the "Attractive Opportunity" band, signaling that the revenue potential relative to property prices is above average and that occupancy stability is strong enough to support consistent returns. The market earns its highest marks on revenue-to-price ratio and occupancy stability, while growth trend and supply/demand balance come in at average levels—suggesting a steady market rather than a rapidly expanding one. Pairing these metrics with thorough local regulatory research will give investors the clearest picture of whether Hummelstown fits their portfolio.
Understanding local STR regulations is essential before investing in Hummelstown. Here's the current regulatory landscape:
Short-term rental operators in Hummelstown, PA may be required to obtain permits or register with local authorities before listing a property. Investors should verify current requirements with Dauphin County and the Borough of Hummelstown, as regulations can evolve quickly in smaller Pennsylvania municipalities.
Common STR restrictions in similar Pennsylvania markets include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules may further restrict short-term rentals in certain neighborhoods, so prospective investors should review all applicable covenants before purchasing.
Pennsylvania imposes a state hotel occupancy tax, and Dauphin County may levy additional local lodging taxes on short-term rentals. Many booking platforms collect and remit these taxes automatically, but hosts should confirm their specific obligations with a local tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Hummelstown can provide current regulatory guidance.
Financing an Airbnb investment in Hummelstown requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Hummelstown's STR market is expected to maintain its seasonal rhythm, with summer months continuing to drive the bulk of annual revenue. ADR may see modest upward pressure in the range of 2–4% as supply grows and operators optimize pricing for peak periods. Occupancy rates are likely to hover around 30–35% on a market-wide basis, though well-managed properties—especially 2-bedroom units—could outperform significantly. Investors should view the 110% year-over-year listing growth as a signal of rising interest, though the market's small base means this pace may moderate."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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