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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Hungry Horse shows standout short-term rental potential based on its current revenue, occupancy, and pricing trends.
Hungry Horse, MT sits at the western gateway to Glacier National Park, giving it outsized appeal for short-term rental investors targeting seasonal tourism demand. With an ROI score of 85 out of 100 and average annual revenue of $52,162 across just 13 active listings, this micro-market punches well above its size. An above-average revenue-to-price ratio and strong occupancy stability make it one of the more compelling small-market opportunities in Montana.
According to Rabbu market data, the Hungry Horse short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 13 |
| Average Daily Rate (ADR) | vs. $443 state avg. | $238 |
| Average Occupancy Rate | vs. 47% state avg. | 24% |
| RevPAN | ADR * Occupancy Rate | $56 |
| Average Monthly Revenue | Historical 12-month average | $4,346 |
| Average Annual Revenue | Historical 12-month average | $52,162 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Hungry Horse for its gateway location to one of America's most visited national parks, delivering premium summer revenues that compensate for a pronounced off-season.
Key investment factors
"Hungry Horse presents a standout opportunity for investors comfortable with a highly seasonal revenue profile. The summer months of June through August account for the lion's share of annual income — July alone generates $12,400 on average — while November through April sees monthly revenues dip below $2,500. This concentrated earning window means cash flow planning is critical, but the sheer magnitude of peak-season income keeps annual figures attractive. With above-average revenue-to-price ratios and occupancy stability, the market rewards operators who optimize pricing during the roughly four-month high season."
— Rabbu Market Analysis Team
Hungry Horse displays extreme seasonality: July leads at $12,400 in average monthly revenue, roughly ten times the November low of $1,225. The four-month window from June through September accounts for the vast majority of annual income, making summer optimization the single most important factor for host profitability.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,177 |
| February |
|
$2,474 |
| March |
|
$2,398 |
| April |
|
$1,497 |
| May |
|
$3,030 |
| June |
|
$6,657 |
| July |
|
$12,400 |
| August |
|
$10,325 |
| September |
|
$5,379 |
| October |
|
$2,148 |
| November |
|
$1,225 |
| December |
|
$2,446 |
Property size breakdowns are not currently available for this market, likely due to the small number of active listings (13 total). Investors should evaluate individual property configurations directly when assessing opportunities.
| Size | Trend | Value |
|---|
ADR data by property size is not available for Hungry Horse at this time. The market-wide average daily rate of $238 provides a baseline, but investors should research comparable properties of their target bedroom count for more specific pricing guidance.
| Size | Trend | Value |
|---|
RevPAN breakdowns by bedroom count are not currently available. The overall market RevPAN of $56 reflects the blended impact of strong summer rates against low off-season occupancy.
| Size | Trend | Value |
|---|
Occupancy data segmented by property size is not available for this market. The market-wide average of 24% underscores the seasonal nature of demand, with most bookings concentrated in the summer months.
| Size | Trend | Value |
|---|
Monthly revenue by property size is not currently reported for Hungry Horse. The overall average of $4,346 per month reflects significant variation across the calendar year rather than across bedroom counts.
| Size | Trend | Value |
|---|
Annual revenue breakdowns by bedroom count are unavailable for this small market. The overall average of $52,162 per year serves as a market-level benchmark, though larger properties near Glacier National Park may command higher totals.
| Size | Trend | Value |
|---|
Kitchens and parking are universal at 100% of listings, while BBQ grills (92%), outdoor furniture (85%), and washer/dryer access (77–85%) round out the top tier — signaling that guests expect a self-sufficient, outdoor-oriented stay. Premium differentiators like hot tubs and pet-friendliness appear in only about 15% of listings, suggesting an opportunity for hosts to stand out with these additions.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
100% |
| BBQ Grill |
|
92% |
| Outdoor Furniture |
|
85% |
| Washer |
|
85% |
| Dryer |
|
77% |
| Patio or Balcony |
|
77% |
| Backyard |
|
69% |
| Self Check-in |
|
69% |
| Workspace |
|
23% |
| Hot Tub |
|
15% |
| Pets |
|
15% |
| Pool |
|
15% |
| Waterfront |
|
8% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Hungry Horse Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Hungry Horse's ROI score of 85 out of 100 places it in the 'Standout Opportunity' band, driven primarily by an above-average revenue-to-price ratio and above-average occupancy stability. Market growth trend and supply/demand balance both rate as average, reflecting the early-stage nature of investor activity in this small gateway community. Pairing these metrics with thorough local regulatory research and a realistic seasonal cash-flow model will give investors the clearest picture of whether this market fits their portfolio.
Understanding local STR regulations is essential before investing in Hungry Horse. Here's the current regulatory landscape:
Short-term rental operators in Hungry Horse, Montana may need to obtain permits or register their property with local or county authorities. Investors should verify current requirements with Flathead County and the state of Montana before listing a property.
Common STR restrictions in Montana communities can include occupancy limits, noise and parking regulations, minimum stay requirements, and HOA-imposed rules. Some jurisdictions may also cap the number of permits issued, so prospective hosts should confirm whether any such limits apply in Hungry Horse.
Montana imposes a lodging facility use tax on short-term rentals, and Flathead County may levy additional local resort or accommodation taxes. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full obligations with state and local tax authorities.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Hungry Horse can provide current regulatory guidance.
Financing an Airbnb investment in Hungry Horse requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Hungry Horse is likely to see continued summer-driven demand given its proximity to Glacier National Park, with July and August revenues expected to remain the dominant contributors. ADR could edge up modestly in the 2–4% range during peak months as tourism grows, though shoulder and winter months will likely keep annual occupancy in the 22–27% range. The 113% year-over-year growth in active listings suggests rising investor interest, so new entrants should monitor whether supply additions begin to dilute per-listing performance. Overall, the market's fundamentals remain favorable for hosts who can maximize the high-revenue summer window."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages as of the date shown and may not capture very recent market shifts. Local regulations and tax requirements can change; investors should verify current STR rules with municipal and county authorities before purchasing.
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