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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Huntsville appears higher risk based on current data and may require deeper, property-specific diligence to find compelling opportunities.
Huntsville, UT is a small mountain community near Ogden with just 56 active Airbnb listings, anchored by outdoor recreation and proximity to ski resorts and Pineview Reservoir. With an average daily rate of $417 and occupancy at 38%—both below Utah state averages—the market generates roughly $30,444 in annual revenue per listing. High average home values of nearly $1.4 million compress the revenue-to-price ratio, making this a market that demands careful, property-specific analysis before committing capital.
According to Rabbu market data, the Huntsville short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 56 |
| Average Daily Rate (ADR) | vs. $494 state avg. | $417 |
| Average Occupancy Rate | vs. 42% state avg. | 38% |
| RevPAN | ADR * Occupancy Rate | $158 |
| Average Monthly Revenue | Historical 12-month average | $2,537 |
| Average Annual Revenue | Historical 12-month average | $30,444 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors are drawn to Huntsville's mountain-resort appeal and dual-season demand, though elevated home prices and below-average occupancy require careful underwriting to find viable deals.
Key investment factors
"Current data points to limited overall investment potential in Huntsville, driven primarily by a steep revenue-to-price gap—average home values near $1.4 million against $30,444 in annual revenue make broad-market returns challenging. Seasonality is pronounced: July ($3,911) and February ($3,440) are clear peaks, while April ($1,222) and November ($1,671) represent significant troughs that investors need to budget through. The 200% year-over-year growth in listings signals rising investor interest, but with occupancy already below the state average, absorbing that new supply will be the key test for this market over the coming year."
— Rabbu Market Analysis Team
Revenue peaks sharply in July at $3,911 and again in February at $3,440, reflecting Huntsville's dual-season draw of summer lake recreation and winter skiing. The weakest month is April at just $1,222—a spread of over $2,600 that underscores significant seasonality investors must budget for.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,556 |
| February |
|
$3,440 |
| March |
|
$3,214 |
| April |
|
$1,222 |
| May |
|
$1,672 |
| June |
|
$2,500 |
| July |
|
$3,911 |
| August |
|
$3,201 |
| September |
|
$2,596 |
| October |
|
$1,900 |
| November |
|
$1,671 |
| December |
|
$2,555 |
Two-bedroom properties dominate supply with 15 listings, followed by three-bedrooms (11) and four-bedrooms (10), while one-bedroom and five-bedroom units each account for just 8 listings. The relatively thin supply of larger five-bedroom homes, combined with their outsized revenue, could signal a competitive opening for investors targeting that segment.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
8 |
| 2 bedrooms |
|
15 |
| 3 bedrooms |
|
11 |
| 4 bedrooms |
|
10 |
| 5 bedrooms |
|
8 |
ADR scales steeply with property size in Huntsville, rising from $191 for one-bedroom listings to $694 for five-bedroom properties—a 3.6x premium. The jump from three-bedroom ($303) to four-bedroom ($476) represents the single largest rate increase, suggesting the four-bedroom tier is where guests begin paying meaningfully more for space and group capacity.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$191 |
| 2 bedrooms |
|
$235 |
| 3 bedrooms |
|
$303 |
| 4 bedrooms |
|
$476 |
| 5 bedrooms |
|
$694 |
Five-bedroom units lead RevPAN at $227 per available night, well ahead of three-bedrooms at $159 and four-bedrooms at $147, even though four-bedroom ADR is notably higher. The dip for four-bedrooms reflects their lower 31% occupancy, making three-bedroom and five-bedroom configurations the more efficient revenue generators after accounting for fill rate.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$59 |
| 2 bedrooms |
|
$91 |
| 3 bedrooms |
|
$159 |
| 4 bedrooms |
|
$147 |
| 5 bedrooms |
|
$227 |
Three-bedroom listings stand out with 52% occupancy—significantly higher than every other size category and the only tier exceeding the market average. One-bedroom and four-bedroom units both sit at just 31%, which could create cash-flow challenges for investors carrying high-cost properties in those segments.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
31% |
| 2 bedrooms |
|
39% |
| 3 bedrooms |
|
52% |
| 4 bedrooms |
|
31% |
| 5 bedrooms |
|
33% |
Monthly revenue scales almost linearly with bedroom count, from $1,745 for one-bedrooms up to $5,804 for five-bedroom listings. The three-bedroom tier at $2,704 per month offers a solid middle ground, combining the market's highest occupancy rate with a respectable nightly rate.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,745 |
| 2 bedrooms |
|
$1,861 |
| 3 bedrooms |
|
$2,704 |
| 4 bedrooms |
|
$3,996 |
| 5 bedrooms |
|
$5,804 |
Five-bedroom properties generate the highest annual revenue at $69,651—more than three times what a one-bedroom earns at $20,946. Four-bedroom units bring in $47,957 annually, but given their lower occupancy, investors should weigh whether the incremental revenue over three-bedrooms ($32,449) justifies the likely higher acquisition and operating costs.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$20,946 |
| 2 bedrooms |
|
$22,339 |
| 3 bedrooms |
|
$32,449 |
| 4 bedrooms |
|
$47,957 |
| 5 bedrooms |
|
$69,651 |
Kitchens (98%), washers (95%), and hot tubs (95%) are near-universal in Huntsville listings, establishing a high baseline for guest expectations in this mountain market. Lake access (75%), pools (82%), and BBQ grills (82%) further signal that guests are booking for outdoor-focused, amenity-rich experiences—properties lacking these features may struggle to compete.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
98% |
| Washer |
|
95% |
| Hot Tub |
|
95% |
| Self Check-in |
|
93% |
| Dryer |
|
93% |
| Patio or Balcony |
|
89% |
| Parking |
|
86% |
| BBQ Grill |
|
82% |
| Pool |
|
82% |
| Lake Access |
|
75% |
| Workspace |
|
61% |
| Gym |
|
54% |
| Outdoor Furniture |
|
43% |
| Backyard |
|
43% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Huntsville Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Average | 15% |
Huntsville's ROI Score of 32 out of 100 places it in the "Limited" investment band, reflecting below-average marks across Revenue-to-Price Ratio, Occupancy Stability, and Market Growth Trend, with only Supply/Demand Balance scoring at an average level. The core challenge is that $30,444 in average annual revenue against home values near $1.4 million creates a thin return profile at the market level. Investors interested in this area should pair this data with thorough local regulatory research and focus on property-specific opportunities—particularly larger homes—where above-average revenue could shift the math in their favor.
Understanding local STR regulations is essential before investing in Huntsville. Here's the current regulatory landscape:
Short-term rental operators in Huntsville, Utah may need to obtain a business license or STR permit from Weber County or the Town of Huntsville before listing a property. Investors should verify current permit requirements directly with local government offices, as regulations in small mountain communities can shift quickly.
Common restrictions that may apply include occupancy limits tied to bedroom count, minimum night-stay requirements, noise and nuisance ordinances, and parking limitations—particularly relevant in a rural setting where road access can be seasonal. HOA covenants are another important consideration, especially in planned communities near Pineview Reservoir, and investors should confirm that short-term rentals are permitted under any applicable deed restrictions.
Utah imposes a combined state and local transient room tax on short-term rentals, and Weber County may levy additional tourism-related assessments. Platforms like Airbnb typically collect and remit a portion of these taxes automatically, but hosts should confirm compliance with the Utah State Tax Commission to ensure all obligations are met.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Huntsville can provide current regulatory guidance.
Financing an Airbnb investment in Huntsville requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Huntsville's dual-season demand pattern—winter ski traffic and summer lake recreation—should continue to drive peaks in February and July. However, with occupancy already sitting at 38% and a 200% year-over-year increase in active listings, rising supply could put further pressure on both rates and fill rates. Investors should plan conservatively, targeting occupancy in the 35–42% range and modest ADR movement, while monitoring whether new supply stabilizes or continues to accelerate."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots as of the dates noted; market conditions can change. Local regulations, HOA restrictions, and tax obligations vary and should be independently verified before any investment decision.
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