Idaho Falls, ID Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

52 / 100

Idaho Falls presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Idaho Falls Short-Term Rental Market Overview

Idaho Falls offers STR investors a market defined by strong seasonal swings and growing competition. With 149 active Airbnb listings, an average daily rate of $149 (well below Idaho's $277 state average), and an annual revenue average of $18,571, the market rewards operators who can capture summer demand. A 111% year-over-year listing growth rate signals rising investor interest, though the below-average revenue-to-price ratio means deal sourcing needs to be disciplined.

Key Market Statistics

According to Rabbu market data, the Idaho Falls short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 149
Average Daily Rate (ADR) vs. $277 state avg. $149
Average Occupancy Rate vs. 41% state avg. 31%
RevPAN ADR * Occupancy Rate $46
Average Monthly Revenue Historical 12-month average $1,547
Average Annual Revenue Historical 12-month average $18,571

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Idaho Falls

Investors consider Idaho Falls for its gateway proximity to outdoor recreation destinations and the opportunity to capture strong summer revenue, though competition is intensifying rapidly.

Key investment factors

  • Summer tourism demand fuels revenue roughly 5x higher than winter months
  • Average home values of $540,417 create an accessible entry point for Idaho markets
  • 111% year-over-year listing growth reflects strong investor confidence and rising demand
  • Larger properties (4+ bedrooms) command significantly higher RevPAN, offering a differentiation strategy
  • Workspace availability in 54% of listings suggests a secondary remote-work demand driver

Expert Market Assessment

"Idaho Falls presents a competitive opportunity where timing and property selection matter more than in markets with flatter demand curves. Revenue peaks sharply in July and August — hosts can earn nearly $2,881 per month in August compared to just $556 in January, making this one of the more seasonally concentrated markets investors will encounter. The 31% average occupancy rate trails Idaho's 41% state average, and the below-average revenue-to-price ratio suggests that not every property will pencil out. Investors targeting larger homes or those who can capture extended-stay demand during shoulder seasons will be best positioned to generate meaningful returns."

— Rabbu Market Analysis Team

Understanding Idaho Falls's ROI Score: 52/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Idaho Falls Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Idaho Falls earns a 52 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' band where strong demand meets tighter margins. The below-average revenue-to-price ratio is the primary drag, reflecting home values that are high relative to what typical listings earn, while occupancy stability and market growth trend both score in the average range. Investors should pair this data with thorough local regulatory research and focus on property types — like 4+ bedroom homes — where RevPAN and annual revenue skew meaningfully above the market average.

Short-Term Rental Regulations in Idaho Falls

Understanding local STR regulations is essential before investing in Idaho Falls. Here's the current regulatory landscape:

Permit Requirements

Investors operating short-term rentals in Idaho Falls, Idaho may need to obtain a business license or STR-specific permit from the city. It's essential to verify current requirements directly with the City of Idaho Falls and Bonneville County, as local regulations can evolve.

Key Restrictions

Common STR restrictions in markets like Idaho Falls can include occupancy limits, noise ordinances, parking requirements, and minimum-stay rules. Homeowners associations may impose additional restrictions, so investors should review any applicable HOA covenants before purchasing a property intended for short-term rental use.

Tax Obligations

Short-term rental operators in Idaho are typically subject to state sales tax and local lodging or tourism taxes. Many booking platforms collect and remit these taxes on behalf of hosts, but investors should confirm their specific obligations with the Idaho State Tax Commission.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Idaho Falls can provide current regulatory guidance.

Short-Term Rental Financing for Idaho Falls

Financing an Airbnb investment in Idaho Falls requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Idaho Falls Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Idaho Falls is likely to see continued supply growth as more investors enter the market, which could put modest downward pressure on occupancy rates currently sitting at 31%. Summer months should remain the primary revenue driver, with ADRs potentially climbing 1–3% as demand from Yellowstone-area tourism holds steady. Investors who lock in properties at favorable price points and manage aggressively during the June–September peak may outperform the market average, though off-season softness will remain a challenge that requires realistic cash-flow planning."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Idaho Falls, ID

What is the average Airbnb occupancy rate in Idaho Falls?
The average Airbnb occupancy rate in Idaho Falls is currently 31%, which falls below the Idaho state average of 41%. Occupancy varies significantly by property size, with 1-bedroom units leading at 36% and 6+ bedroom properties sitting at 17%. The lower overall rate reflects the market's strong seasonality, with summer months driving the bulk of bookings.
How much do Airbnb hosts make in Idaho Falls?
Airbnb hosts in Idaho Falls earn an average of $1,547 per month and approximately $18,571 per year based on trailing 12-month performance. Earnings vary widely by property size — 1-bedroom listings average about $11,863 annually, while 6+ bedroom properties can generate around $54,679 per year. Peak summer months like August can produce nearly $2,881 in monthly revenue, while January may yield only $556.
Is Idaho Falls a good market for Airbnb investment?
Idaho Falls scores a 52 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' category. The market has strong summer demand, likely driven by proximity to outdoor recreation, but the below-average revenue-to-price ratio and 31% occupancy rate mean investors need to be selective. Larger properties tend to deliver better RevPAN, and operators who optimize pricing during peak season can outperform the averages. It's a market where careful deal sourcing and strong operations make the difference.
What is the average daily rate (ADR) for Airbnb in Idaho Falls?
The average daily rate for Airbnb listings in Idaho Falls is $149, which is significantly lower than the $277 Idaho state average. ADR scales predictably with property size — 1-bedroom units average $71 per night, while 6+ bedroom properties command $560. This pricing structure means larger homes capture a meaningful nightly premium.
Are short-term rentals legal in Idaho Falls?
Short-term rentals are generally permitted in Idaho Falls, though operators may need to secure a business license or local permit. Regulations can change, so it's important to check with the City of Idaho Falls and review any applicable HOA restrictions before purchasing. Investors should also ensure compliance with Idaho's state tax requirements for lodging.
When is peak season for Airbnb in Idaho Falls?
Peak season in Idaho Falls runs from June through September, with August being the highest-earning month at an average of $2,881 in revenue. July follows closely at $2,841. The off-season from November through March sees revenue drop to between $556 and $1,148 per month, reflecting the market's heavy reliance on warm-weather tourism.
How many Airbnbs are there in Idaho Falls?
There are currently 149 active Airbnb listings in Idaho Falls as of April 2026. The market has experienced significant growth, with a 111% year-over-year increase in active listings. One-bedroom units make up the largest segment with 48 listings, followed by 2-bedroom properties at 34 listings.
How is Airbnb revenue calculated in Idaho Falls?
The annual and monthly revenue figures for Idaho Falls are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. Because each month uses its own historical data, seasonal peaks and slower periods are naturally reflected in the figures. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market and property size
  • Average daily rate, occupancy, and RevPAN metrics across bedroom configurations
  • Monthly and annual revenue trends based on trailing 12-month booking performance
  • Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations and tax obligations can change; investors should verify current rules with municipal and state authorities before purchasing.

Next Steps

Ready to invest in Idaho Falls's short-term rental market? Take action with these resources:

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