Ivins, UT Airbnb Market Data, Statistics, and Occupancy Rates

Ivins Short-Term Rental Market Overview

Ivins, UT sits at the gateway to Snow Canyon State Park and the greater St. George recreation corridor, drawing outdoor enthusiasts and seasonal visitors year-round. With an average daily rate of $285 and annual revenue averaging $39,075 across 53 active listings, the market offers moderate income potential — though the average home value of $1,074,669 means the revenue-to-price ratio demands careful deal sourcing. Occupancy currently sits at 29%, below the Utah state average of 42%, signaling that while demand exists, competition and seasonality compress returns for less optimized properties.

Key Market Statistics

According to Rabbu market data, the Ivins short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Ivins

Ivins attracts investor attention because of its proximity to premier outdoor recreation, a growing visitor base in southern Utah, and premium nightly rates relative to smaller desert markets.

Expert Market Assessment

"Ivins presents a competitive but selective opportunity — its ROI score of 48 out of 100 reflects a below-average revenue-to-price ratio and softening growth trajectory, tempered by average occupancy stability and supply-demand balance. The pronounced seasonality is a defining characteristic: March leads the year at $4,839 in average monthly revenue, while January dips to just $1,661, creating a nearly 3x spread that investors must budget around. Properties that capitalize on the spring and fall peaks — and minimize vacancy during the winter trough — stand to outperform the market averages meaningfully. For investors willing to source properties at or below the prevailing home value and optimize for the outdoor-recreation traveler, Ivins offers a viable niche within southern Utah's broader tourism economy."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Ivins

Average revenue by month in Ivins

Revenue in Ivins follows a clear dual-peak pattern, with March ($4,839) and April ($4,444) leading the year, followed by a secondary fall peak in October ($4,016). January is the softest month at just $1,661 — a nearly 3x gap from the spring high — so investors should plan cash reserves to cover the winter lull.

Active Airbnb listings by property size in Ivins

Three-bedroom properties dominate supply with 16 listings, followed by 1-bedrooms (12) and a tie between 2-bedrooms and 5-bedrooms at 10 each. The absence of 4-bedroom listings in the data could represent an underserved niche worth exploring for investors looking to differentiate.

Average daily rate (ADR) by property size in Ivins

Two-bedroom listings command the highest ADR in Ivins at $443 — significantly above both 3-bedrooms ($243) and 5-bedrooms ($311). One-bedrooms sit at $143, making the 2-bedroom segment the clear premium tier, likely driven by upscale casita or resort-style properties that attract couples and small groups.

Average RevPAN by property size in Ivins

Two-bedroom units deliver the strongest RevPAN at $172, far outpacing 3-bedrooms ($88), 1-bedrooms ($46), and 5-bedrooms ($32). This indicates that 2-bedroom properties combine the best balance of high nightly rates and solid occupancy, making them the most capital-efficient configuration on a per-night basis.

Average occupancy rates by property size in Ivins

Occupancy rates cluster between 33% and 39% for 1- through 3-bedroom properties, with 2-bedrooms leading at 39%. Five-bedroom listings lag sharply at just 10% occupancy, suggesting that larger luxury properties face meaningful demand constraints and may sit vacant for extended stretches.

Average monthly revenue by property size in Ivins

Monthly revenue scales with size in absolute terms — 5-bedrooms top the list at $3,785, followed by 3-bedrooms at $3,467 and 2-bedrooms at $2,703. However, given the dramatically lower occupancy for 5-bedroom units, the gap between their revenue and that of 2- and 3-bedroom properties is narrower than property size alone would suggest.

Average annual revenue by property size in Ivins

Five-bedroom properties earn the most annually at $45,421, with 3-bedrooms close behind at $41,613 and 2-bedrooms at $32,436. When factored against acquisition costs and the 10% occupancy rate for 5-bedroom units, mid-size properties in the 2–3 bedroom range likely offer a more reliable path to positive cash flow.

Most common amenities for Airbnb listings in Ivins

Parking (98%) and self check-in (96%) are near-universal, reflecting the car-dependent, independent-traveler profile of Ivins guests. Outdoor amenities are notably prevalent — 85% of listings offer a patio or balcony, 76% have a BBQ grill, and 64% feature a pool — signaling that desert outdoor living spaces are a baseline expectation rather than a differentiator.

Understanding Ivins's ROI Score: 48/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Ivins earns a Rabbu ROI Score of 48 out of 100, placing it in the 'Competitive Opportunity' band — meaning demand and investor interest are real, but elevated property prices and growing competition require disciplined deal selection. The below-average revenue-to-price ratio is the primary drag, driven by home values averaging over $1 million against roughly $39K in annual revenue, while occupancy stability and supply-demand balance rate as average. Investors should pair this data with thorough local regulatory research and focus on property types — particularly 2- and 3-bedrooms — where RevPAN and occupancy metrics are strongest.

Short-Term Rental Regulations in Ivins

Understanding local STR regulations is essential before investing in Ivins. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Ivins, Utah may be required to obtain a business license or STR-specific permit from the city, and Utah state law generally allows municipalities to regulate vacation rentals within their jurisdictions. Investors should verify current permit requirements directly with the City of Ivins and Washington County before purchasing.

Key Restrictions

Common restrictions in Utah STR markets include occupancy limits based on bedroom count, noise and nuisance ordinances, parking requirements, and potential HOA covenants that may prohibit or limit short-term rentals. Some communities also impose minimum-stay requirements or cap the total number of permitted STR properties in residential zones, so reviewing local zoning rules is a critical step.

Tax Obligations

Utah imposes a statewide Transient Room Tax in addition to local tourism and sales taxes on short-term accommodations, and platforms like Airbnb often collect and remit a portion of these on the host's behalf. Operators should confirm with the Utah State Tax Commission and Washington County that all applicable lodging taxes are being properly handled.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ivins can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Ivins is likely to see continued supply growth — active listings surged 159% year-over-year — which could further pressure occupancy unless visitor demand keeps pace. Spring months (March–April) and October historically deliver the strongest revenue, suggesting ADR and occupancy could hold steady or tick up modestly during those windows. Investors should anticipate occupancy settling in the 27–32% range market-wide, with well-positioned properties outperforming that band. Monitoring how the rapid supply increase affects pricing power will be essential for anyone entering this market in the near term."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Ivins, UT

What is the average Airbnb occupancy rate in Ivins?

The average occupancy rate for Airbnb listings in Ivins is currently 29%, which falls below the Utah state average of 42%. Occupancy varies significantly by property size — 2-bedroom units lead at 39%, while 5-bedroom properties average just 10%. Seasonal fluctuations also play a large role, with spring and fall months driving the strongest booking activity.

How much do Airbnb hosts make in Ivins?

Airbnb hosts in Ivins earn an average of $3,256 per month and roughly $39,075 per year based on trailing 12-month booking data. Larger properties can earn more in absolute terms — 5-bedroom listings average $45,421 annually — though their low occupancy rates mean revenue can be inconsistent. Smaller units like 2-bedrooms offer a more balanced combination of occupancy and income at around $32,436 per year.

Is Ivins a good market for Airbnb investment?

Ivins carries a Rabbu ROI Score of 48 out of 100, categorized as a 'Competitive Opportunity.' The market benefits from strong leisure demand tied to outdoor recreation and scenic desert landscapes, but elevated home prices (averaging $1,074,669) compress the revenue-to-price ratio. Investors who can acquire properties below market value and optimize for peak seasons may find attractive returns, but selective deal sourcing and strong operational management are essential.

What is the average daily rate (ADR) for Airbnb in Ivins?

The average daily rate for Airbnb listings in Ivins is $285, which is well below the Utah state average of $494. ADR varies considerably by property size: 1-bedroom units average $143, 2-bedrooms command $443, 3-bedrooms come in at $243, and 5-bedrooms average $311. The 2-bedroom segment stands out for its premium pricing relative to other sizes in this market.

Are short-term rentals legal in Ivins?

Short-term rentals are generally permitted in Ivins, UT, though operators may need to secure local business licenses or STR permits from the city. Utah state law allows municipalities to set their own regulations, so specific rules around zoning, occupancy limits, and permit caps can vary. Prospective hosts should check directly with the City of Ivins and consult Washington County ordinances before listing a property.

When is peak season for Airbnb in Ivins?

Peak season in Ivins centers on spring and fall. March is the strongest month, with average revenue reaching $4,839, followed closely by April at $4,444 and October at $4,016. The winter months represent the low season — January averages just $1,661 in revenue. This dual-peak pattern reflects the area's appeal for outdoor activities when desert temperatures are most comfortable.

How many Airbnbs are there in Ivins?

As of April 2026, there are 53 active Airbnb listings in Ivins. The supply breaks down across 12 one-bedroom, 10 two-bedroom, 16 three-bedroom, and 10 five-bedroom properties. Notably, active listings have grown 159% year-over-year, indicating significant new supply entering the market.

How is Airbnb revenue calculated in Ivins?

The annual and monthly revenue figures shown for Ivins are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll up the remainder into a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and how effectively a host manages their listing.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Average daily rate, occupancy, and RevPAN trends across bedroom configurations
• Monthly and annual revenue estimates based on trailing 12-month booking performance
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Data aggregated from multiple providers and Rabbu proprietary analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, HOA rules, and permit requirements can change — always verify current rules with city and county authorities before investing. Individual property results may vary significantly based on location, condition, pricing strategy, and management quality.