Jacksons Gap, AL Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

53 / 100

Jacksons Gap presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Jacksons Gap Short-Term Rental Market Overview

Jacksons Gap, Alabama sits on the shores of Lake Martin — one of the state's most popular recreational lakes — and its short-term rental market reflects that lakefront appeal. With an average daily rate of $303 (well above the $247 state average) and average annual revenue of $47,031 across just 27 active listings, the market offers premium nightly rates in a small, concentrated inventory. However, an 18% average occupancy rate signals highly seasonal demand, meaning investors need to capitalize on peak summer months to hit revenue targets. The 119% year-over-year listing growth shows increasing investor interest, which makes selective deal sourcing especially important.

Key Market Statistics

According to Rabbu market data, the Jacksons Gap short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 27
Average Daily Rate (ADR) vs. $247 state avg. $303
Average Occupancy Rate vs. 38% state avg. 18%
RevPAN ADR * Occupancy Rate $55
Average Monthly Revenue Historical 12-month average $3,919
Average Annual Revenue Historical 12-month average $47,031

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Jacksons Gap

Jacksons Gap attracts STR investors because of its premium lake-driven nightly rates and small supply base, though success depends on navigating sharp seasonal swings and rising competition.

Key investment factors

  • Lake Martin's recreational draw supports ADR of $303, roughly 23% above Alabama's state average
  • A compact market of only 27 active listings means less direct competition but requires careful positioning
  • Four-bedroom properties generate the highest RevPAN at $58, making larger lakefront homes the strongest earners
  • Summer months (May through August) account for the bulk of annual revenue, with July alone averaging $9,335
  • 89% of listings offer lake access, confirming waterfront proximity as the primary demand driver

Expert Market Assessment

"Jacksons Gap presents a competitive opportunity with clear strengths and notable caveats. The market's premium ADR and lakefront positioning are genuine advantages, but the 18% average occupancy rate — well below the 38% state average — underscores just how seasonal this market is. Revenue is heavily front-loaded into summer: July listings earn an average of $9,335, while January drops to just $437, creating a roughly 21:1 peak-to-trough ratio. Investors who can tolerate thin winters and maximize the May–September corridor can still achieve meaningful annual returns, particularly with larger properties that command both higher rates and better RevPAN."

— Rabbu Market Analysis Team

Understanding Jacksons Gap's ROI Score: 53/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Jacksons Gap Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Jacksons Gap's ROI score of 53 out of 100 places it in the "Competitive Opportunity" band, reflecting a market where strong investor interest and premium rates are counterbalanced by below-average occupancy stability and rising supply. The revenue-to-price ratio and market growth trend both register as average, while occupancy stability scores below average — a direct reflection of the market's heavy seasonal concentration. Investors should pair this data with thorough local regulatory research and focus on properties that can command peak-season premiums to make the numbers work.

Short-Term Rental Regulations in Jacksons Gap

Understanding local STR regulations is essential before investing in Jacksons Gap. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Jacksons Gap, Alabama may need to obtain a business license or STR permit from the local municipality or Tallapoosa County. Investors should verify current registration requirements directly with local authorities before listing a property.

Key Restrictions

Common restrictions that may apply to STRs in this area include occupancy limits, noise ordinances, parking requirements, and minimum-stay rules. Additionally, HOA covenants are prevalent in many lakefront communities and can impose their own restrictions on short-term rentals, so reviewing any applicable deed restrictions is essential before purchasing.

Tax Obligations

Alabama imposes a state lodging tax on short-term rentals, and Tallapoosa County may levy additional local lodging or sales taxes. Many booking platforms collect and remit state-level taxes on behalf of hosts, but investors should confirm that all county and municipal obligations are fully covered.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Jacksons Gap can provide current regulatory guidance.

Short-Term Rental Financing for Jacksons Gap

Financing an Airbnb investment in Jacksons Gap requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Jacksons Gap Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Jacksons Gap's STR market will likely continue its pattern of strong summer peaks and quieter winters, with July remaining the dominant revenue month. ADR may see modest upward pressure in the $305–$315 range as new, higher-quality listings enter the market, though occupancy could remain in the 16–20% range on an annualized basis given the sharp seasonality. The rapid 119% growth in active listings suggests supply is catching up to demand, which could compress margins if inventory continues expanding at this pace. Investors who focus on waterfront 4-bedroom properties and optimize pricing during the May–September window are best positioned to outperform market averages."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Jacksons Gap, AL

What is the average Airbnb occupancy rate in Jacksons Gap?
The average occupancy rate for Airbnb listings in Jacksons Gap is currently 18%, which is below Alabama's 38% state average. This lower figure reflects the market's strong seasonality — demand peaks sharply during summer lake season and drops significantly in winter. One-bedroom properties lead at 21% occupancy, while 3- and 4-bedroom units average 17%.
How much do Airbnb hosts make in Jacksons Gap?
Based on trailing 12-month data, Airbnb hosts in Jacksons Gap earn an average of $3,919 per month and approximately $47,031 per year. Earnings vary considerably by property size: 4-bedroom homes average $51,177 annually, 3-bedrooms come in around $35,748, and 1-bedroom units average $27,444. Revenue is highly seasonal, with July being the strongest month at an average of $9,335.
Is Jacksons Gap a good market for Airbnb investment?
Jacksons Gap scores a 53 out of 100 on Rabbu's ROI Score, placing it in the "Competitive Opportunity" category. The market benefits from premium nightly rates driven by Lake Martin tourism, but its below-average occupancy and sharp seasonality mean returns depend heavily on maximizing the summer booking window. Investors targeting 4-bedroom lakefront properties with strong amenity packages are best positioned to generate competitive returns, though higher home values (averaging $1,089,132) require careful underwriting.
What is the average daily rate (ADR) for Airbnb in Jacksons Gap?
The average daily rate in Jacksons Gap is $303, which is about 23% higher than Alabama's $247 state average. ADR scales significantly with property size: 1-bedroom listings average $136 per night, 3-bedrooms average $235, and 4-bedroom properties command $351. These premium rates reflect the desirable lakefront setting and the vacation-oriented nature of the market.
Are short-term rentals legal in Jacksons Gap?
Short-term rentals are generally permitted in Jacksons Gap, Alabama, though operators may need to obtain appropriate business licenses or permits from local or county authorities. Regulations can also vary by neighborhood, especially in lakefront communities with HOA restrictions. We recommend confirming current rules with the City of Jacksons Gap or Tallapoosa County before purchasing or listing a property.
When is peak season for Airbnb in Jacksons Gap?
Peak season in Jacksons Gap runs from May through September, with July being the clear standout month at an average revenue of $9,335 per listing. June ($5,977), August ($5,840), and May ($5,086) also deliver strong returns. The off-season runs from November through February, with January being the slowest month at just $437 in average revenue.
How many Airbnbs are there in Jacksons Gap?
As of April 2026, there are 27 active Airbnb listings in Jacksons Gap. The supply is concentrated in 3-bedroom (9 listings), 4-bedroom (7 listings), and 1-bedroom (5 listings) properties. Notably, the market has seen 119% year-over-year growth in active listings, indicating rapidly increasing investor interest in this lakefront market.
How is Airbnb revenue calculated in Jacksons Gap?
The annual and monthly revenue figures for Jacksons Gap are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and how effectively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Jacksons Gap and surrounding areas
  • Average daily rate, occupancy, and RevPAN metrics across property sizes
  • Monthly and annual revenue trends based on trailing 12-month booking data
  • Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Popular amenity breakdowns drawn from active listing profiles

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.

Next Steps

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