Jersey City, NJ Airbnb Market Data, Statistics, and Occupancy Rates

Jersey City Short-Term Rental Market Overview

Jersey City's short-term rental market benefits from its proximity to Manhattan and strong urban demand, with 618 active Airbnb listings generating an average annual revenue of $36,463. The market's average daily rate of $155 sits well below New Jersey's $430 state average, yet its 39% occupancy rate outperforms the 34% state benchmark — a signal that demand is steady even at competitive pricing. With an ROI score of 63 out of 100, Jersey City presents an attractive entry point for investors looking at the greater New York metro area without Manhattan-level property costs.

Key Market Statistics

According to Rabbu market data, the Jersey City short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Jersey City

Jersey City draws investor interest because of its above-average occupancy stability, proximity to New York City, and a favorable revenue profile relative to property costs in the broader metro area.

Expert Market Assessment

"With a score of 63 out of 100, Jersey City lands in the "Attractive Opportunity" tier — a market where the fundamentals are solid but not without considerations. Revenue seasonality is moderate: October leads at $3,984/month while February dips to $1,340, creating a roughly 3x spread between peak and trough that investors should plan for in cash-flow projections. The above-average occupancy stability factor is particularly encouraging, suggesting that demand in this Hudson County market holds up more consistently than many comparable areas. Larger properties represent the most compelling revenue opportunity, though the 108% year-over-year listing growth warrants attention as increased supply could put pressure on rates and occupancy over time."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Jersey City

Average revenue by month in Jersey City

Jersey City shows a clear seasonal pattern, with revenue peaking in October at $3,984 and bottoming out in February at $1,340 — a nearly 3x spread. The May-through-October corridor consistently delivers $3,600+ per month, while the winter months from January through March represent the softest period, making cash reserves important for year-round operations.

Active Airbnb listings by property size in Jersey City

One-bedroom units dominate the market with 332 listings (54% of supply), followed by 2-bedrooms at 128 and 3-bedrooms at 105. Larger properties are notably scarce — only 21 four-bedroom, 5 five-bedroom, and 6 six-plus-bedroom listings exist — which could signal an underserved niche with less competition for investors targeting group or family travelers.

Average daily rate (ADR) by property size in Jersey City

ADR scales predictably with size, from $95 for 1-bedrooms up to $578 for 6+ bedroom properties, with each additional bedroom roughly adding $50–$100 in nightly rate. The jump from 3-bedroom ($249) to 4-bedroom ($313) represents a strong premium relative to the marginal cost of an extra room, making mid-size properties a potentially efficient entry point.

Average RevPAN by property size in Jersey City

Revenue per available night tells a more nuanced story than ADR alone: 4-bedroom units lead the mid-range at $109 RevPAN, while 6+ bedroom properties dominate at $260. One-bedroom listings, despite their higher occupancy, deliver the lowest RevPAN at $40, underscoring how rate power matters more than fill rate for revenue optimization in this market.

Average occupancy rates by property size in Jersey City

Occupancy is highest for 6+ bedroom properties (45%) and 1-bedroom units (43%), while 5-bedroom listings lag at just 23%. The relatively tight range of 29–45% across most property sizes suggests that Jersey City's urban demand profile supports a variety of configurations, though 3-bedroom and 5-bedroom units may require more aggressive pricing to maintain bookings.

Average monthly revenue by property size in Jersey City

Monthly revenue climbs sharply with property size, from $1,764 for 1-bedrooms to $7,027 for 4-bedrooms and an impressive $15,286 for 6+ bedroom properties. The 2-bedroom segment at $4,043/month represents a notable step up from 1-bedrooms and may offer the best balance of acquisition cost and revenue potential for newer investors.

Average annual revenue by property size in Jersey City

At the top end, 6+ bedroom properties generate $183,431 annually — nearly nine times the $21,176 earned by 1-bedroom units. Four-bedroom properties at $84,335/year offer the strongest return potential among more commonly available sizes, while even 2-bedroom units at $48,521 meaningfully outperform the overall market average of $36,463.

Most common amenities for Airbnb listings in Jersey City

Kitchens (94%) and self check-in (87%) are near-universal, reflecting a guest base that expects apartment-style convenience and autonomy. The high prevalence of workspaces (78%) signals strong demand from business travelers and remote workers, while parking at 71% is a valuable differentiator in an urban market where it isn't always a given.

Understanding Jersey City's ROI Score: 63/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Jersey City's ROI score of 63 out of 100 places it in the "Attractive Opportunity" band, reflecting a market with genuine investment merit anchored by above-average occupancy stability. Revenue-to-price ratio, market growth trend, and supply/demand balance all rate as average — not exceptional, but healthy enough to support returns when paired with the right property type and operational approach. Investors should complement this data with thorough local regulatory research, as Jersey City's STR rules have been a moving target and can materially impact profitability.

Short-Term Rental Regulations in Jersey City

Understanding local STR regulations is essential before investing in Jersey City. Here's the current regulatory landscape:

Permit Requirements

Jersey City, New Jersey requires short-term rental operators to register and obtain permits before listing properties. Investors should verify current permit requirements directly with the Jersey City municipal government, as rules have evolved in recent years and additional conditions may apply.

Key Restrictions

Common STR restrictions in markets like Jersey City can include occupancy limits, minimum stay requirements, noise and nuisance ordinances, parking provisions, and caps on the number of permits issued. HOA or condo association rules may impose additional limitations, so it's important to review any applicable covenants before purchasing an investment property.

Tax Obligations

Short-term rental hosts in New Jersey are typically subject to state sales tax, occupancy taxes, and potentially local tourism assessments. Many booking platforms collect and remit some of these taxes automatically, but operators should confirm their full obligations with a tax professional familiar with New Jersey STR regulations.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Jersey City can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, we expect Jersey City's STR market to maintain steady demand, driven by year-round business travel and its role as a budget-friendly alternative to staying in New York City. Seasonality data shows revenue peaking from May through October (averaging $3,600–$3,984/month), with softer winter months likely to keep overall occupancy in the 37–41% range. ADR could see modest increases of 2–4% as new listings enter the market and hosts refine pricing strategies. Investors should monitor the 108% year-over-year listing growth closely, as rapid supply expansion could temper revenue gains if demand doesn't keep pace."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Jersey City, NJ

What is the average Airbnb occupancy rate in Jersey City?

The average Airbnb occupancy rate in Jersey City is currently 39%, which outperforms the New Jersey state average of 34%. Occupancy varies by property size, with 1-bedroom units and 6+ bedroom properties achieving the highest rates at 43% and 45% respectively, while 5-bedroom units see the lowest at 23%.

How much do Airbnb hosts make in Jersey City?

Airbnb hosts in Jersey City earn an average of $3,038 per month, or approximately $36,463 per year based on trailing 12-month performance. Revenue varies significantly by property size — 1-bedroom units average $21,176 annually, while 4-bedroom properties bring in around $84,335. The highest-earning segment is 6+ bedroom properties at $183,431 per year, though only 6 such listings currently exist in the market.

Is Jersey City a good market for Airbnb investment?

Jersey City carries an ROI score of 63 out of 100, placing it in the "Attractive Opportunity" category. The market benefits from above-average occupancy stability and its position as a more affordable alternative to staying in Manhattan. However, average home values sit at roughly $1,013,965, so investors should carefully evaluate the revenue-to-price ratio — rated as average — to ensure projected returns align with their investment goals. Year-over-year listing growth of 108% also suggests increasing competition.

What is the average daily rate (ADR) for Airbnb in Jersey City?

The average daily rate for Airbnb listings in Jersey City is $155, which is significantly below the New Jersey state average of $430. ADR scales with property size: studios average $138, 1-bedrooms come in at $95, and rates climb steadily to $578 for 6+ bedroom properties. The relatively low ADR compared to the state average reflects the urban-apartment-heavy inventory in Jersey City rather than the vacation-rental-style properties found in coastal New Jersey.

Are short-term rentals legal in Jersey City?

Short-term rentals operate in Jersey City, New Jersey, but hosts are generally required to register and obtain appropriate permits. The regulatory landscape for STRs in Jersey City has seen changes over the years, so prospective investors should consult the city's official resources and local legal counsel to confirm current permit requirements, zoning restrictions, and any applicable limitations before purchasing a property.

When is peak season for Airbnb in Jersey City?

Peak season for Airbnb in Jersey City runs from May through October, with the strongest months being September ($3,892) and October ($3,984). Revenue remains healthy through the summer at roughly $3,600–$3,650 per month. The off-peak period falls in January and February, when average monthly revenue drops to $1,456 and $1,340 respectively — about a third of peak levels.

How many Airbnbs are there in Jersey City?

As of April 2026, there are 618 active Airbnb listings in Jersey City. The market has seen significant growth, with active listings increasing by 108% year-over-year. The majority of supply is concentrated in 1-bedroom units (332 listings), followed by 2-bedroom (128) and 3-bedroom (105) properties, while larger homes with 4+ bedrooms remain relatively scarce.

How is Airbnb revenue calculated in Jersey City?

The annual and monthly revenue figures for Jersey City are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Each comparable listing's actual revenue per available night (RevPAN) is averaged by month over the past year, with regional outliers removed, and the results are rolled up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks (like October at $3,984) and slower months (like February at $1,340), since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Average daily rate, occupancy, and RevPAN metrics with state-level benchmarks
• Monthly and annual revenue trends based on trailing 12-month booking performance
• Property value data sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance as of April 2026 and may not capture recent regulatory changes or market shifts. Individual property results will vary based on location within the market, property condition, pricing strategy, and management quality.