Joseph, OR Airbnb Market Data, Statistics, and Occupancy Rates

Joseph Short-Term Rental Market Overview

Joseph, Oregon sits at the gateway to Wallowa Lake and the Eagle Cap Wilderness, making it a seasonal draw for outdoor recreation travelers. With just 25 active Airbnb listings and an average annual revenue of $36,244, this micro-market offers a niche opportunity — though its 28% occupancy rate (below the 33% state average) and pronounced seasonality mean investors need to plan carefully around summer demand peaks. An average daily rate of $216 keeps pricing well below the Oregon state average of $383, reflecting the rural nature of the market.

Key Market Statistics

According to Rabbu market data, the Joseph short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Joseph

Joseph appeals to investors seeking a small, outdoor-recreation-oriented market with low competition and seasonal upside, though below-average occupancy and high home values require careful deal sourcing.

Expert Market Assessment

"Joseph represents a competitive but highly seasonal opportunity. The ROI score of 36 out of 100 reflects average revenue-to-price ratios paired with below-average occupancy stability — meaning the numbers can work, but only with disciplined acquisition pricing and realistic cash-flow expectations. Peak months like July ($6,636) and August ($6,220) deliver strong revenue, while the February trough ($864) underscores how dependent this market is on warm-weather tourism. Investors who can secure properties meaningfully below the $758,139 average home value and tolerate four to five lean months per year will find the summer upside compelling."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Joseph

Average revenue by month in Joseph

Joseph's revenue cycle is sharply seasonal: July peaks at $6,636 and August follows closely at $6,220, while February bottoms out at just $864 — a nearly 8x spread between the best and worst months. Investors should expect roughly 60% of annual income to arrive between June and September.

Active Airbnb listings by property size in Joseph

Two-bedroom units dominate supply with 9 listings, while 1-bedroom and 3-bedroom properties each account for 6. The even distribution across sizes suggests no single configuration is dramatically oversaturated, though the small total of 25 listings means a few new entrants in any category could shift the competitive landscape quickly.

Average daily rate (ADR) by property size in Joseph

Three-bedroom properties command a significant ADR premium at $293 per night — 76% higher than 2-bedrooms at $167 and 58% above 1-bedrooms at $185. Interestingly, 2-bedrooms price below 1-bedrooms, suggesting group-oriented 3-bedroom homes capture the strongest nightly rates in this market.

Average RevPAN by property size in Joseph

Three-bedroom units deliver the highest RevPAN at $79, followed by 1-bedrooms at $65 and 2-bedrooms at $42. The gap between 3-bedroom and 2-bedroom RevPAN is substantial, indicating that despite similar occupancy rates, the ADR premium on larger homes translates into meaningfully better per-night revenue efficiency.

Average occupancy rates by property size in Joseph

One-bedroom listings lead occupancy at 35%, while 2-bedrooms lag at 25% and 3-bedrooms sit at 27%. The relatively low occupancy across all sizes — all below the state average of 33% — reinforces that consistent cash flow requires pricing flexibility and strong peak-season performance.

Average monthly revenue by property size in Joseph

Three-bedroom properties earn the most at $4,118 per month on average, more than triple the $1,262 that 1-bedroom units generate. Two-bedrooms land in the middle at $2,805, making 3-bedroom homes the clear revenue leaders for investors willing to take on a larger property.

Average annual revenue by property size in Joseph

Annual revenue scales significantly with size: 3-bedroom properties average $49,418, 2-bedrooms bring in $33,668, and 1-bedrooms earn $15,150. Given average home values near $758,139, even the top-earning 3-bedroom configuration yields a revenue-to-price ratio that demands careful acquisition pricing to pencil out.

Most common amenities for Airbnb listings in Joseph

Self check-in and parking each appear in 96% of listings, reflecting the rural, drive-to nature of Joseph's guest base. A workspace (88%) and kitchen (80%) round out the essentials, while outdoor amenities like BBQ grills (68%) and lake access (36%) signal that guests expect a nature-oriented, self-sufficient stay experience.

Understanding Joseph's ROI Score: 36/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Joseph's ROI Score of 36 out of 100 places it in the 'Competitive Opportunity' band, meaning deals exist but require more selective sourcing. The revenue-to-price ratio and market growth trend both rate as average, while occupancy stability falls below average — the biggest drag on the score and a reflection of the market's deep seasonality. Investors should pair this data with thorough local regulatory research and realistic cash-flow modeling that accounts for four to five months of minimal bookings each year.

Short-Term Rental Regulations in Joseph

Understanding local STR regulations is essential before investing in Joseph. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Joseph, Oregon may need to obtain a business license or STR permit from the city or Wallowa County. Investors should verify current registration requirements directly with local authorities before listing a property.

Key Restrictions

Common STR restrictions in small Oregon towns can include occupancy limits tied to bedroom count, noise and nuisance ordinances, parking requirements for guests, and HOA rules that may prohibit or limit rentals. Some jurisdictions also impose minimum-stay requirements or caps on the total number of STR permits issued.

Tax Obligations

Oregon requires collection of a state transient lodging tax on short-term stays, and Wallowa County or the city of Joseph may impose additional local lodging taxes. Major booking platforms typically collect and remit these taxes on behalf of hosts, but investors should confirm compliance with both state and local obligations.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Joseph can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Joseph's summer-driven revenue pattern is likely to persist, with July and August continuing to generate the lion's share of annual income. The 132% year-over-year growth in active listings signals rising investor interest, which could pressure occupancy further if demand doesn't keep pace — occupancy may hover in the 25–30% range annually. ADR could see modest increases of 2–5% during peak months as the market matures, but off-season revenue will likely remain soft without new demand catalysts. Investors should budget conservatively and treat winter months as near-dormant periods."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Joseph, OR

What is the average Airbnb occupancy rate in Joseph?

The average Airbnb occupancy rate in Joseph is currently 28%, which falls below the Oregon state average of 33%. Occupancy varies significantly by property size — 1-bedroom units lead at 35%, while 2-bedroom listings average just 25%. The seasonal nature of outdoor recreation in the Wallowa area means occupancy concentrates heavily in the summer months.

How much do Airbnb hosts make in Joseph?

On average, Airbnb hosts in Joseph earn approximately $3,020 per month or $36,244 per year based on trailing 12-month performance data. Revenue varies widely by property size: 1-bedroom units average $15,150 annually, 2-bedrooms bring in about $33,668, and 3-bedroom properties lead at roughly $49,418 per year. Summer months account for the majority of earnings, with July alone averaging $6,636.

Is Joseph a good market for Airbnb investment?

Joseph carries a Rabbu ROI Score of 36 out of 100, classified as a 'Competitive Opportunity.' The market's appeal lies in its small supply of just 25 listings and strong summer demand driven by Wallowa Lake and wilderness recreation. However, below-average occupancy (28%), high average home values ($758,139), and sharp seasonal swings mean investors need to source deals carefully and plan for lean winter months to make the numbers work.

What is the average daily rate (ADR) for Airbnb in Joseph?

The average daily rate for Airbnb listings in Joseph is $216, well below the Oregon state average of $383. ADR scales notably with property size: 1-bedrooms average $185, 2-bedrooms come in at $167, and 3-bedroom properties command $293 per night. The lower ADR relative to the state reflects Joseph's rural, recreation-focused positioning rather than an urban or resort market.

Are short-term rentals legal in Joseph?

Short-term rentals generally operate in Joseph, Oregon, as evidenced by 25 active listings in the market. However, operators may need to obtain local permits or business licenses, and Oregon state transient lodging tax obligations apply. Investors should check directly with the City of Joseph and Wallowa County for the most current regulations, as rules can change and may include specific requirements around occupancy, parking, or permit caps.

When is peak season for Airbnb in Joseph?

Peak season in Joseph runs from June through September, with July ($6,636) and August ($6,220) delivering the highest average monthly revenues by a wide margin. June ($4,287) and September ($4,485) also perform well. The off-season trough hits in February at just $864, making this one of the more seasonally pronounced markets in Oregon.

How many Airbnbs are there in Joseph?

As of April 2026, there are 25 active Airbnb listings in Joseph. The supply breaks down into 6 one-bedroom, 9 two-bedroom, and 6 three-bedroom properties. Notably, active listings have grown 132% year over year, indicating accelerating investor interest in this small market.

How is Airbnb revenue calculated in Joseph?

The annual and monthly revenue figures for Joseph are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results to a market-level historical average. Because each month uses its own historical data, the figures naturally reflect seasonal peaks (like July at $6,636) and slower periods (like February at $864). Individual host results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Joseph, OR market
• Occupancy rates, average daily rates, and seasonal revenue trends based on trailing 12-month booking data
• Revenue and yield metrics broken down by property size (bedroom count)
• Amenity prevalence data across active listings to benchmark guest expectations
• Home value data sourced from the Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not account for recent regulatory changes or market shifts. Individual results will vary based on property location, quality, pricing strategy, and management approach.