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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Keene offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Keene, NH is a compact short-term rental market with just 24 active Airbnb listings and average annual revenue of $27,346 per property. With an ADR of $180 — well below the $322 New Hampshire state average — and average home values around $460K, the market offers a relatively accessible entry point for investors looking at the southern New Hampshire region. Strong seasonality drives summer and fall revenue peaks, while above-average occupancy stability adds a measure of cash-flow predictability.
According to Rabbu market data, the Keene short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 24 |
| Average Daily Rate (ADR) | vs. $322 state avg. | $180 |
| Average Occupancy Rate | vs. 49% state avg. | 32% |
| RevPAN | ADR * Occupancy Rate | $57 |
| Average Monthly Revenue | Historical 12-month average | $2,278 |
| Average Annual Revenue | Historical 12-month average | $27,346 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Keene appeals to investors seeking a small, manageable market with favorable supply-demand dynamics and property prices below the state norm.
Key investment factors
"Keene earns an ROI score of 63 out of 100, placing it in the "Attractive Opportunity" tier — a market that balances reasonable revenue potential against moderate property costs. The pronounced seasonality is worth noting: monthly revenue swings from a low of $1,248 in March to a high of $4,144 in August, a spread that demands careful financial planning for the quieter winter and early spring months. That said, the favorable supply/demand balance and above-average occupancy stability suggest the market isn't overcrowded, giving well-managed listings a genuine edge in capturing bookings during both peak and shoulder periods."
— Rabbu Market Analysis Team
Keene shows strong seasonality, with August ($4,144) and July ($3,586) delivering the highest monthly revenue and March ($1,248) marking the annual low. The roughly 3.3× spread between the peak and trough months means investors should budget for lean winter quarters while capitalizing on the summer and fall foliage demand surge.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,563 |
| February |
|
$1,624 |
| March |
|
$1,248 |
| April |
|
$1,348 |
| May |
|
$2,077 |
| June |
|
$2,832 |
| July |
|
$3,586 |
| August |
|
$4,144 |
| September |
|
$2,556 |
| October |
|
$3,122 |
| November |
|
$1,630 |
| December |
|
$1,612 |
One-bedroom properties dominate the supply with 13 of the market's listings, followed by 6 two-bedroom units. The absence of larger properties (3+ bedrooms) in the data could signal an opportunity for investors willing to offer family- or group-sized accommodations in an underserved segment.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
13 |
| 2 bedrooms |
|
6 |
ADR rises from $135 for one-bedroom listings to $166 for two-bedroom units, a roughly 23% premium that likely covers incrementally higher operating costs. Given the significant jump in occupancy and RevPAN for two-bedroom properties, the slightly higher nightly rate appears well justified by demand.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$135 |
| 2 bedrooms |
|
$166 |
Two-bedroom properties deliver a RevPAN of $84 — nearly four times the $23 figure for one-bedroom units — making them the clear standout for revenue efficiency. This dramatic gap reflects both higher nightly rates and significantly better occupancy performance at the two-bedroom level.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$23 |
| 2 bedrooms |
|
$84 |
Two-bedroom listings achieve 51% occupancy, tripling the 17% rate for one-bedroom units and exceeding the market-wide 32% average. Investors focused on cash-flow consistency should note that one-bedroom properties face substantially more vacant nights, which can erode returns quickly in a seasonal market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
17% |
| 2 bedrooms |
|
51% |
Two-bedroom properties lead with $2,850 in average monthly revenue, outpacing one-bedroom units at $1,576 by over 80%. This gap underscores the outsized role that an extra bedroom plays in both pricing power and booking frequency in Keene.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,576 |
| 2 bedrooms |
|
$2,850 |
At $34,205 per year, two-bedroom listings generate nearly twice the annual revenue of one-bedroom properties ($18,916). For investors weighing acquisition costs against return potential, the two-bedroom configuration offers the strongest revenue case in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$18,916 |
| 2 bedrooms |
|
$34,205 |
Parking (92%) and self check-in (88%) are near-universal in Keene's listings, reflecting guest expectations for convenience in a car-dependent New England town. Workspace availability at 79% suggests a meaningful remote-work or extended-stay audience, and investors should consider these amenities as baseline requirements rather than differentiators.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
92% |
| Self Check-in |
|
88% |
| Workspace |
|
79% |
| Kitchen |
|
63% |
| Outdoor Furniture |
|
63% |
| Patio or Balcony |
|
58% |
| Backyard |
|
38% |
| Dryer |
|
38% |
| Pets |
|
38% |
| Washer |
|
38% |
| BBQ Grill |
|
29% |
| Hot Tub |
|
13% |
| EV Charger |
|
4% |
| Pool |
|
4% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Keene Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Above average | 15% |
Keene's ROI score of 63 out of 100 places it in the "Attractive Opportunity" band, signaling a market where revenue potential and property costs are reasonably well matched. Above-average marks in occupancy stability and supply/demand balance are encouraging, though the below-average market growth trend suggests the market isn't poised for rapid appreciation or demand expansion. Investors should pair these metrics with local regulatory research and a realistic seasonal cash-flow model before committing capital.
Understanding local STR regulations is essential before investing in Keene. Here's the current regulatory landscape:
Short-term rental operators in Keene, New Hampshire may need to obtain local permits or register with the city before hosting guests. Investors should verify current requirements directly with the City of Keene and the New Hampshire Department of Revenue Administration before listing a property.
Common restrictions in New Hampshire STR markets can include occupancy limits, minimum stay requirements, noise and parking regulations, and potential HOA rules that limit or prohibit short-term rentals. Some municipalities may also cap the number of active permits, so it's important to confirm what applies in Keene specifically.
New Hampshire imposes a Rooms and Meals Tax on short-term rental income, and hosts should confirm whether additional local fees apply. Platforms like Airbnb often collect and remit state-level taxes on behalf of hosts, but operators are ultimately responsible for ensuring full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Keene can provide current regulatory guidance.
Financing an Airbnb investment in Keene requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Keene's STR market is likely to see continued seasonal demand, with summer months (July–August) and the fall foliage season in October generating the strongest bookings. Occupancy stability is rated above average, suggesting that demand patterns are relatively consistent year to year, though overall market growth trends are below average, meaning investors shouldn't expect rapid expansion. ADR could see modest increases in the 1–3% range as the small supply base limits competition, but overall revenue gains will depend heavily on property quality and strategic pricing during the shoulder months of spring and late fall."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture recent market shifts or regulatory changes. Individual property results will vary depending on location, condition, pricing strategy, and management quality.
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