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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Kennebunkport presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Kennebunkport sits at the premium end of Maine's coastal rental market, commanding an average daily rate of $684—well above the $415 state average—and generating roughly $99,988 in annual revenue per listing. With only 54 active Airbnb listings, this is a small, high-value market where summer demand drives outsized returns, though the elevated average home price of $2,122,832 means investors need to be strategic about entry points. The market's ROI score of 54 out of 100 reflects strong demand and above-average occupancy stability tempered by a tighter supply-demand balance and premium acquisition costs.
According to Rabbu market data, the Kennebunkport short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 54 |
| Average Daily Rate (ADR) | vs. $415 state avg. | $684 |
| Average Occupancy Rate | vs. 55% state avg. | 15% |
| RevPAN | ADR * Occupancy Rate | $103 |
| Average Monthly Revenue | Historical 12-month average | $8,332 |
| Average Annual Revenue | Historical 12-month average | $99,988 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Kennebunkport attracts investors seeking a premium coastal market with exceptional summer revenue potential and limited but intensifying competition.
Key investment factors
"Kennebunkport represents a competitive opportunity where the upside is real but selective deal sourcing matters. Summer months—particularly July and August—drive the lion's share of annual revenue, with August alone averaging $23,303 per listing, nearly ten times the January figure of $2,216. This extreme seasonality means investors must be comfortable with a cash-flow pattern that concentrates roughly half of annual income into just three months. The combination of above-average occupancy stability and average revenue-to-price ratio suggests that well-positioned properties can perform, but the below-average supply-demand balance and rapid listing growth warrant careful attention to competition."
— Rabbu Market Analysis Team
Kennebunkport's revenue profile is sharply seasonal: August peaks at $23,303 per listing while January bottoms out at $2,216, a roughly 10x spread. The lucrative window runs June through September, meaning roughly 65–70% of annual revenue concentrates into just four months—a pattern investors must plan around with adequate cash reserves.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,216 |
| February |
|
$2,400 |
| March |
|
$3,025 |
| April |
|
$4,276 |
| May |
|
$7,541 |
| June |
|
$11,619 |
| July |
|
$21,683 |
| August |
|
$23,303 |
| September |
|
$10,116 |
| October |
|
$7,167 |
| November |
|
$3,381 |
| December |
|
$3,257 |
Three-bedroom listings dominate supply with 15 active properties, followed by one-bedrooms (11) and two-bedrooms (10). Four-bedroom (6) and five-bedroom (8) units are comparatively scarce, which may present an opportunity given their stronger revenue potential—particularly at the five-bedroom level.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
11 |
| 2 bedrooms |
|
10 |
| 3 bedrooms |
|
15 |
| 4 bedrooms |
|
6 |
| 5 bedrooms |
|
8 |
ADR climbs dramatically with size in Kennebunkport: one- and two-bedroom listings range from $302 to $356, three- and four-bedrooms cluster near $585–$586, and five-bedroom properties command a striking $1,853 per night. The jump from four to five bedrooms suggests a luxury tier where guests are willing to pay a significant premium for larger, high-end accommodations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$356 |
| 2 bedrooms |
|
$302 |
| 3 bedrooms |
|
$585 |
| 4 bedrooms |
|
$586 |
| 5 bedrooms |
|
$1,853 |
Five-bedroom properties deliver the highest RevPAN at $155, followed by three-bedrooms at $115, while four-bedroom listings lag at just $42 despite similar ADRs to three-bedrooms. This indicates that three- and five-bedroom configurations offer the strongest revenue efficiency after accounting for actual booking activity.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$62 |
| 2 bedrooms |
|
$48 |
| 3 bedrooms |
|
$115 |
| 4 bedrooms |
|
$42 |
| 5 bedrooms |
|
$155 |
Three-bedroom properties lead occupancy at 20%, with one-bedrooms close behind at 18% and two-bedrooms at 16%. Larger four- and five-bedroom units see significantly lower occupancy (7% and 8% respectively), reflecting a smaller pool of guests willing to book at premium price points—though those bookings compensate with substantially higher nightly rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
18% |
| 2 bedrooms |
|
16% |
| 3 bedrooms |
|
20% |
| 4 bedrooms |
|
7% |
| 5 bedrooms |
|
8% |
Five-bedroom properties top monthly revenue at $14,839, nearly double the $8,260 earned by three-bedroom listings. One-bedroom units generate the least at $3,937 per month, while four-bedroom properties underperform relative to their size at $6,441, suggesting that this configuration may not deliver the best return on investment in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$3,937 |
| 2 bedrooms |
|
$4,990 |
| 3 bedrooms |
|
$8,260 |
| 4 bedrooms |
|
$6,441 |
| 5 bedrooms |
|
$14,839 |
Annual revenue ranges from $47,248 for one-bedroom listings to $178,071 for five-bedroom properties, with three-bedrooms at $99,125 sitting close to the market-wide average. Five-bedroom units clearly offer the highest revenue ceiling, but investors should weigh these figures against the significantly higher acquisition and maintenance costs associated with larger luxury properties in Kennebunkport.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$47,248 |
| 2 bedrooms |
|
$59,888 |
| 3 bedrooms |
|
$99,125 |
| 4 bedrooms |
|
$77,292 |
| 5 bedrooms |
|
$178,071 |
Parking (100%), kitchen (98%), and laundry (85–87%) are essentially table-stakes for Kennebunkport listings, reflecting guests who expect a full home experience. Outdoor amenities like backyards (83%), patios (80%), and BBQ grills (78%) are nearly as common, signaling that private outdoor space is a key differentiator—while waterfront access (24%) and beach access (17%) remain rarer features that could command premium positioning.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
98% |
| Washer |
|
87% |
| Dryer |
|
85% |
| Backyard |
|
83% |
| Patio or Balcony |
|
80% |
| BBQ Grill |
|
78% |
| Outdoor Furniture |
|
72% |
| Self Check-in |
|
65% |
| Workspace |
|
50% |
| Waterfront |
|
24% |
| Pets |
|
22% |
| Beach Access |
|
17% |
| Pool |
|
11% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Kennebunkport Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
Kennebunkport's ROI score of 54 out of 100 places it in the Competitive Opportunity band, meaning the fundamentals are attractive but execution matters. The market's above-average occupancy stability and average revenue-to-price ratio are encouraging, while the below-average supply-demand balance—driven in part by 136% year-over-year listing growth—signals that competition is heating up. Pairing this data with thorough local regulatory research and a realistic off-season cash-flow plan will be essential for investors looking to enter profitably.
Understanding local STR regulations is essential before investing in Kennebunkport. Here's the current regulatory landscape:
Kennebunkport, Maine may require short-term rental operators to obtain a local permit or registration before listing a property. Investors should verify current requirements directly with the Town of Kennebunkport and the State of Maine, as rules can change and enforcement varies.
Common restrictions in Maine coastal communities can include occupancy caps tied to bedroom count, minimum-stay requirements during certain seasons, noise and parking regulations, and limitations imposed by homeowners' associations. Some municipalities also cap the total number of STR permits issued, so confirming availability early in the acquisition process is advisable.
Short-term rental operators in Maine are generally subject to the state's lodging tax, and local municipalities may impose additional fees or assessments. Platforms like Airbnb often collect and remit state taxes on behalf of hosts, but investors should confirm their full obligation with a tax professional familiar with Maine hospitality law.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Kennebunkport can provide current regulatory guidance.
Financing an Airbnb investment in Kennebunkport requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Kennebunkport's pronounced summer seasonality should continue to anchor revenue, with July and August likely producing monthly averages in the $21,000–$23,000 range. The 136% year-over-year growth in active listings signals rising investor interest, which could compress margins if supply outpaces demand. ADR may hold steady or see modest 1–3% increases given the market's premium positioning, though occupancy during the November-through-March off-season is expected to remain in the low single digits to mid-teens. Investors should plan cash reserves to cover the quieter winter months while capitalizing on the compressed but lucrative summer window."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots as of the dates indicated; market conditions can shift due to regulatory changes, economic factors, or seasonal variation. Individual property results will vary based on location within the market, property condition, pricing strategy, and management quality.
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