Kennebunkport, ME Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

54 / 100

Kennebunkport presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Kennebunkport Short-Term Rental Market Overview

Kennebunkport sits at the premium end of Maine's coastal rental market, commanding an average daily rate of $684—well above the $415 state average—and generating roughly $99,988 in annual revenue per listing. With only 54 active Airbnb listings, this is a small, high-value market where summer demand drives outsized returns, though the elevated average home price of $2,122,832 means investors need to be strategic about entry points. The market's ROI score of 54 out of 100 reflects strong demand and above-average occupancy stability tempered by a tighter supply-demand balance and premium acquisition costs.

Key Market Statistics

According to Rabbu market data, the Kennebunkport short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 54
Average Daily Rate (ADR) vs. $415 state avg. $684
Average Occupancy Rate vs. 55% state avg. 15%
RevPAN ADR * Occupancy Rate $103
Average Monthly Revenue Historical 12-month average $8,332
Average Annual Revenue Historical 12-month average $99,988

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Kennebunkport

Kennebunkport attracts investors seeking a premium coastal market with exceptional summer revenue potential and limited but intensifying competition.

Key investment factors

  • Premium ADR of $684 reflects strong willingness-to-pay among guests visiting Maine's iconic coastline
  • Above-average occupancy stability provides a measure of booking consistency relative to other seasonal markets
  • Just 54 active listings create scarcity that supports pricing power during peak months
  • Five-bedroom properties generate up to $178,071 annually, offering a compelling revenue ceiling for larger investments
  • Proximity to Portland and Boston provides a reliable feeder of weekend and vacation demand

Expert Market Assessment

"Kennebunkport represents a competitive opportunity where the upside is real but selective deal sourcing matters. Summer months—particularly July and August—drive the lion's share of annual revenue, with August alone averaging $23,303 per listing, nearly ten times the January figure of $2,216. This extreme seasonality means investors must be comfortable with a cash-flow pattern that concentrates roughly half of annual income into just three months. The combination of above-average occupancy stability and average revenue-to-price ratio suggests that well-positioned properties can perform, but the below-average supply-demand balance and rapid listing growth warrant careful attention to competition."

— Rabbu Market Analysis Team

Understanding Kennebunkport's ROI Score: 54/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Kennebunkport Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Above average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Kennebunkport's ROI score of 54 out of 100 places it in the Competitive Opportunity band, meaning the fundamentals are attractive but execution matters. The market's above-average occupancy stability and average revenue-to-price ratio are encouraging, while the below-average supply-demand balance—driven in part by 136% year-over-year listing growth—signals that competition is heating up. Pairing this data with thorough local regulatory research and a realistic off-season cash-flow plan will be essential for investors looking to enter profitably.

Short-Term Rental Regulations in Kennebunkport

Understanding local STR regulations is essential before investing in Kennebunkport. Here's the current regulatory landscape:

Permit Requirements

Kennebunkport, Maine may require short-term rental operators to obtain a local permit or registration before listing a property. Investors should verify current requirements directly with the Town of Kennebunkport and the State of Maine, as rules can change and enforcement varies.

Key Restrictions

Common restrictions in Maine coastal communities can include occupancy caps tied to bedroom count, minimum-stay requirements during certain seasons, noise and parking regulations, and limitations imposed by homeowners' associations. Some municipalities also cap the total number of STR permits issued, so confirming availability early in the acquisition process is advisable.

Tax Obligations

Short-term rental operators in Maine are generally subject to the state's lodging tax, and local municipalities may impose additional fees or assessments. Platforms like Airbnb often collect and remit state taxes on behalf of hosts, but investors should confirm their full obligation with a tax professional familiar with Maine hospitality law.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Kennebunkport can provide current regulatory guidance.

Short-Term Rental Financing for Kennebunkport

Financing an Airbnb investment in Kennebunkport requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Kennebunkport Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Kennebunkport's pronounced summer seasonality should continue to anchor revenue, with July and August likely producing monthly averages in the $21,000–$23,000 range. The 136% year-over-year growth in active listings signals rising investor interest, which could compress margins if supply outpaces demand. ADR may hold steady or see modest 1–3% increases given the market's premium positioning, though occupancy during the November-through-March off-season is expected to remain in the low single digits to mid-teens. Investors should plan cash reserves to cover the quieter winter months while capitalizing on the compressed but lucrative summer window."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Kennebunkport, ME

What is the average Airbnb occupancy rate in Kennebunkport?
The current average occupancy rate for Airbnb listings in Kennebunkport is 15%, compared to the 55% Maine state average. This lower figure reflects the market's heavy seasonality—occupancy surges during the summer months and drops significantly in winter. Three-bedroom properties lead at 20% average occupancy, while four-bedroom listings sit at just 7%. Investors should factor in this seasonal pattern when projecting cash flow.
How much do Airbnb hosts make in Kennebunkport?
On a trailing 12-month basis, Airbnb hosts in Kennebunkport earn an average of $8,332 per month and approximately $99,988 per year. Revenue varies significantly by property size: one-bedroom listings average around $47,248 annually, while five-bedroom properties can reach $178,071. The bulk of this revenue is concentrated in the summer months, with August averaging $23,303 per listing.
Is Kennebunkport a good market for Airbnb investment?
Kennebunkport scores 54 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' category. The market benefits from premium nightly rates ($684 ADR), above-average occupancy stability, and strong summer demand. However, the average home value of $2,122,832 creates a high barrier to entry, and the supply-demand balance is rated below average, meaning competition is tightening. Investors who source deals selectively and manage off-season costs carefully can find meaningful returns here.
What is the average daily rate (ADR) for Airbnb in Kennebunkport?
The average daily rate for Airbnb listings in Kennebunkport is currently $684, which is 65% higher than the Maine state average of $415. ADR scales significantly with property size—one-bedroom listings average $356, three-bedrooms command $585, and five-bedroom properties reach $1,853 per night. These premium rates reflect the desirability of Kennebunkport as a high-end coastal destination.
Are short-term rentals legal in Kennebunkport?
Short-term rentals are permitted in Kennebunkport, though operators may need to comply with local registration or permitting requirements. Regulations can include occupancy limits, parking rules, and noise restrictions. We recommend checking directly with the Town of Kennebunkport and reviewing any applicable HOA or deed restrictions before purchasing a property for STR use.
When is peak season for Airbnb in Kennebunkport?
Peak season in Kennebunkport runs from June through September, with July and August delivering the highest revenue. August leads at an average of $23,303 per listing, followed closely by July at $21,683. Revenue drops sharply after October, with winter months averaging between $2,200 and $3,400. This makes Kennebunkport a quintessential summer-driven market.
How many Airbnbs are there in Kennebunkport?
As of April 2026, there are 54 active Airbnb listings in Kennebunkport. Three-bedroom properties make up the largest share with 15 listings, followed by one-bedrooms (11) and two-bedrooms (10). Notably, active listings have grown 136% year-over-year, indicating a significant influx of new inventory entering the market.
How is Airbnb revenue calculated in Kennebunkport?
The annual and monthly revenue figures shown for Kennebunkport are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Kennebunkport market
  • Average daily rate, occupancy, and RevPAN metrics with state-level benchmarks
  • Monthly and annual revenue trends broken down by property size
  • Popular amenity prevalence across active listings
  • Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots as of the dates indicated; market conditions can shift due to regulatory changes, economic factors, or seasonal variation. Individual property results will vary based on location within the market, property condition, pricing strategy, and management quality.

Next Steps

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