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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Kingsland appears higher risk based on current data and may require deeper, property-specific diligence to find compelling opportunities.
Kingsland, TX is a small lakeside market on the Texas Highland Lakes chain with just 83 active Airbnb listings and an average annual revenue of $66,439. While the area commands a notably high average daily rate of $488—well above the $276 Texas state average—occupancy sits at only 18%, significantly below the 33% state benchmark. This combination of premium nightly rates and soft demand creates a market that rewards larger, well-positioned properties but carries meaningful risk for investors who can't differentiate their offering.
According to Rabbu market data, the Kingsland short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 83 |
| Average Daily Rate (ADR) | vs. $276 state avg. | $488 |
| Average Occupancy Rate | vs. 33% state avg. | 18% |
| RevPAN | ADR * Occupancy Rate | $89 |
| Average Monthly Revenue | Historical 12-month average | $5,536 |
| Average Annual Revenue | Historical 12-month average | $66,439 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Kingsland appeals to investors seeking high nightly rates in a lake-vacation setting, though the market's low occupancy and rising supply demand careful property selection.
Key investment factors
"Kingsland presents limited overall investment potential, reflected in a Rabbu ROI Score of 31 out of 100. The market's strength lies in its high nightly rates and the earning power of large lakefront homes—6+ bedroom properties pull in roughly $13,562 per month—but market-wide occupancy of just 18% means most listings sit empty far more often than they're booked. Seasonality is pronounced: July revenue of $9,259 is more than 3.5 times the January figure of $2,626, so cash-flow planning needs to account for several lean months. Investors with access to well-located, larger properties may still find opportunity here, but the broader market dynamics call for property-specific diligence rather than a blanket buy-and-hold approach."
— Rabbu Market Analysis Team
Kingsland's revenue cycle is sharply seasonal, peaking in July at $9,259 and bottoming out in January at $2,626—a spread of over $6,600. A secondary spring break bump pushes March to $7,385, making summer and early spring the critical booking windows that drive the majority of annual income.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,626 |
| February |
|
$3,154 |
| March |
|
$7,385 |
| April |
|
$4,987 |
| May |
|
$5,920 |
| June |
|
$7,329 |
| July |
|
$9,259 |
| August |
|
$7,953 |
| September |
|
$4,836 |
| October |
|
$4,500 |
| November |
|
$4,527 |
| December |
|
$3,956 |
The supply mix skews toward larger properties, with 5-bedroom homes leading at 21 listings and 4-bedroom units close behind at 19. Smaller configurations (1- and 2-bedroom) account for just 18 of the 83 total listings, suggesting the market is oriented around group and family vacation rentals rather than couples or solo travelers.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
5 |
| 2 bedrooms |
|
13 |
| 3 bedrooms |
|
12 |
| 4 bedrooms |
|
19 |
| 5 bedrooms |
|
21 |
| 6+ bedrooms |
|
13 |
ADR scales steeply with size in Kingsland, climbing from $141 for 1-bedroom units to $993 for 6+ bedroom homes—a 7x premium. The jump from 3 bedrooms ($295) to 4 bedrooms ($449) marks the sharpest step up, suggesting that's where the market transitions from standard rentals to premium lakehouse experiences.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$141 |
| 2 bedrooms |
|
$194 |
| 3 bedrooms |
|
$295 |
| 4 bedrooms |
|
$449 |
| 5 bedrooms |
|
$586 |
| 6+ bedrooms |
|
$993 |
Revenue per available night tells a clear story: 6+ bedroom properties dominate at $300 RevPAN, far outpacing 4-bedroom units at $102 and every other size category. Smaller units struggle significantly, with 1-bedroom homes generating just $8 per available night, underscoring how occupancy challenges compound for properties without the group-gathering appeal.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$8 |
| 2 bedrooms |
|
$25 |
| 3 bedrooms |
|
$59 |
| 4 bedrooms |
|
$102 |
| 5 bedrooms |
|
$70 |
| 6+ bedrooms |
|
$300 |
Occupancy rates are low across the board but favor larger homes, with 6+ bedroom properties achieving 30% and 4-bedroom units reaching 23%. One-bedroom listings fill only 6% of available nights, indicating that smaller properties face an especially tough demand environment in this vacation-oriented lake market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
6% |
| 2 bedrooms |
|
13% |
| 3 bedrooms |
|
20% |
| 4 bedrooms |
|
23% |
| 5 bedrooms |
|
12% |
| 6+ bedrooms |
|
30% |
Monthly revenue differences are dramatic: 6+ bedroom homes earn $13,562 per month on average, while 1- and 2-bedroom listings hover near $1,250. The 5-bedroom tier at $8,276 per month also stands out, confirming that investor returns in Kingsland are heavily concentrated in larger, group-friendly properties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,247 |
| 2 bedrooms |
|
$1,255 |
| 3 bedrooms |
|
$2,344 |
| 4 bedrooms |
|
$4,982 |
| 5 bedrooms |
|
$8,276 |
| 6+ bedrooms |
|
$13,562 |
At $162,755 per year, 6+ bedroom properties generate more than 10 times the annual revenue of 1-bedroom listings ($14,970). Five-bedroom homes at $99,319 represent the next strongest tier, while units with 3 or fewer bedrooms fall below $30,000 annually—a level that makes covering operating costs on higher-value lakefront properties challenging.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$14,970 |
| 2 bedrooms |
|
$15,060 |
| 3 bedrooms |
|
$28,135 |
| 4 bedrooms |
|
$59,791 |
| 5 bedrooms |
|
$99,319 |
| 6+ bedrooms |
|
$162,755 |
Kitchens (98%), washers (94%), BBQ grills (93%), and parking (93%) are near-universal in Kingsland listings, reflecting the self-catering, outdoor lifestyle guests expect at a lake destination. Lake access (84%) and waterfront location (78%) further confirm that proximity to water is the market's defining amenity—properties without it face a significant competitive disadvantage.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
98% |
| Washer |
|
94% |
| BBQ Grill |
|
93% |
| Parking |
|
93% |
| Dryer |
|
90% |
| Patio or Balcony |
|
90% |
| Backyard |
|
88% |
| Self Check-in |
|
87% |
| Lake Access |
|
84% |
| Waterfront |
|
78% |
| Outdoor Furniture |
|
78% |
| Workspace |
|
68% |
| Pets |
|
42% |
| Hot Tub |
|
40% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Kingsland Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
Kingsland's ROI Score of 31 out of 100 places it in the "Limited" investment band, signaling that broad market conditions present higher-than-average risk. While the revenue-to-price ratio and market growth trend rate as average, below-average occupancy stability and a weakening supply/demand balance—driven by a 123% surge in new listings—weigh the score down considerably. Investors interested in this market should pair these metrics with thorough local regulatory research and focus on larger, differentiated lakefront properties where the data shows meaningfully stronger performance.
Understanding local STR regulations is essential before investing in Kingsland. Here's the current regulatory landscape:
Short-term rental operators in Kingsland, TX should verify whether Llano County or any local jurisdiction requires a permit or registration for STR properties. Because Kingsland is an unincorporated community, state-level Texas requirements—including sales and hotel occupancy tax registration with the Texas Comptroller—are the primary obligations, but investors should confirm with local authorities before purchasing.
Common restrictions that may apply include occupancy limits tied to septic or water system capacity, noise ordinances, parking requirements on residential roads, and any homeowners association covenants that limit or prohibit short-term rentals. Investors should review deed restrictions and any county-level land-use rules carefully, as lakefront communities in Texas sometimes impose additional guidelines to protect water quality and neighborhood character.
Texas requires STR hosts to collect and remit both the state hotel occupancy tax (6%) and any applicable local hotel occupancy taxes. Platforms like Airbnb often collect and remit some or all of these taxes on behalf of hosts, but operators should verify their specific obligations with the Texas Comptroller's office to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Kingsland can provide current regulatory guidance.
Financing an Airbnb investment in Kingsland requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Kingsland's STR market is likely to remain heavily seasonal, with summer months (June through August) continuing to drive the bulk of annual revenue. The 123% year-over-year growth in active listings signals rapidly increasing supply, which could put further downward pressure on an already below-average occupancy rate unless visitor demand keeps pace. Investors should anticipate occupancy holding in the 15–22% range market-wide, with ADR potentially softening 3–5% as competition intensifies. Properties with direct lake access and 6+ bedrooms are best positioned to weather that supply surge, but careful underwriting is essential."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations can change; investors should verify current requirements with local authorities before purchasing.
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