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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Koloa offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Koloa on Kauai's sunny south shore delivers strong short-term rental fundamentals, with an average occupancy rate of 75%—well above the 67% Hawaii state average—and annual revenue averaging $116,614 per listing. With 921 active Airbnb listings and an ADR of $627, the market benefits from consistent resort-area tourism demand that keeps cash flow relatively steady throughout the year. Property values averaging nearly $2.5 million mean the entry cost is steep, but above-average occupancy stability and solid nightly revenue help offset that premium.
According to Rabbu market data, the Koloa short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 921 |
| Average Daily Rate (ADR) | vs. $709 state avg. | $627 |
| Average Occupancy Rate | vs. 67% state avg. | 75% |
| RevPAN | ADR * Occupancy Rate | $473 |
| Average Monthly Revenue | Historical 12-month average | $9,717 |
| Average Annual Revenue | Historical 12-month average | $116,614 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Koloa appeals to investors seeking premium nightly rates and high occupancy in one of Hawaii's most sought-after resort destinations.
Key investment factors
"With an ROI score of 65 out of 100—categorized as an Attractive Opportunity—Koloa presents a compelling but capital-intensive entry point for STR investors. Revenue peaks during the winter months (March tops out at $11,862) and stays respectable even in the softest month of September ($7,716), resulting in a relatively narrow seasonal spread that supports predictable cash flow. Above-average occupancy stability is the market's standout strength, while the revenue-to-price ratio sits at average given elevated home values near $2.5 million. Investors who can manage that acquisition cost and deliver a well-appointed property should find Koloa's demand profile rewarding."
— Rabbu Market Analysis Team
March leads the year at $11,862 in average revenue while September bottoms out at $7,716, creating a roughly $4,100 seasonal spread that's moderate by resort-market standards. The winter-to-spring peak (January through March) aligns with snowbird travel patterns, while summer holds steady around $9,200–$10,400 thanks to family vacation demand.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$11,328 |
| February |
|
$10,479 |
| March |
|
$11,862 |
| April |
|
$10,021 |
| May |
|
$9,827 |
| June |
|
$9,176 |
| July |
|
$10,361 |
| August |
|
$9,500 |
| September |
|
$7,716 |
| October |
|
$8,464 |
| November |
|
$8,777 |
| December |
|
$9,097 |
Two-bedroom units dominate supply with 337 listings, followed closely by 1-bedrooms at 272, making the small-to-mid-size condo segment the most competitive in Koloa. Larger properties are significantly underrepresented—only 24 five-bedroom and 12 six-plus-bedroom listings exist—which may signal an opportunity for investors willing to enter the luxury tier where competition is thinner.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
31 |
| 1 bedroom |
|
272 |
| 2 bedrooms |
|
337 |
| 3 bedrooms |
|
164 |
| 4 bedrooms |
|
81 |
| 5 bedrooms |
|
24 |
| 6+ bedrooms |
|
12 |
ADR scales steeply with property size in Koloa, jumping from $384 for a 1-bedroom to $1,210 for a 4-bedroom and reaching $2,338 for 6+ bedroom homes. The sharpest rate premium appears between 3-bedroom ($679) and 4-bedroom ($1,210) properties, suggesting group-sized vacation homes command outsized pricing power on the south shore.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$372 |
| 1 bedroom |
|
$384 |
| 2 bedrooms |
|
$565 |
| 3 bedrooms |
|
$679 |
| 4 bedrooms |
|
$1,210 |
| 5 bedrooms |
|
$1,406 |
| 6+ bedrooms |
|
$2,338 |
Revenue per available night climbs steadily from $298 for studios to $1,586 for 6+ bedroom properties, confirming that larger units generate far more per-night value even after factoring in lower occupancy. The 4-bedroom tier at $824 RevPAN stands out as a strong performer relative to its supply count, offering meaningful revenue without the extreme entry cost of the largest homes.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$298 |
| 1 bedroom |
|
$310 |
| 2 bedrooms |
|
$426 |
| 3 bedrooms |
|
$484 |
| 4 bedrooms |
|
$824 |
| 5 bedrooms |
|
$942 |
| 6+ bedrooms |
|
$1,586 |
Studios and 1-bedrooms lead occupancy at 80–81%, while larger properties settle between 67–71%, reflecting a natural trade-off between nightly rate and fill rate. Even at the lower end, 67% occupancy for 5-bedroom units comfortably exceeds the Hawaii state average, indicating that Koloa's demand depth supports reliable bookings across all property sizes.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
80% |
| 1 bedroom |
|
81% |
| 2 bedrooms |
|
75% |
| 3 bedrooms |
|
71% |
| 4 bedrooms |
|
68% |
| 5 bedrooms |
|
67% |
| 6+ bedrooms |
|
68% |
Monthly revenue ranges from $6,264 for studios to a remarkable $52,643 for 6+ bedroom properties, with the 3-bedroom tier ($12,710) representing a strong middle ground for investors seeking meaningful income without the acquisition cost of larger luxury homes. The jump from 3-bedroom to 4-bedroom monthly revenue—$12,710 to $21,694—is substantial and reflects the premium families and groups will pay for additional space in a resort market.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$6,264 |
| 1 bedroom |
|
$7,039 |
| 2 bedrooms |
|
$9,228 |
| 3 bedrooms |
|
$12,710 |
| 4 bedrooms |
|
$21,694 |
| 5 bedrooms |
|
$26,758 |
| 6+ bedrooms |
|
$52,643 |
Annual revenue potential rises dramatically with size: 1-bedrooms generate about $84,478, while 4-bedroom listings reach $260,329 and 6+ bedroom properties can earn over $631,000 per year. For investors evaluating return on acquisition cost, the 3-bedroom tier at $152,524 annually may offer the best balance between purchase price and revenue, though 4- and 5-bedroom properties deliver the strongest gross income for those who can manage the higher entry point.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$75,175 |
| 1 bedroom |
|
$84,478 |
| 2 bedrooms |
|
$110,739 |
| 3 bedrooms |
|
$152,524 |
| 4 bedrooms |
|
$260,329 |
| 5 bedrooms |
|
$321,105 |
| 6+ bedrooms |
|
$631,722 |
Kitchens (96%), washers (93%), and parking (93%) are near-universal in Koloa listings, establishing a high baseline that guests expect as standard. Pool access (82%) and BBQ grills (84%) are also widespread, signaling that any competitive listing needs resort-style outdoor amenities—while hot tubs (48%) and beach access (29%) could serve as meaningful differentiators for properties that offer them.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
96% |
| Washer |
|
93% |
| Parking |
|
93% |
| Dryer |
|
92% |
| BBQ Grill |
|
84% |
| Pool |
|
82% |
| Patio or Balcony |
|
81% |
| Self Check-in |
|
70% |
| Workspace |
|
60% |
| Backyard |
|
52% |
| Hot Tub |
|
48% |
| Outdoor Furniture |
|
47% |
| Gym |
|
45% |
| Beach Access |
|
29% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Koloa Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Koloa's ROI score of 65 out of 100 places it in the Attractive Opportunity band, driven primarily by above-average occupancy stability—the market's strongest factor—alongside average revenue-to-price ratio, market growth trend, and supply/demand balance. The above-average occupancy metric is particularly noteworthy in a resort market, reflecting deep and consistent visitor demand that reduces the risk of extended vacancies. Investors should pair these data points with thorough local regulatory research, as Kauai County's permit framework can significantly influence whether a property can legally operate as a short-term rental.
Understanding local STR regulations is essential before investing in Koloa. Here's the current regulatory landscape:
Short-term rental operators in Koloa, Hawaii are generally required to obtain the appropriate permits or registration through Kauai County, which regulates vacation rentals on the island. Investors should verify current permit availability and zoning requirements directly with Kauai County's planning department before purchasing a property.
Common restrictions in Hawaii resort communities can include caps on the number of STR permits issued, minimum stay requirements, occupancy limits tied to property size, noise ordinances, and parking mandates. HOA rules in Koloa's resort developments may impose additional restrictions, so reviewing CC&Rs is essential before finalizing any investment.
Short-term rental hosts in Hawaii are typically subject to the state's Transient Accommodations Tax (TAT) and General Excise Tax (GET), with Kauai County also collecting a county surcharge. Major platforms often handle a portion of tax collection on behalf of hosts, but owners should confirm their full filing obligations with the Hawaii Department of Taxation.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Koloa can provide current regulatory guidance.
Financing an Airbnb investment in Koloa requires lenders who understand STR income. Rabbu partner lenders offer:
"Koloa's year-round tropical appeal and above-average occupancy suggest demand should remain resilient over the next 12–18 months, with ADR likely holding in the $620–$650 range as visitor volumes to Kauai stay healthy. Seasonal revenue patterns indicate winter and early spring will continue to be peak earning periods, while a modest dip in September and October offers a brief soft window. Active listings grew 123% year over year, so investors should monitor whether this supply increase begins to compress occupancy or rates. Overall, Rabbu estimates the market will sustain steady performance, though individual results will depend heavily on property quality and pricing discipline."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance as of the stated date and may not capture recent regulatory changes or market shifts. Local short-term rental regulations in Kauai County may affect permit availability and operating conditions; investors should verify current rules before purchasing.
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