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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
La Puente presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
La Puente offers a compact short-term rental market with just 60 active Airbnb listings and an average annual revenue of $21,080 per property. With an ADR of $121—well below the California state average of $551—and occupancy at 45%, investors can enter at a lower price point, though returns will require careful deal selection given average home values near $795,355. The market's proximity to the broader Los Angeles metro area provides a steady baseline of demand, but tighter margins make property choice and operational efficiency critical.
According to Rabbu market data, the La Puente short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 60 |
| Average Daily Rate (ADR) | vs. $551 state avg. | $121 |
| Average Occupancy Rate | vs. 43% state avg. | 45% |
| RevPAN | ADR * Occupancy Rate | $55 |
| Average Monthly Revenue | Historical 12-month average | $1,756 |
| Average Annual Revenue | Historical 12-month average | $21,080 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors look at La Puente for its relatively affordable entry point within the greater Los Angeles area combined with stable year-round demand, though selective deal sourcing is essential given tighter revenue-to-price ratios.
Key investment factors
"La Puente represents a competitive opportunity rather than a slam-dunk investment. The ROI score of 52 out of 100 reflects a below-average revenue-to-price ratio—$21,080 in annual revenue against $795,355 in average home values demands careful underwriting. That said, the market shows clear seasonal upside with July peaking at $2,380 in monthly revenue, and three-bedroom properties meaningfully outperform smaller units. Investors who can acquire below-market or add value through renovations and operational excellence have a realistic path to solid returns."
— Rabbu Market Analysis Team
Revenue in La Puente peaks in July at $2,380 and bottoms out in January at $1,360, creating a roughly 75% spread between the best and worst months. The summer surge from June through August is the clear earnings window, while fall and winter settle into a narrower $1,500–$1,630 band that still provides moderate baseline income.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,360 |
| February |
|
$1,513 |
| March |
|
$1,855 |
| April |
|
$1,666 |
| May |
|
$1,696 |
| June |
|
$2,000 |
| July |
|
$2,380 |
| August |
|
$2,293 |
| September |
|
$1,603 |
| October |
|
$1,630 |
| November |
|
$1,517 |
| December |
|
$1,562 |
One-bedroom units dominate supply with 31 of the market's 60 listings, while two-bedrooms are notably underrepresented at just 8 listings. Three-bedrooms account for 17 listings and deliver far stronger revenue, suggesting the one-bedroom segment may be oversaturated relative to the earnings potential it offers.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
31 |
| 2 bedrooms |
|
8 |
| 3 bedrooms |
|
17 |
ADR scales steeply with size in La Puente—from $76 for one-bedrooms to $139 for two-bedrooms and $189 for three-bedrooms. The jump from one to three bedrooms represents a 149% premium, making larger properties significantly more attractive on a per-night-rate basis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$76 |
| 2 bedrooms |
|
$139 |
| 3 bedrooms |
|
$189 |
Three-bedroom properties lead decisively with a RevPAN of $81, roughly double the $39 that one-bedrooms generate and well ahead of two-bedrooms at $46. This gap underscores that larger units convert their higher nightly rates into meaningfully better per-night revenue even after factoring in occupancy differences.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$39 |
| 2 bedrooms |
|
$46 |
| 3 bedrooms |
|
$81 |
One-bedroom listings achieve the highest occupancy at 51%, while two-bedrooms trail significantly at just 33%, and three-bedrooms land in between at 43%. Despite filling up less often than one-bedrooms, three-bedroom properties still generate far more revenue, highlighting that occupancy alone doesn't determine cash-flow quality in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
51% |
| 2 bedrooms |
|
33% |
| 3 bedrooms |
|
43% |
Three-bedroom properties earn $2,954 per month on average—more than 2.5 times the roughly $1,170 that both one- and two-bedroom units generate. The near-identical revenue of one- and two-bedroom listings despite their different ADRs and occupancy rates suggests two-bedrooms face a tougher competitive position in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,170 |
| 2 bedrooms |
|
$1,169 |
| 3 bedrooms |
|
$2,954 |
At $35,452 in average annual revenue, three-bedroom properties in La Puente dramatically outpace one-bedrooms ($14,046) and two-bedrooms ($14,033). For investors targeting the strongest return potential, three-bedroom configurations offer a clear advantage, earning roughly $21,000 more per year than smaller alternatives.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$14,046 |
| 2 bedrooms |
|
$14,033 |
| 3 bedrooms |
|
$35,452 |
Parking is universal at 100% of listings—a must-have in this suburban LA-area market—while kitchens (87%), washers (82%), and self check-in (80%) are near-standard. Premium amenities like pools (13%), hot tubs (3%), and EV chargers (3%) remain rare, representing potential differentiation opportunities for investors looking to command higher nightly rates.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
87% |
| Washer |
|
82% |
| Self Check-in |
|
80% |
| Dryer |
|
77% |
| Workspace |
|
70% |
| Backyard |
|
63% |
| Pets |
|
43% |
| Outdoor Furniture |
|
27% |
| BBQ Grill |
|
23% |
| Patio or Balcony |
|
23% |
| Pool |
|
13% |
| EV Charger |
|
3% |
| Hot Tub |
|
3% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | La Puente Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
La Puente's ROI score of 52 out of 100 places it in the Competitive Opportunity band, reflecting a market where demand is present but returns aren't automatic. The below-average revenue-to-price ratio is the primary drag—annual revenue of $21,080 against home values averaging $795,355 requires investors to source deals well below market or focus on higher-performing three-bedroom properties. Occupancy stability, market growth, and supply/demand balance all rate as average, so pairing this data with thorough local regulatory research and conservative underwriting will be essential for finding profitable deals.
Understanding local STR regulations is essential before investing in La Puente. Here's the current regulatory landscape:
Short-term rental operators in La Puente, California may need to obtain a business license or STR permit from the city before listing a property. Investors should verify current requirements directly with the City of La Puente and Los Angeles County, as regulations in this area can evolve.
Common restrictions in Southern California communities include occupancy limits, minimum-stay requirements, noise ordinances, and parking mandates for guests. HOA rules can also impose additional limitations on short-term rental activity, so investors should review any applicable CC&Rs before purchasing.
STR hosts in California are generally subject to transient occupancy taxes, and some jurisdictions also apply local tourism or business taxes. Platforms like Airbnb often collect and remit state and county taxes on behalf of hosts, but operators should confirm that all local tax obligations are being met.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in La Puente can provide current regulatory guidance.
Financing an Airbnb investment in La Puente requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, La Puente's STR market is likely to track along its current trajectory—moderate but steady. Seasonal patterns suggest summer will continue to deliver monthly revenue in the $2,000–$2,400 range, while softer winter months may dip closer to $1,350–$1,550. With average occupancy stability and market growth both rated as average, investors should anticipate occupancy hovering around 43–47% and modest ADR increases of perhaps 1–3%, contingent on broader economic conditions in the San Gabriel Valley."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations and permit requirements may change; always verify current rules with city and county authorities before investing. Individual property results will vary based on location, condition, pricing strategy, and management quality.
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