La Verkin, UT Airbnb Market Data, Statistics, and Occupancy Rates

La Verkin Short-Term Rental Market Overview

La Verkin sits at the doorstep of Zion National Park, giving it a built-in demand driver that few small Utah markets can match. With 114 active listings generating an average of $30,315 in annual revenue and home values around $566,532, the revenue-to-price ratio is modest but workable for investors who optimize their property type. Above-average occupancy stability and market growth trends contribute to an ROI score of 59 out of 100, placing La Verkin in the "Attractive Opportunity" tier. However, a 69% year-over-year jump in active listings signals that competition is intensifying quickly.

Key Market Statistics

According to Rabbu market data, the La Verkin short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider La Verkin

La Verkin appeals to STR investors seeking proximity to one of the most-visited national parks in the U.S., paired with property costs well below Utah's gateway-town averages.

Expert Market Assessment

"La Verkin presents a moderate-to-attractive opportunity for investors who choose the right property configuration and price accordingly for seasonal swings. Revenue peaks sharply in March ($3,753) and stays elevated through October ($3,116), while January dips to just $1,288 — a spread that demands disciplined budgeting. The market's above-average occupancy stability is a meaningful positive, but the below-average supply/demand balance, driven by that 69% surge in new listings, tempers the outlook. Investors targeting 4-bedroom or larger homes can meaningfully outperform the market average, with 6+ bedroom properties generating nearly $96K annually."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in La Verkin

Average revenue by month in La Verkin

Revenue in La Verkin follows a clear dual-peak pattern: March leads at $3,753 and October delivers a second surge at $3,116, while January bottoms out at just $1,288. The roughly 3x spread between the best and worst months means investors need to plan cash reserves carefully for the winter off-season.

Active Airbnb listings by property size in La Verkin

One-bedroom units dominate supply with 34 listings, followed by 3-bedrooms at 29, while the 5-bedroom and 6+ bedroom segments each have only 5 listings. The scarcity of larger properties could represent a competitive advantage for investors willing to acquire or develop homes with four or more bedrooms.

Average daily rate (ADR) by property size in La Verkin

ADR scales sharply with size — 6+ bedroom homes command $580 per night, more than four times the $132 rate for 1-bedrooms. The jump from 4-bedroom ($205) to 5-bedroom ($280) and beyond suggests strong group-travel pricing power, though studios also command a surprisingly high $194, likely due to unique or boutique offerings.

Average RevPAN by property size in La Verkin

RevPAN climbs steadily with property size, from $29 for 1-bedrooms to $123 for 6+ bedroom homes, indicating that larger properties convert their higher nightly rates into meaningfully better per-night earnings. Even mid-range 3-bedroom and 4-bedroom units outperform the market average RevPAN of $46, making them solid middle-ground options.

Average occupancy rates by property size in La Verkin

Two-bedroom properties lead on occupancy at 34%, followed closely by 3-bedrooms at 31%, suggesting these mid-sized configurations best match the typical visitor profile near Zion. Studios and 6+ bedroom homes sit at the low end (19% and 21% respectively), which means their higher ADRs compensate for less-frequent bookings rather than steady fills.

Average monthly revenue by property size in La Verkin

At $7,981 per month, 6+ bedroom homes earn more than triple the next-best segment (4-bedrooms at $4,086), underscoring the premium that group accommodations command in this market. One-bedroom properties trail at $1,833 monthly, making them the weakest earners despite being the most common listing type.

Average annual revenue by property size in La Verkin

Annual revenue ranges from $22,001 for 1-bedroom units to $95,781 for 6+ bedroom homes, with 4-bedroom properties offering a compelling middle ground at $49,033. The gap between 5-bedroom ($47,925) and 6+ bedroom revenue is striking — nearly doubling — which signals that the largest homes capture a distinct, high-value market segment.

Most common amenities for Airbnb listings in La Verkin

Parking (91%) and self check-in (90%) are near-universal in La Verkin, reflecting guest expectations for drive-to, independent-access vacation rentals near national parks. Outdoor-oriented amenities like BBQ grills (77%), patios (68%), and outdoor furniture (63%) dominate the next tier, while hot tubs at 29% remain a potential differentiator for listings looking to stand out.

Understanding La Verkin's ROI Score: 59/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

La Verkin's ROI score of 59 out of 100 places it in the "Attractive Opportunity" band, driven primarily by above-average occupancy stability and positive market growth trends that reflect sustained Zion-area tourism demand. The revenue-to-price ratio is average — annual revenue of roughly $30K against $567K home values won't deliver outsized yields without optimizing toward larger properties — and the below-average supply/demand balance flags the rapid influx of new listings as a risk factor. Pairing this data with thorough local regulatory research and a focused property strategy will help investors determine whether La Verkin's numbers pencil out for their specific goals.

Short-Term Rental Regulations in La Verkin

Understanding local STR regulations is essential before investing in La Verkin. Here's the current regulatory landscape:

Permit Requirements

La Verkin, Utah may require short-term rental operators to obtain a business license or STR-specific permit before listing a property. Investors should verify current requirements directly with the City of La Verkin and Washington County, as regulations in southern Utah communities have been evolving.

Key Restrictions

Common restrictions in similar Utah communities include occupancy limits tied to bedroom count, designated parking requirements, noise ordinances, and potential HOA covenants that restrict or prohibit short-term rentals. Some jurisdictions also impose minimum-stay requirements or cap the total number of STR permits issued, so confirming the local framework before purchasing is essential.

Tax Obligations

Utah requires short-term rental operators to collect and remit both state sales tax and a transient room tax; Washington County may layer on additional local lodging taxes. Platforms like Airbnb often collect some or all of these taxes on behalf of hosts, but operators should confirm their full obligation with the Utah State Tax Commission.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in La Verkin can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Demand in La Verkin is likely to remain tied to Zion-area tourism, which typically accelerates through spring and fall. Over the next 12–18 months, we estimate ADR could hold near $170–$180 as new supply tempers pricing power, while occupancy may settle in the 25–30% range given the rapid listing growth. Larger properties — particularly 4-bedroom and 6+ bedroom homes — are best positioned to capture group travel and family demand, potentially pushing their annual revenues 5–10% higher if supply growth moderates. Investors should plan around clear seasonality rather than expecting steady year-round cash flow."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in La Verkin, UT

What is the average Airbnb occupancy rate in La Verkin?

The average occupancy rate for Airbnb listings in La Verkin is currently 27%, which is below the Utah statewide average of 42%. Occupancy varies significantly by property size — 2-bedroom units lead at 34%, while studios trail at 19%. The lower overall rate reflects both the seasonal nature of Zion-area tourism and the rapid growth in new listings entering the market.

How much do Airbnb hosts make in La Verkin?

On average, Airbnb hosts in La Verkin earn approximately $2,526 per month, or about $30,315 annually, based on trailing 12-month booking data. Earnings vary dramatically by property size: 1-bedroom units average around $22,001 per year, while 6+ bedroom homes pull in roughly $95,781. Choosing the right property configuration and pricing for seasonal peaks (March through October) can significantly impact total returns.

Is La Verkin a good market for Airbnb investment?

La Verkin earns an ROI score of 59 out of 100, placing it in the "Attractive Opportunity" category. The market benefits from above-average occupancy stability and positive growth trends, driven by its proximity to Zion National Park. That said, the 69% year-over-year increase in active listings is creating supply pressure, so investors should focus on property types — like larger homes — that deliver outsized revenue and differentiate from the growing competition.

What is the average daily rate (ADR) for Airbnb in La Verkin?

The average daily rate in La Verkin is $174, which is considerably below Utah's statewide average of $494. ADR scales meaningfully with property size: studios average $194, 3-bedrooms come in at $149, and 6+ bedroom properties command $580 per night. This pricing structure reflects the mix of budget-friendly stays and premium group accommodations available near Zion.

Are short-term rentals legal in La Verkin?

Short-term rentals are generally permitted in La Verkin, Utah, though operators may need to obtain local business licenses or permits. Regulations in Washington County communities have been subject to change, so prospective investors should verify current rules with the City of La Verkin directly before purchasing a property. State and local tax registration is also required.

When is peak season for Airbnb in La Verkin?

Peak season in La Verkin runs from March through April, when average monthly revenue reaches $3,753 and $3,448 respectively — driven by spring visitors to Zion National Park. A secondary peak occurs in October at $3,116, coinciding with fall foliage and cooler hiking weather. January is the softest month at $1,288, so investors should budget for meaningful seasonal variation.

How many Airbnbs are there in La Verkin?

As of April 2026, there are 114 active Airbnb listings in La Verkin. The market has grown rapidly, with a 69% year-over-year increase in listings. One-bedroom units make up the largest share at 34 listings, followed by 3-bedrooms with 29, while larger properties (5+ bedrooms) remain relatively scarce with just 10 total listings.

How is Airbnb revenue calculated in La Verkin?

The annual and monthly revenue figures for La Verkin are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month draws on its own historical performance. Individual results can vary based on property quality, pricing strategy, and how actively you manage your listing.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for La Verkin and surrounding zip codes
• Occupancy rates, average daily rates, and RevPAN trends by property size and month
• Revenue and yield metrics based on trailing 12-month historical booking performance
• Home value data from the Zillow Home Value Index (ZHVI) for investment cost benchmarking
• Data aggregated from multiple providers and proprietary Rabbu analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical performance as of April 2026 and may not capture very recent market shifts. Local regulations, tax obligations, and permit requirements can change; always verify with city and county authorities before investing.